1. For more information call 1-800-331-6534 www.GREATNURSES.com
Laura Gasparis Vonfrolio RN, PhD has been a nurse for over 40 years in critical care nursing and has held CCRN and CEN certifications for over 13 years. She obtained and Associate and Bachelors degree in Nursing, MA from NYU in Nursing Education and a PhD in Nursing Education from LaSalle and Adelphi University.
She has held positions as a staff nurse, manager, staff development instructor and a tenured Professor of Nursing. Dr. Gasparis Vonfrolio has published over 30 articles, authored 11 books including the Critical Care Examination Review, Emergency Nursing Examination Review, Nurse Abuse – Impact and Resolution, and 25 Stupid Things Nurses Do to Self Destruct.
The “Nurses March on Washington DC” with over 35,000 nurses attending has been her greatest accomplishment which has been the catalyst for nurse legislation for safe nurse patient ratio’s. She is the former President of The National Nurses in Business Association and Power Publications. She was also the publisher 1991 – 1998 of REVOLUTION – The Journal of Nurse Empowerment, which won the Folio Magazine award in For 30 years she has been President of Education Enterprises, a company offering educational conferences, nursing products such as DVD, CD, books, Apps and vacation get-aways for nurses. Laura has been written up in The Wall Street Journal three times, debuted on the cover of Business Opportunities and a guest on Good Morning America and Nightline with Ted Koppel discussing nursing issues.
For more information call

2. MAKING A MILLION IN NURSING
Laura Gasparis Vonfrolio RN, PhD

3. WANTED People to work long hours with frequent mandatory overtime
WANTED People to work long hours with frequent mandatory overtime. Few holidays and weekends off. Must be able to keep massive amounts of paperwork up to date while making split second, life or death decisions. Must be immune to verbal abuse and able to neutralize occasional physical assaults. Must display patience, kindness, understanding and caring even when personal life is coming apart at the seams. Must show no aversion to blood, vomit, oozing infections or human body wastes. Salary in no way commensurates with knowledge, responsibility and skills. Only those interested in dealing with depressing situations on a daily basis need to apply.

4. Just Remember…
He Who Hesitates
is Poor…

5. Are You A Procrastinator?
Should I avoid doing the things I really want to do?
TAKE CHARGE OF YOUR LIFE, FOR ONLY YOU CAN MAKE YOURSELF HAPPY
YOU ARE A TOWER OF STRENGTH
BOREDOM IS DEBILITATING & PSYCHOLOGICALLY UNHEALTHY!

6. FEW TRAITS TO HAVE: A fierce drive, energy and tenacity
An aptitude for spotting and seizing opportunities
A fierce drive, energy and tenacity
Enthusiasm that borders on the delusional
A knack for viewing setbacks as opportunities

7. Hey I Can Do That!
Hey...
I CAN DO THAT!

8. CPR TRAINING

9. FOLLOW UP WITH PHONE CALLS
CPR TRAINING
GET A WEBSITE
SEND OUT LETTERS
MARKET YOUR SERVICES
FOLLOW UP WITH PHONE CALLS

10. CPR TRAINING Doctors, Dentist, Optometrists Offices
Hotels, Motel, Catering Halls
Elks, Rotary Clubs, Mothers/Fathers PTA
Day Care Centers, Health Clubs
Associations (Boating, Hunting, Running)
Nursing Homes/Skilled Facilities staff
Retirement and Adult Communities
CPR Parties in peoples homes and clubs
Monthly Courses at a hotel for the public

11. This Certificate entitles admission to a
GIFT CERTIFICATES
Gift of Life
Save a Life and give the….
This Certificate entitles admission to a
CPR Training Course

12. CPR Associates of America P
CPR Associates of America P.O Box Orlando, FL Phone:    Fax: 

13. PUBLISHING
There is money in book publishing!

14. Two Ways To Get Published
Publishing
Two Ways To Get Published
SEEK A PUBLISHING COMPANY AND SEND THEM A MANUSCRIPT OR
PUBLISH THE MANUSCRIPT INTO A BOOK YOURSELF!

