1. For the Love of Sales! Why… you should launch your career in a sales role What… top employers are looking for from you How… to build and manage a professional sales career

2. Why Listen to Me? I co-founded Sales Talent Agency, Canada’s #1 sales recruitment company I had a pretty good sales career that set me up for entrepreneurship My company interacts with thousands of sales professionals at all career levels each year We hire sales people for more than 250 companies across Canada in every industry (from IBM, CGI, SAP and salesforce.com, to Monster.ca, Calvin Klein and Castrol)

3. Get into Sales! Highly measured: effort and expertise are always rewarded Highly paid: best sales people will often earn more than 99% of the company Incredibly empowering skill-set: career path to both executive and entrepreneurialism Lower than average lay-off rate (especially for strong performers)

4. Don’t get into Sales! Highly measured: no place to hide Paid for performance: if you don’t make it, you don’t earn it Higher than average firing rate: no matter how much they like you, you better bring an ROI

5. A Sampling of the Market (for strong performers) IndustryYear 1Year 10 Technology e.g. Software, Cloud, Data Storage, Infrastructure Outsourcing, etc. $40-60k base with an $80-120k total income 90% inside sales roles/10% outside sales roles Enterprise-level outside sales rep (or Manager/Exec) earning $200k+ consistently Business Services Telecom, Transportation and Logistics, Recruitment, Payroll, Advertising $30-50k base with a $55-80k total income 50% inside sales roles/50% outside sales roles Key/National Account Manager (or Manager/Exec) earning $100k-$200k Consumer Goods (B2B) Pharmaceuticals, Beer/Wine, Gift Cards, Electronic Appliances, etc $40-80k base with a $55-100k total income 99% outside sales roles Key/National Account Manager (or Manager/Exec) earning $70k-$150k

6. So, do you have what it takes? DriveNatureAcumen

7. The beginning of your career (ideally) Talent Experience

8. The most money you will earn will be at the apex of talent and relevant experience Talent Experience

9. How to Navigate from Here Pick an industry and stay in it (so pick carefully) Choose based on where you want to be 5 years from now (not where you want to be today) Embrace hunting – this is a life skill you will never regret developing (and it pays more!) Don’t be put off by inside sales if it is in the industry you are interested in Keep track of every win, accolade and metric

10. What You Should Be Looking For A compelling and unique value proposition Strong training (both strategy and product) Good competitive analysis A strong understanding of what is “low hanging fruit” Case studies, reference letters and/or testimonials from happy customers A good boss to help you plan meetings, analyze your sales pipeline, set realistic targets, and strategize accounts An easily understood commission plan

11. For the love of sales!