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Cross Cultural Management

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Presentation on theme: "Cross Cultural Management"— Presentation transcript:

1 Cross Cultural Management
Describes organizational behavior within countries and cultures Compares organizational behavior across countries and cultures Seeks to understand and improve the interaction of customers, suppliers, employees, executives, and others from countries and cultures around the world

2 Culture defined “The collective programming of the mind which distinguishes the members of one human group from another…the interactive aggregate of common characteristics that influence a human group’s response to its environment.” – Hofstede Socially derived, taken-for-granted assumptions that shape behavior, or structure one’s perception of the world

3 What are Americans like?
Direct, don’t talk around things. Competitive Independent and individualistic Questioners: Ask a lot of questions Dislike silence Would rather talk about the weather than deal with silence Punctual

4 Why Study International Organizational Behavior?
“For managers who have to operate in an unfamiliar culture, training based on home-country theories is of very limited use and may even do more harm than good” An American was sent to manage a bank in Venezuela. He asked the employees for their input and recommendations to solve a problem. How did the employees react?

5 Expectations of Manger’s Across Cultures
“It is important for managers to have at hand precise answers to most of the questions their subordinates may raise about their work.” Percentage agreeing with the above: Sweden: 10% Germany: 46% Spain & Japan: 78% USA: 18%

6 Average vacation days for employees with one year of service
USA: 10 days Spain: 22 days Germany: 18 Sweden: 30 Finland: 20 Japan:10

7 Maternity Leave Sweden: Either parent, 90% pay for 12 months
Denmark, 90% pay for 28 weeks Germany, 14 weeks, 100% pay Ireland, 14 weeks, 70% pay Italy, 20 weeks, 80% pay USA, 12 weeks, unpaid (FMLA)

8 Hofstede’s Study Study of IBM employees across the world
National culture explained more of the differences in work-related values and attitudes than did: Position within the organization Profession Age Gender Found four core dimensions of national culture

9 Hofstede’s Dimensions of National Culture
Individualism versus collectivism Individualism: (USA, Australia) Emphasis on the individual: make primary contributions to oneself Collectivism: (Japan) Emphasis on the group: make primary contributions to group goals and objectives Members are expected to look after other members Implications Organizational loyalty, teamwork, social loafing

10 Hofstede’s Dimension’s (cont.)
Power distance: measures the extent to which the less powerful members of an organization accept/expect an unequal distribution of power Large “PD” (Venezuela, Philippines) Wide differences in power are accepted and often preferred Titles & hierarchy are very important Small “PD” (Denmark, Ireland) Power differences are played down Boss is not someone to fear Implications Organizational structure (pyramid vs. flat) Decision-making issues: Participative vs. authoritarian, decentralized vs. centralized

11 Hofstede’s Dimensions (cont.)
Uncertainty Avoidance The extent to which people feel threatened by ambiguity & uncertainty (risk) and therefore try to avoid such situations Implications Career stability (job security), formal rules High in uncertainty avoidance (Portugal, Greece) Concept of “lifetime employment” Formal rules help to reduce uncertainty Working hard is a way of reducing uncertainty (“karoshi”) Low in uncertainty avoidance (Denmark, Singapore) Risk taking is more accepted & encouraged

12 Hofstede’s Dimensions (cont.)
Quantity vs. quality of life Quantity: emphasizes acquisition of money and things (materialism) – (USA) Quality: emphasizes relationships and overall quality of life (time for activities outside of work is important) – (Sweden) Implications for work hours, vacation time, pay issues Gender roles:The extent to which career and family roles for men and women are distinct Similar: Both men and women work outside the home and take care of family obligations (Sweden) Unique: Men work outside of the home, women take care of the family (Japan, Austria, Mexico) Implications for paternity & maternity leave, on-site day care, flex-time

13 Expatriates People from one national culture working in another for a fixed period of time U.S. expatriates (3 years is the average assignment) Average 3 year assignment can cost firms up to $1 million per expat Moving expenses, education, expat premiums, cost of living differences, inflation, etc.

14 Catskill Roads What should they do? Why?
In general, what factors should be considered in the decision to accept or reject an expatriate assignment?

15 Why U.S. managers would accept an international assignment
Cross-cultural experience (52%) Gain a greater understanding of another way of life Money (40%) Higher salary, more fringe benefits Career Advancement (21%) Increased opportunities & exposure

16 Why U.S. managers would NOT accept an international assignment
Location Political unrest, dangerous Career High risk of job failure, isolation from home company, forgotten Family Dual-careers, spouse unwilling to move

17 Repatriation Issues Will I have a job at the same company when I return? 46% of U.S. firms do not guarantee a position at home upon completion of the assignment Mergers, downsizing, layoffs An international assignment may be a high-risk career strategy Why type of job will I have upon return? Less challenging, lower status, and less responsibility High rate of turnover for “expats” upon return (25% within a year) Consider the cost of an expatriate assignment (about $1 million) and the potential loss of part of this “investment”

18 Reasons for Expatriate Failure
U.S. “Expats” (up to 45% failure rate) 1) Inability of spouse to adjust Career disruption Social needs Personal & career identity 2) Manager’s inability to adjust 3) Other family reasons Children at school & related adjustments Issues with family in the U.S. (elder care)

19 Expatriate Selection Issues
Personality issues High tolerance for ambiguity High self-monitor Emotional stability Nonjudgmental, nonevaluative Flexibility & willingness to try new ways Initiative

20 Expatriate Selection Issues (cont.)
Family Issues “Would your spouse be interrupting a career to accompany you? If yes, how might this affect your spouse and your relationship with each other? “Are you prepared to have less contact with your extended family?” AT&T’s self-assessment of “cultural-adaptability”


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