15. Publishing * Type manuscript with margins PUBLISH MANUSCRIPT YOURSELF…
* Obtain ISBN number (877) and …ISBN bar code film FOTEL (800)
* Send discs to a printer
- BookMasters (800)
- Data Reproductions (248)

16. GAME PLAN Get a website for your book Put your book on Amazon.com
Put it on Kindle
Call book distributors
Submit to Barnes & Nobles
Review Book – Get an app!

17. CreateSpace Kindle Direct Publishing OTHER SELF PUBLISHING OPTIONS
and/or
Kindle Direct Publishing
(both owned by Amazon)

18. CREATESPACE Access to FREE online tools to help you publish faster
and easier
Free digital proofing to view your book's cover and
interior online, anytime
Wide distribution of your book in the U.S. and Europe
Easy tools to help create a Kindle eBook at no extra cost
Industry-leading royalty rates and member support 24/7

19. KINDLE DIRECT PUBLISHING
Publish your book for free and in multiple languages!
With Kindle Direct Publishing (KDP) you can easily
publish your book and reach millions of readers while
maintaining complete control of your work.
Earn royalties of up to 70%. Available for sales to
customers in the U.S., U.K., Canada, and globally
Publish quickly. Create and publish in just minutes and
have your book appear on Amazon sites within two days
Publish to the Kindle ecosystem. Make your book
available for Kindle devices and Kindle reading apps.

20. Seminars There’s money to be made with seminars!
You can market your seminars as a consultant for hospitals and associations
You can put yourself on a brochure and
market your seminars to nurses to attend
at a hotel conference room, classroom

21. Seminars Putting Yourself on the Road… Get a name
Get an “act” seminar together
Get course approved
Get a hotel location
Get a bulk rate permit
Get a brochure
Get a printer
Get a mailing list
Get a mailing house
Advertize on
Facebook
and
Eventbrite!

22. Get a name! Putting Yourself on the Road… Seminars Name
Register your name as a business with your county clerks office.
Set up a bank account in the business name.
Give yourself a name that is broad in scope

23. Seminars Unlimited
You Name It...We Teach It!

24. We Bring You A World of Knowledge!
Specialty Educators
We Bring You A World of Knowledge!

25. Educational Affiliates
A Network of Nurses Knowledge

26. Call Us For All Your Educational Needs!
Nursing Education
Associates
Call Us For All Your Educational Needs!

27. Nurse Ed Network
~Come Learn With Us!~

28. Night Owl
Educators
Specializing in
Evening Classes
For Nurses

29. Tip…
Don’t use
your own name!

30. Get an “act” (seminar) together
Putting Yourself on the Road…
Seminars Seminar
Get an “act” (seminar) together
Full day programs do the best
Evening programs do well if offered
in a very populated area
Tell me about your “act” or seminar topic…

31. The more…the better! Important Tips...
Include lots of objectives in presentation description on your brochure
The more…the better!
Don’t have a narrow topic such as….
“Orthopedic Emergencies in Renal Patients”

32. new nurses/experienced nurses
Important Tips...
Define Your Market!
Wound Care can be marketed to medical-surgical nurses, critical care nurses, nurses working in nursing homes, home care nurses, etc.
Don’t Mix Groups!
Staff/Management,
new nurses/experienced nurses

33. Seminars Course Approved
Putting Yourself on the Road…
Seminars Course Approved
Get course approved
AACN AACN
State Nurses Association & State Boards of Nursing
Specialty Nursing Organizations
PROVIDER: ANCC

34. Seminars Course Approved
Putting Yourself on the Road…
Seminars Course Approved
Get course approved:
Program Description
Participant Objectives
Schedule of Presentation
Content Outline
References
Post-test
FOLLOW THE GUIDELINES TO A TEE!

35. Seminars Hotel Location
Putting Yourself on the Road…
Seminars Hotel Location
Get a hotel location
Put a few locations on one brochure
to increase cost effectiveness
Cluster locations in order to
narrow your mailing lists
Albany, Syracuse, Buffalo
Philadelphia, Harrisburg, Pittsburgh
San Fran, Los Angeles, San Diego

36. Shop Around! Remember to Negotiate, Negotiate, Negotiate!
20 minutes out of a big city…
Big difference in prices!
Including a luncheon usually results in no fee for conference room
Wait for contracts from hotels before printing
your brochure
Remember to Negotiate, Negotiate, Negotiate!

