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A New Model for Open Sharing Anne H. Margulies and Jon Paul Potts April 22, 2004 University of Notre Dame.

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Presentation on theme: "A New Model for Open Sharing Anne H. Margulies and Jon Paul Potts April 22, 2004 University of Notre Dame."— Presentation transcript:

1 A New Model for Open Sharing Anne H. Margulies and Jon Paul Potts April 22, 2004 University of Notre Dame

2 2 I.Vision II.Implementation III.Impact Agenda

3 3 Fall 1999 — Faculty committee appointed Fall 2000 — “OpenCourseWare” concept recommended to MIT President Charles M. Vest April 2001 — MIT OCW announced in The New York Times Vision Institutional Decision-Making

4 4 “OpenCourseWare looks counterintuitive in a market-driven world. But it really is consistent with what I believe is the best about MIT. It is innovative. It expresses our belief in the way education can be advanced – by constantly widening access to information and by inspiring others to participate.” – Charles M. Vest, President of MIT Vision Institutional Decision-Making

5 5 June 2001 — Funding partnership with the William and Flora Hewlett Foundation, and the Andrew W. Mellon Foundation September 2002 — MIT OCW Pilot site opened to the public – 50 courses from 23 academic disciplines September 2003 — MIT OCW officially launched – 500 courses from all five MIT schools and 33 academic disciplines April 2004 — 200 additional courses, bringing total to 701 Vision Vision to Reality

6 6 An MIT education Intended to represent or replace the interactive classroom environment A distance education initiative A Web-based publication of virtually all MIT course content Open and available to the world A permanent MIT activity MIT OpenCourseWare IS NOT: MIT OpenCourseWare IS: Vision What Is MIT OCW?

7 7 Furthers MIT’s fundamental mission Embraces faculty values – Teaching – Sharing best practices with the greater community – Contributing to their discipline Counters the privatization of knowledge and champions the movement toward greater openness Vision Why Is MIT Doing This?

8 8 Provide free access to MIT course materials for educators and learners Create a model other universities may use to publish their own course materials Vision Dual Mission

9 9 50 500 900 1250 1550 1800 1800 Design pub process Implement technology strategy Develop IP strategy Implement dept. liaison program Develop evaluation strategy Conduct baseline evaluation Partner with Universia (translation affiliate) Inventory content and improve quality Enhance site features and functions Add video materials Plot new content capture tactics Implement reporting strategy Conduct annual evaluations and focused studies Facilitate other opencoursewares Partner with translation/distribution affiliates Build awareness Foster learning communities 20022003 2004 2005 2006 2007 2008 Phase I Pilot Phase II Expansion Phase III Steady State Courses Publication Evaluation Outreach 701 Courses Each year: Add new courses: ~100 Revise existing: ~ 275 Archive old: ~ 100 Conduct annual evaluations and studies Collaborate with consortium members Vision Where We Are

10 10 Implementation

11 11 Implementation Publishing 500 Courses Site Highlights  Syllabus  Course Calendar  Lecture Notes  Assignments  Exams  Problem/Solution Sets  Labs and Projects  Simulations  Tools and Tutorials  Video Lectures

12 12 Implementation Depth and Breadth

13 13 Managing a Course Through the MIT OCW Process Recruit faculty and courses Plan Transcribe, convert materials Identify IP Design layout Publish Test site Final QA Faculty signoff Stage for publish Support Edit/add Respond to inquiries Troubleshoot Build Input content Add metadata Scrub content Clear IP Initial QA Implementation Publication Process MIT OCW = Snapshot of Completed Course

14 14 Publishing Environment MIT Facilities Content Distribution Network (Akamai) Thousands of servers around the world deliver MIT OCW course materials Implementation Technology Origin Server Search, Feedback

15 15 Impact

16 16 Impact Access Data MIT OCW Weekly Visits, October 1, 2003 to April 17, 2004

17 17 Since 10/1/03* DecemberJanuaryFebruaryMarch Page Views20,604,4272,680,7943,311,6112,884,0613,025,412 Daily Visits*11,1039,27611,62411,17410,891 Monthly Visits*301,719287,546360,360324,058337,620 First-Time Visits *174,407172,536196,710174,961187,348 Monthly Repeat Visits *127,312115,010163,650149,097150,272 * Figures in italics are averages Where We Are Access Data Site Traffic Overview

