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HFT 2401 Financial Statement Analysis & Presentation Chapter 18.

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Presentation on theme: "HFT 2401 Financial Statement Analysis & Presentation Chapter 18."— Presentation transcript:

1 HFT 2401 Financial Statement Analysis & Presentation Chapter 18

2 Financial Statement Analysis - Answers Users Questions Is There Sufficient Cash to Meet the Establishment’s Obligations for a Given Time Period? Are the Profits of the Hospitality Operation Reasonable?

3 Financial Statement Analysis - Answers Users Questions Is the Level of Debt Acceptable in Comparison With the Stockholder’s Investment? Is the Inventory Usage Adequate?

4 Financial Statement Analysis - Answers Users Questions Is the hospitality operation able to service its debt? Are Accounts Receivable Reasonable in Light of Credit Sales?

5 Analysis of Balance Sheet Horizontal Analysis Also called comparative analysis Compute Absolute Change This Year minus Last Year Compute Relative Change Absolute Change / Base Amount Vertical Analysis Also called common size analysis Total Assets = 100% Everything is a percentage of Total Assets

6 Analysis of Income Statement Horizontal Analysis Also called comparative analysis Compute Absolute Change This year minus last year Compute Relative Change Absolute Change / Base Amount Vertical Analysis Also called common size analysis Total revenue = 100% Everything is a percentage of total revenue

7 Ratio Analysis Communicate Information Unlimited Combinations Choose the Most Useful Combination

8 Ratio Analysis Compare Against Something Prior Period Industry Standard Budget

9 Ratio Analysis Express in a Number of Ways Percentage Per Unit Basis Turnover Coverage

10 Limitations of Ratio Analysis Do Not Resolve Problems Only Indicate That There May Be a Problem Comparisons Must Be From Related Numbers Most Useful When Compared to a Standard

11 Limitations of Ratio Analysis When Comparing to Other Businesses - Must Be Comparable Uses Historical Data - May Not Tell the Whole Story Does Not Address Leases

12 Classes of Ratios Liquidity- Ability to Meet Short Term Obligations Solvency - Extent to Which the Enterprise Has Been Financed-meet long term debt Activity (Turnover)- Ability to Use the Property’s Assets

13 Classes of Ratios Profitability - Measurement of Management’s Overall Effectiveness Operating - Analysis of Hospitality Establishment Operations

14 Key Terms Average Calculation beginning balance + ending balance = total available Average = Total Available / 2

15 Key Terms Covers = Meals Served Revenues = Sales Lease Expense = Rent Working Capital Current Assets - Current Liabilities

16 Liquidity Ratios Current Ratio Current Assets / Current Liabilities ie:$338,000 / 214,000 = 1.58 Times The closer to 2:1, the better

17 Liquidity Ratios Acid Test (Quick Ratio) = (Cash ($) + Marketable Securities + Notes Receivable + Accounts Receivable) / Current Liabilities ie: $309,000 / 214,000 = 1.44 times s/b > 1, the higher the better

18 Liquidity Ratios Accounts Receivable Turnover Total Revenue Current Period / Average Accounts Receivable ie: $1,352,000 / (.5) ( 90,000 + 140,000) AR Yr 1 AR YR 2 = 11.76 Times Higher is better

19 Liquidity Ratios Average Collection Period How fast the receivables are collected = 365 days / AR Turnover Times ie: 365 / 11.76 = 31 days (lower is better)

20 Solvency Ratios Solvency Total Assets / Total Liabilities ie: 1,176,300 / 659,000 = 1.784 times Higher is Better

21 Solvency Ratios Debt - Equity Ratio Determines funding mix Total Liabilities / Total Owners Equity ie: 659,000 / 517,300 = 1.27 times Lower is better

22 Activity ( Turnover) Ratios Inventory Turnover Cost of Food Used / Average Inventory ie: 122,000 / (.5) ( 11,000 + 9,000) Beg Inv End Inv = 12.20 times ( Higher is better) Can be used for any inventory (food, beverage, etc)

23 Activity Ratios Inventory Turnover in Number of Days = 365 days / Inventory Turnover Times ie: 365 / 12.20 = 29.91 days Lower is better

24 Activity Ratios Paid Occupancy Percentage Paid Rooms Occ / Total Available Rooms ie: 21,000 / 29,200 = 71.92% Higher is better

25 Activity Ratios Seat Turnover Total Food Covers / # of Available Seats 56,000 / (100 * 365) # covers# of seats Days In Year 1.53 times Higher is better

26 Profitability Ratios Profit Margin Net Income / Total Revenue ie: 146,700 / 1,352,000 10.85% Higher is Better

27 Profitability Ratios Operating Efficiency Ratio Income after Undistributed Oper. Expenses / Total Revenue ie: 415,500 / 1,352,000 = 30.73% Higher is Better

28 Operating Ratios Mix of Sales Divide each revenue source by total revenues Rooms 810,00059.9% Food 300,00022.2 Beverage 145,00010.7 Phone 42,000 3.1 Other 55,000 4.1 Total1,352,000100.0%

29 Operating Ratios Average Room Rate Total Room Revenue / Number of Rooms Sold ie: $810,000 / 21,000 Higher is better

30 Operating Ratios Revenue per Available Room (REVPAR) Total Room Revenue / Total Available Rooms ie: $810,000 / ( 80 * 365) # of rooms days =$27.74 Higher is better

31 Operating Ratios Average Food Service Check Total Food Revenue / # of Food Covers ie:$300,000 / 56,000 = $5.36 Higher is better

32 Operating Ratios Cost of Goods Sold Percentage Use for food, beverage, etc. Cost of Goods Sold $ / Total Revenue for that category ie: Cost of Food Sold % Cost of Food Sold / Total Food Revenue $120,000 / $300,000 = 40% (Lower is better)

33 Operating Ratios Labor Cost Percentage Total Labor Cost by Department / Revenue for that Department ie: Rooms Department Labor $ 145,000 / $810,000 Rooms Labor Room Revenue = 17.90% (Lower is better)

34 Operating Ratios Flow Through (Retention of Profit) Change in net profit / Change in Revenue ($146,700 – 141,300) / ($1,352,000 – 1,300,000) (Yr 2 NP - Yr 1 NP) / (Yr 2 Rev - Yr 1 Rev) 5,400 / 52,000 = 10.38% Higher is better

35 Top Ten Ratios - General Managers Perspective Profit Margin Occupancy Percentage - Month to Date Labor Cost Percentage Occupancy Percentage - Daily Average Daily Rate

36 Top Ten Ratios - General Managers Perspective Food Cost Percentage Beverage Cost Percentage Room Sales to Total Sales Retention of Profit (Flow Through)

37 Homework Problem 10 Problem 11; Questions 1-6 only


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