37. One Place That Nurses Always Go To:vs
Big City Middle of Nowhere
Lots of Nurses in Area No seminars offered in Area
One Place That Nurses Always Go To:

38. Offer a one or two day seminar in a resort casino
Casino's
Offer a one or two day seminar in a resort casino

39. Putting Yourself on the Road… Seminars Brochure
Get a brochure
Design it yourself vs graphic artist
Be sure to include several locations
One time seminar….do yourself, lots of graphic design programs
No imagination or if you will be offering the seminar for the rest of your life…get a graphic design artist
Include lots of objectives and content
Make it cheap, incentives for groups
Often, having a sense of humor helps…

40. INFUSE
HUMOR
INTO
YOUR
BROCHURE
COVER!

41. Putting Yourself on the Road… Seminars Brochure
On your brochure:
Sell your products/other products
on your brochure…space is money!
Be sure to include info on your CD’s and DVD’s
Include a blurb that you are available for in house presentations for hospitals and associations

42. Seminars Bulk Rate Permit
Putting Yourself on the Road…
Seminars Bulk Rate Permit
Get a bulk rate permit
Bulk Rate Permit cents vs 49 cents
Save over $230 for every 1000 pieces of mail!
And over $2,300 for 10,000 pieces of mail!
Be sure to include your permit number
on your brochure when going to print!

43. NEGOTIATE, NEGOTIATE, NEGOTIATE!
Putting Yourself on the Road…
Seminars Printer
Get a printer
At least 5000 brochures per location
Full color vs black/color ink
on bond paper
50,000=$ ,000=$1500
NEGOTIATE, NEGOTIATE, NEGOTIATE!

44. Contacts for Printing Small Quantity Large Quantity
Next Day Flyers Van Nuys, CA (855)
Large Quantity
American Litho Carol Stream, IL (

45. Seminars Mailing Lists
Putting Yourself on the Road…
Seminars Mailing Lists
Get a mailing list
Buy mailing lists (both mailing labels and ) from:
Nursing Associations
State Boards of Nursing
Nursing Journals
Mailing List Companies

46. Seminars Mailing House
Putting Yourself on the Road…
Seminars Mailing House
Get a mailing house
Usually the printer has their own mailing house, if not check the phone book if you did your printing locally. Also ask the printer for recommendations…. and…
Negotiate, Negotiate, Negotiate
Range $15 - $45 per 1000
Wafer seal, labeling, bulking, bringing to post office

47. Contacts for Mailing Houses
Direct Mail Depot (732)
Contact: Allan Strober
Very often your printer will offer mailing services to label, wafer seal & bring to PO

48. Seminars Do the Seminar
Putting Yourself on the Road…
Seminars Do the Seminar
DO THE SEMINAR!
When you feel comfortable with the seminar
get it taped (audio or video)!

49. Continuing Education For Nurses
Sign up for a year
Pay a fee $150/yr.
Receive monthly clinical articles, audio or dvd files via . Take post-test and receive credits.
Maintain records of ceu’s for clients.
THE
NURSES
CEU
CLUB

50. Seminars on
Cruise Ships
Cruise Ed
CRUISE–ED
For Nurses

51. Seminars at Sea State Board Review for Nursing Students
on a Cruise Ship
$399 – $599 for a
three/four day cruise
For every 15 cabins –
one free cabin
$100 profit x 150 students
= $15,000 profit

52. EDUCATION Cruise Ed RESUSCITATION For Nursing Faculty
$399 – $599 for a
three/four day cruise
For every 15 cabins –
one free cabin
$100 profit x 150 Faculty
= $15,000 profit

53. There is money to be made in CD’s, DVD’s, iTunes and On-line programs!

54. Save you baby’s life video
Save Your Baby's Life DVD
Save you baby’s life video
HOSPITAL GIFT SHOPS
200 x 5 week = 1000
@ $5 profit = $5000
MATERNITY STORES
200 x 5 week = 1000
@ $5 profit = $5,000

55. Graduate Nurses on DVD sell to Nursing Schools
Interview of Nurses after:
-One week in hospital
-One month in hospital
-Three months in hospital
-One year in hospital
-Three years in hospital
Then….