18 18 Impact Access Data Country Hits 11Brazil340,281 12France334,190 13Spain318,292 14Indonesia251,495 15Australia240,689 16Turkey239,972 17Colombia196,504 18Singapore185,495 19Mexico165,221 20Greece164,496 CountryHits 1India954,167 2Canada859,782 3China822,206 4United Kingdom672,339 5South Korea448,975 6Japan421,334 7Germany402,965 8Vietnam401,498 9Taiwan392,701 10Italy366,484 March 2004

19 19 Impact Access Data Self-learners are 52% of visitors –5774 daily visits –60% of North American visitors are self-learners Students are 31% of visitors –3442 daily visits Educators are 13% of visitors –1443 daily visits –55% of educators teach at 4-year colleges or the equivalent –49% have less than 5 years teaching experience Almost 70% of users have a bachelors degree or higher

20 20 Impact Use Data 5.7% response rate on 21,500 surveys Use Scenario% of Use Planning, developing or teaching a course36% Enhancing personal knowledge22% Planning curriculum10% Other32% Complementing a subject currently taking43% Enhancing personal knowledge40% Planning future course of study10% Other7% Enhancing personal knowledge81% Learning subject matter—course not available for study 9% Planning future course of study8% Other2% Educators Students Self- learners

21 21 Impact Impact Data 92% of visitors satisfied with quality of the course materials 95% said they would return to the MIT OCW Web site for future use 99% said MIT OCW will have an “extremely positive” or “moderately positive” impact on education around the globe (83% “extremely positive”) Over 47% of educators have reused MIT OCW materials (or plan to); 41% may reuse materials in the future 76% of educators agree that MIT OCW will impact their future teaching practices

22 22 Impact Feedback Data 15,000 emails to ocw@mit.edu – Majority (60+ percent) are grateful or congratulatory – Other inquiries How to register Technical questions Inquiries from other educators Vendors – Negative responses (less than 3 percent) 21,000 users self-subscribed to monthly email newsletter

23 23 Over half of MIT faculty have participated so far Most MIT faculty are satisfied with process and with helpfulness of staff* Process not overly burdensome: 42% spent <5 hours preparing materials for publication, 33% 5 – 10 hours* Impact MIT Use Data 32% of MIT faculty report using MIT OCW to advise students, do research, and (most often) prepare to teach* Dramatic spike in internal MIT traffic during February registration period suggests MIT students use MIT OCW as aid in course selection * Source: MIT Faculty Survey, 13.5% response on 950 surveys MIT.EDU WEEKLY VISITS

24 24 Impact Benefits for MIT Institute-level benefits –Advances MIT’s institutional mission: “To advance knowledge and educate students in science, technology, and other areas of scholarship that will best serve the nation and the world in the 21st century” –Enhances MIT’s image around the world –Generates community pride (alumni) –Stimulates collaboration among faculty Department-level benefits –Showcases individual departments and their curricula –Enhances faculty and student recruitments efforts –Accelerates adoption of the Web

25 25 Other OCWs are beginning to appear Some using MIT materials, some using the format, some using the idea Impact Emerging “opencoursewares”

26 26 50 courses in Spanish and Portuguese site through Universia.net partnership Individual courses in 10 languages Impact Translations

27 27 Impact Recognition January 29, 2003 The Kyoto (Japan) Digital Archives Project recognizes MIT OCW for: Vision Content October 15, 2003 Sapient receives “Microsoft Internet Business Solution of the Year” award for: MIT OCW Technology C E R T I F I E D ……………………… Business Solutions Partner October 21, 2003 Massachusetts Interactive Media Council honors MIT OCW for: Design User Experience November 10, 2003 MIT OCW/ Sapient partnership recognized with “InfoWorld 100” award for MIT OCW Technology December 22, 2003 MIT OCW/ Sapient partnership recognized by Computerworld Honors Program for: Vision Technology MIT faculty’s vision, and MIT OCW implementation have been recognized. April 20, 2004 MIT OCW recognized by the Webby Awards for: Vision User Experience

28 28 Continues to be tremendous excitement The vision is achievable The impact of MIT OCW will be significant Impact What Does It Mean?

29 29 Course materials created by faculty (and sometimes other colleagues or students) to support teaching and learning Offers materials free-of-charge and is universally accessible via the Web Materials represent a substantially complete set of materials used in the course (minimum of syllabus, course calendar, and lecture notes or equivalent) Is intellectual property-cleared Permits use, reuse, adaptation (derivative works), and redistribution of the materials by others Impact What Is An “opencourseware”?

30 30 http://ocw.mit.edu/OcwWeb/HowTo/index.htm Thank You! Visit MIT OpenCourseWare online at http://ocw.mit.edu Visit the “Opencourseware How To” site on the Web at


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