1. Rocket Discover Self-Service Data Preparation and Visualization for business users
Doug Anderson, Discover Product Specialist
Julianna Cammarano, Product Marketing BI Director

2. Agenda BI Fundamentals Rocket Discover Rocket Discover Demo
© 2015 Rocket Software, Inc. All Rights Reserved.

3. What is Business Intelligence & Analytics?
Business Intelligence (BI) is the set of techniques and tools used for the transformation of raw data into meaningful and useful information for business analysis purposes. The goal of BI is to allow for the easy interpretation of large volumes of data that help to identify new opportunities and insights that lead to an effective strategy with a competitive market advantage and long-term stability. BI technologies provide historical, current and predictive views of business operations. Common functions of BI are reporting, online analytical processing, analytics, data mining, process mining, complex event processing, business performance management, benchmarking, text mining, predictive and prescriptive analytics.
Business decisions ranging from operation to strategic. Basic operational decisions include pricing and product positioning.
Strategic business decisions include goals and direction.
© 2015 Rocket Software, Inc. All Rights Reserved.

4. Expanding Fundamental BI Capabilities
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5. Rocket Discover

6. From Complexity to Clarity: Rocket Discover
so they’re equipped to share information and make better, more informed business decisions.
that expose trends, outliers, historical details, and information
that empowers them to access any data and create visual interactive dashboards
who need an intuitive, self-service offering
A Business Intelligence Solution for Line of Business Managers and Senior Level Executives
© 2015 Rocket Software, Inc. All Rights Reserved.

7. End-to-End Data Discovery
Business Need
Connecting disparate data across the enterprise
A single solution for enrichment & discovery
No time for data warehouse development
Access to siloed desktop sources
From Desktop to
Relational, MultiValue,
Mainframe, OLAP, and
more
No need to purchase
additional products
Business Need
Intuitive environment to create dashboards
Easy and quick data exploration & analytics
Business user solution
Views for trending, outliers, comparison
Proactive notification of issues
Self-service, Guided navigation, Drag-and- drop dashboard creation, One-click drilldown to pinpoint focused data
Proactive pre-built analytic functions
Auto Alerts for proactive action, Intelligent Filters
Business Need
Easily share data views with team
Instant and live discussion within data portal
Ongoing communication on issues
Share with individuals, team, internal and external
Templating for reuse and easy adoption
Instant messaging, share dashboards, personal & team annotations
Create and share dashboard templates
© 2015 Rocket Software, Inc. All Rights Reserved.

8. Use Case Examples
Targeted information at the right time that provides improved decision-making
“In manufacturing, pricing and margin analysis is absolutely critical given the low margins and large numbers of SKUs. Getting quarterly reports on this data is unacceptable.”
“In supply-chain management, inventory levels, transportation and order lead time can make or break us.”
“Now we can easily see gross margin, after rebates, product-by-product, customer-by-customer, everyday and adjust pricing when we need to.”
“Now we can see a global view of our warehouses, goods-in-transit, inventory levels, and demand, in one dashboard view. It’s amazing what we’ve discovered and modified so customers get what they want, when they want it.”
“Hospital leaders today are faced with extraordinary pressures, from regulatory demands and infection control, to M&A and keeping our doors open.”
“Now department heads can focus on their specific issues. With self-service BI they can blend data sources on their own quickly and easily, then create visualization that allows them to drill-into the data they care about.”
© 2015 Rocket Software, Inc. All Rights Reserved.

9. Multiple sources, hybrid access; in-memory & live query
Connect & Enrich
Big Data &
High Performance
WHAT
Multiple sources, hybrid access; in-memory & live query
BENEFIT
In-memory for fast response time, live-query for up-to-date data, hybrid for optimal results
© 2015 Rocket Software, Inc. All Rights Reserved.

10. Data Lineage for Governance
Connect & Enrich
Simplified
Data Prep
WHAT
Data prep is distilled down to 7 operations
BENEFIT
Greater return on investment since data prep & discovery is in one tool, eliminates dependency on database administrators
Data Lineage for Governance
WHAT
Easily trace back to the origin of each field
BENEFIT
Eliminates, weeks/months of data investigation dictated by compliance and mandate requirements
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11. Explore & Discover
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12. Explore & Discover
© 2015 Rocket Software, Inc. All Rights Reserved.

13. Integrated Collaboration
Share and Collaborate
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14. Rocket Discover Architecture
**Not all data sources are available in R1.1. Please inquire about specific data sources.
© 2015 Rocket Software, Inc. All Rights Reserved.