56. Chainsaw nurse
Critical Care
Nurse after
20 years of
Hospital nursing!

57. Children's Catalogues Public & Private Schools
First Aid DVD
SELL TO :
Wal-Mart's
Blockbuster
Day Care Centers
Children's Gift shops
Hospital Gift shops
Children's Catalogues Public & Private Schools
DVD for new Moms and Dads …
“WHAT TO DO WHEN THE STORK LEAVES”

58. PUT YOUR STUFF IN CATALOGUES
RIGHT START
CATALOGUE
(818)

59. Resources for Duplication
EASTCO COMPANY
(800)

60. ABG INTERPRETATION $9.95 $150,000 in the spring….$150,000 in the fall!
“Everything you always wanted to know about ABG interpretation but didn’t want to ask your nursing professor because you didn’t want her to think you were stupid for she would give you a bad mark on your care plan”
$9.95
1500 nursing schools x 10 orders per school = 15,000 $9.95=
$150,000 in the spring….$150,000 in the fall!

61. State Board Review Series
Everything you always wanted to know in MATERNITY nursing in order to pass the State Boards.
4 CD’s
for $19.95
Everything you always wanted to know in PEDIATRIC nursing in order to pass the State Boards.
Everything you always wanted to know in MED-SURG nursing in order to pass the State Boards.
$15.00 Profit
X 2000 = $30,000
X 4 Series….
$120,000
Everything you always wanted to know in PSYCHIATRIC nursing in order to pass the State Boards.

62. Get Yourself An App!!!
CCRN REVIEW BOOK on RNShare

63. TUTOR NURSING STUDENTS
Advertise with flyers and brochures in nursing schools
Charge $10 per student for a 2 hour session
10 students = $100 for 2 hours of work

64. Baseball Fields/Clubs
SELL AED’S
Health Clubs
Day Care Centers
Physician Offices
Dentist Offices
Walk-in Clinics
Plastic Surgeons
Baseball Fields/Clubs
Senior Citizen Clubs
Retirement Homes
Shopping Malls
Catering Halls
AED’S
AED

65. INDEPENDENT CONTRACTOR
Market yourself directly to hospitals instead of them utilizing a staffing agency.
Eliminates the middle person, thus cost-effective for hospital.
NATIONAL ASSOCIATION Of
INDEPENDENT NURSES

66. NURSING CORPORATIONS All the nurses of the: Open Heart Unit
Surgical ICU - Medical ICU
Coronary Care Unit
Neonatal ICU - Pediatric ICU
Labor & Delivery Unit
Emergency Department
Operating Room - PACU
Form a corporation and market your nursing services back to the hospital as a group – autonomy and professional respect!

67. Check with Department of Health or Consumer Affairs Department
HOME CARE AGENCY
HOME HEALTH CARE
RN’S
LPN’S
NURSES AIDES
Check with Department of Health or Consumer Affairs Department

68. HOSPITAL AGENCY CRITICAL CARE NURSES PEDIATRIC NURSES
OPEN HEART NURSES

69. Nurse Starts Own Nursing Agency
HOSPITAL AGENCY
GREAT BOOK!
Nurse Starts Own Nursing Agency
By Thomas Hochard

70. ADULT DAY CARE CENTER SENIOR CITIZENS DAY CARE CENTER ACTIVITIES MEALS
SOCIAL EVENTS

71. Gadgets, Gimmicks and Garb
Pins
Mugs
T- Shirts
Calendars
ID Holders
Nurse Uniforms

72. INVENTIONS
BATH BASINS
IV TUBING
POSEY RESTRAINTS
“Tender Guards”

73. Face View Mask invented by a Nurse!

74. BRAINSTORM!
Nancy Wright invented “OR Wrap” sold it to Ohio Medical
****
Susan Wolf invented patient care gowns, called “Privacee”

75. BRAINSTORM! **** Pam Buckman invented a toothbrush without a handle.
Three nurses in South Carolina invented “Stopcock Top Holder”.

76. BRAINSTORM!
Offer workshops to companies, “Healthy Heart”, stress reduction, stop smoking programs, BP screening, etc….

77. BRAINSTORM!
Market courses in IV Therapy, CPR, Infection Control for agency nurses and Home Health Care Companies.

78. Good Luck To You All! www.GREATNURSES.com
Laura Gasparis Vonfrolio RN, PhD
President -Education Enterprises