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Green B-to-B Media For California Companies Eric Bezko Business Development Officer 949-644-4842.

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Presentation on theme: "Green B-to-B Media For California Companies Eric Bezko Business Development Officer 949-644-4842."— Presentation transcript:

1 Green B-to-B Media For California Companies Eric Bezko Business Development Officer EricB@CaliforniaGreenSolutions.com 949-644-4842

2 B-to-B Greening Opportunities Products for New Green Economy Low-Toxic, Low-Waste Operations Meet Compliance Regulations High-Productivity Facilities Eco-Friendly Corporate Campus Corporate Culture of Respect & Vitality

3 0 PEOPLE PLACE PROCESS MARKETABILITY PROFITABILITY COMPLIANCE

4 Integrated Marketing Platform Media Website of quality green Articles & Sources E-mail newsletters of Headlines & Sources Print newsletters Digest Articles & Sources Outreach Seminars with multiple speakers & product demonstrations Tours of green case studies in action Custom events for sponsors

5 Green Media Marketing

6 Revenue Model

7 Green Media Platform Sustaining Sponsorships Wide sponsor visibility - Internet, print, events Support SME vendors and clients Advertisers Select Prospects interactive online ads Targeted B2B niches with print newsletter ads Event Exhibitors & Speakers Face-to-face contact with eager prospects Demonstrate and show products Give tours of your green applications

8 We deliver "Select Prospects" Cold Leads Warm Leads Warm Prospects Hot Prospects Customers

9 Results with California Green Solutions

10 Top Motivations for Greening

11 Solutions Cost-effective green briefings for staff Contact with buyers of green solutions Visibility for regional green companies Regional prospects in California markets Provide sourcing to meet compliance Green your supply chain Green California for business health, your health, and your family

12 Sustaining Sponsorships Strengthen visibility among SMEs Strengthen small business vendors to meet government contract requirements Green your supply chain Grow California's "new economy" Strengthen regional business and natural resources sustainability

13 Sustaining Sponsor Benefits Recognition across "California Green Solution" Navigation Column Ad throughout Website Recognition in E-mail Newsletter Ad in Print Newsletter Recognition at all Events Speaking slot at appropriate theme seminars Tour of appropriate sponsor field sites Table for Six at select seminars Advisory Council membership Quarterly program updates

14 Sponsor Contribution 3 year Sustaining Sponsor commitment Stabilize funding to create cost-effective platform $5,000; $10,000; or $20,000 per quarter Provides ROI through ongoing recognition, advertising, & event roles. Internal promotion of newsletters and seminars to vendors, clients and employees Visionary leadership supports green solutions Participation in Advisory Council Provides valuable program input and direction.

15 BIZ DEV: Eric Bezko Business Development Officer EricB@CaliforniaGreenSolutions.com 949-644-4842 EDITORIAL: Carolyn Allen President/Publisher 7742 Redlands Street #3041 Playa del Rey, CA 90293 310-827-2510 Carolyn@CaliforniaGreenSolutions.com www.CaliforniaGreenSolutions.com


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