1. The Source & Characteristics of Business Information By Dominique Stainton

2. Data Data – is a collection of raw facts and/or figures that have yet been processed, manipulated or interpreted into useful information. Once the data has been processed, it can be considered to be information

3. Information Information – is therefore data that has been manipulated so that some meaning can be derived from it

4. characteristics Data is therefore processed and becomes information DataInformation Processing

5. Qualitative data Involves data/information that cannot be measured in the usual way. As such, it is usually in some sort of narrative form (spoken or written).

6. Quantitative data Is data or information that can be measured numerically and can be proven as fact.

7. Primary data Is data that you (or your organisation) gathers and interprets yourself. An example might be that you do a survey among your customers about the quality of service your organisation offers

8. Secondary data Would be where another organisation uses the data you have collected and interprets it for other purposes (for example, in a comparison of customer satisfaction for a number of organisations offering the same type of service)

9. Characteristics of good information Valid Reliable Timely Fit for purpose Accessible Cost effective Sufficiently accurate Relevant Understandable

10. Task Create a presentation that discusses the different types of data and also the characteristics of good information in detail