15. Rocket Discover and Data Virtualization
z Systems Mainframe
Cloud or On-Premise
Data Prep
Data Prep
Rocket Data Virtualization
Rocket Discover
Rocket Discover
Data Mapping
Caching
Data Prep
Collaboration
Map/Reduce
Data Lineage
Data Visualization & Discovery
Data Lineage

16. IBM/TM1/RAVE Focus (Only Review if audience is interested in TM1)

17. IBM Cognos BI and Rocket Discover
An extension of IBM R&D
Over 100 IBM branded products
Access to IBM ‘dot 9’ network
Cloud-ready, mobile-enabled
Supports Linux and Windows
Does not require a desktop install
Single or multi-tenancy
Responsive-design UI
25 Years Together
Aligns with IBM’s Architecture
Discover is focused on data discovery & data preparation
Intentionally steered clear of functional reporting
Complete transparency at Rocket IBM BA leadership
Added RAVE integration as requested by IBM
No Operational Reporting
Go-to-market planned as Partner led Only
IBM Cognos TM1 resellers are first recruits
Partner Led Sales Strategy
A Strategic and Complementary Partnership
No Operational Reporting – Key IBM BA leaders that attended the summit included Mark Altshuller, Mike O’Rourke, Pej Javahari, Dave Marmer, John Colthart, Steve McDougall and Jason Verlen. Rocket Discover was positioned as a complement to, not a threat to, the IBM Cognos BI business.
Driving revenue for IBM TM1 –
“Native live-query promotes & leverages TM1 value” With the competitors you have to extract the TM1 data into a data mark like SQL Servier. This reduces the value for TM1 and reduces the opportunity for IBM to sell additional TM1 licenses. In addition, where IBM ELA agreements are in place, a Rocket Discover/TM1 bundle agreement gives IBM sellers the opportunity to upsell additional TM1/Discover licenses.
“Exploits key TM1 features” - By providing a live connect data discovery interface to TM1, hierarchies and business rules are preserved, which is not the case when TM1 customers use products like Tableau and QLIK as a frontend for TM1. Rocket Discover helps keep the data in TM1, allowing TM1 customers to continue to leverage the power of the TM1 engine while preserving all the TM1 business and roll-up rules.
Rocket Discover allows users to present TM1 and non-TM1 data in the same dashboard. In fact, a self-service business user could easily create a dashboard which displays mainframe data such as VSAM data from z/OS, TM1 data, social data such as Twitter feeds, and local data such as CSV, all in the same dashboard. No other product can do this.
Aligns with IBM’s architecture - Rocket Discover has been designed from the ground up to be a Cloud-ready, mobile-enabled product, in alignment with IBM’s strategy of moving products to the Cloud. Rocket Discover supports Linux and Windows, does not require a desktop install like Tableau and QLIK, can be installed in the Cloud or on premise, single or multi-tenancy, and offers a responsive-design UI which can be used in a browser or on a tablet device.
Bundling Discover with end-user TM1 licenses
Native live-query promotes & leverages TM1 value
Exploits key TM1 features; subset filters, attributes/aliases, hierarchies & text in cross tabs.
Presents TM1 & non-TM1 data in the same dashboard
Driving Revenue for IBM TM1
OEM Friendly
In discussion with several parts of IBM, who are looking to integrate or OEM Discover
Designed to be white-labelled
Increases Cognos BI Retention
Fills gap created by deprecation of PowerPlay Studio, Query Studio & Analyst Studio
© 2015 Rocket Software, Inc. All Rights Reserved.

18. Designed to complement the IBM stack
Support for IBM Softlayer
Native Connectivity to IBM Cognos TM1 Cubes and Cube Views.
Support for IBM RAVE Charts.

19. TM1 API: Listing TM1 Servers
Action: Press Reconnect/Connect
Result: Populates TM1 Server drop-down list
Action: Select a TM1 Server
Result: Shows users a list of Cubes in the TM1 Server
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20. Cell updates reflected right away
TM1 API: Cube updates, text in Crosstab cells
Cell updates reflected right away
Text in crosstabs
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21. Support for TM1 and non-TM1 data
Native Mainframe VSAM connector
(DB2 on z/OS coming soon)
TM1/TM1 Web
Social Data (Twitter, News, Blogs)
Other data sources (e.g. CSV, DB2 on LUW, SQL Server, Oracle)
© 2015 Rocket Software, Inc. All Rights Reserved.

22. Summary
Connect & Enrich
Multiple sources, hybrid access; in-memory for fast response, live-query for up-to-date data
Simplified Data Prep for Greater ROI
Data Lineage for Governance
Explore & Discover
Intuitive environment for quick dashboard creation
Pre-built analytic functions for deeper exploration
One-click drilldown to pinpoint issues
Share & Collaborate
Instant and live discussion on dashboard insights for better decisions
Fosters ongoing communication on critical issues for immediate resolution
Real-time data share for proactive planning
Business Need
Easily share data views with team
Instant and live discussion within data portal
Ongoing communication on issues
Share with individuals, team, internal and external
Templating for reuse and easy adoption
Instant messaging, share dashboards, personal & team annotations
Create and share dashboard templates
© 2015 Rocket Software, Inc. All Rights Reserved.

23. Supporting Material Rocket Discover 30 Day Trial
Register for the trial
Watch the eLearning Tutorials
Join the Conversation on the Rocket Discover Forum
Interested in Learning More
Inforgraphic – The Game of Self-Service Intelligence
Rocket Discover Brochure
Rocket Discover & IBM Cognos TM1 Brochure
IDC Dat-a-Glance: Self-Service BI and Data Discovery
Feedback Channel
Contact the Discover Team at and share your opinion on Rocket Discover and the 30 Day Trial.
© 2014 Rocket Software, Inc. All Rights Reserved.