1. WINIFY AG
FACTS 2014

2. Introduction Founded in June 2011
80 fix contracted employees and 22 external FTE‘s
Headquartered in Switzerland, with profit centres in Poland and Moldova
Markets: Switzerland, Germany, Poland, we have customers overall the world
Business : Divided in B2B and B2C
B2B business model: Supporting well financed startup companies in matter of technical outsourcing (product management, IT, QA, design and development)
B2C business model: Serving entertainment products directly to Internet and mobile users (Facebook apps, Smartphone apps for iPhone and Android)
Products and services : Winify is offering a wide range of technology know- how. We are specialists in the production of social and smartphone apps and we are creating web, mobile and payment solutions

3. Company structure Winify AG Switzerland Winify SRL Moldova
6 FTE‘s
100%
100%
Winify SRL
Moldova
Winify sp. z o.o.
Poland
58 FTE‘s
16 FTE‘s
Revision April 2014

4. Product focus & Business approach
Mobile & Internet
Payment & E-Commerce
Social & Entertainment
Business approach:
B2C
Customer:
Age 16-45, smartphone owner, Internet user
Sales channels: Internet, Mobile, App-stores
Marketing/Traffic: SEM, SEO, SMS & Mobile
B2B
Well financed startup companies with a well defined idea. Winify serves them as
technology supplier and gets paid in cash, revenue share and/or shares.

5. Our B2B Projects (example 1 & 2)
Business mobile apps
Investor relation platform
1. Afterbuy/Ebay
E-Commerce mall, offered for all smartphone platforms e.g. iOS, Android, Win phone, etc.
2. Equitystory
Investor relation apps for tablet devices and smartphones.
The application allows to place orders for various products, as well as to track their delivery via smartphones.
We serve Equitystory with investor relation webpages and mobile solutions.

6. Our B2B Projects (example 3 & 4)
Online payment system
Mobile flyers app
3. Masterpayment/ Streetpay
Online payment system for e-commerce. Mobile reader payment solution
4. MeinProspekt
Development of various mobile apps to display virtual product flyers. Our developed Android app got more then 750‘000 times downloaded.
We are developing and maintaining the technical payment platform for Masterpayment.
We develop for MeinProspekt all kinds of mobile applications and online paging modules for digitalized flyers.

7. Our B2C Projects - (example 5 & 6)
Social Shopping platform
Market place
5. Shopidoo
A social shopping platform where merchants, with a web shop, could easy create a social and a mobile shop with a lot of social features.
6. Rent a Rentner
Job social platform between retired people and younger generation which need assistance.

8. Our Skills and Capabilities
We are experienced in
Our Skills
Architecture design, coding, system and application testing and integration
Graphic design for applications with high end user experience
System implementation, launch and test phase
Maintenance and administration
System scalability and performance
Specialized technical consultancy and advisory
Maintain high quality
Meet budget requirements
Minimize risk of non-compliancy of IT requirements and time schedule
Usage of Agile and Scrum methods in Project/Product Management
Marketing and Design
SEO, SEM and Link Building
e-PR Campaigns
Social Media Marketing
Banners, Virals, Contests, Surveys
Web and Interactive Design

9. Our Technologies
We are constantly looking for new technologies to bring applications to a new level
Server Side
Databases
Web Servers
Java, JFS, JSP, JavaFX, QT, Spring, Hibernate, PHP, BlazeDS, Erlang, Scala
MySQL, MS SQL Server, PostgreSQL
Apache, Apache Tomcat, Red5, NginX
Mobile Development
Linux Virtualization
Social Networks Apps
iPhone/iPad, Android, Windows Phone, Smartphone Caching
KVM (Kernel-based Virtual Machine), OpenVZ
Facebook, vKontakte, Odnoklassniki
Case Tools
Client Side
Billing Solutions
Rational Rose Tools, Enterprise Architect, Visual Paradigm
Flex, Flash, ActionScript 3, HTML, Javascript, AJAX, jQuery, C++, Wx Widgets
Credit/ Debit cards, PayPal, Moneybookers, Giropay, EPS, Sofort Uberweisung, iDeal

10. Our Technologies
We are using the best technology for each purpose and we are fast in learning new tools
CMS
Google API
Domain Management
WordPress, Typo3
GeoLocation API, AdWords API, Analytics API
Domain analysis, Domain grabbing, all kind of E-, M- and F-Commerce
Risk Management
Methodology and Tools
Mobile Payment
Burgel, Bonima, SMS Check, GeoIP Check, Check
Agile, Jira, Chili, Maven, Nexus, Jenkins, Git, SVN
QR codes, Card Reader Driver development for smartphones

11. Targets & Conclusions Winify’s main objectives are:
-> in B2B: to understand the customer needs, to use the latest technology, to prove smart effectivity
-> in B2C: to detect market needs and gaps, to apply effective development of no-frills services
Winify‘s core solutions and products are business applications with client-server architecture as well as mobile apps development.
Winify is a product, development and technology company.

12. Winify AG Andrzej Rakoczy Alte Steinhauserstrasse 1 CH - 6330 Cham
Contact us
Winify AG
Alte Steinhauserstrasse 1
CH Cham
Andrzej Rakoczy
Mobile PL :
Mail: