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Our artists specialize in a variety of different photo to art styles and techniques. From handmade traditional artworks, such as pencil sketches and oil.

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Presentation on theme: "Our artists specialize in a variety of different photo to art styles and techniques. From handmade traditional artworks, such as pencil sketches and oil."— Presentation transcript:

1 Our artists specialize in a variety of different photo to art styles and techniques. From handmade traditional artworks, such as pencil sketches and oil paintings, to more modern digital custom art, like pop art 4-panels and caricatures, myDaVinci provides all the tools needed to create beautiful and lasting personalized art!

2 The Dream

3 Photo to Art From photo… …to hand drawn pencil sketch.

4 Photo to Art Hand painted oil painting… … from photos

5 Photo to Art Your very own picture turn into a caricature

6 Situation Analysis – Internal Factors Internal FactorsStrengthsWeaknesses ManagementExperienced and diverse management to offer different perspectives. Two main offices are in US and China. This may effect communication and services. OfferingsUnique, customizable products that are offered by only a few companies. High quality and resources products cost more money to obtain and produce MarketingCan distribute through the internet over the world. Not known by many consumers. PersonnelWorkforce is talented enough to produce the artworks. Need for technical training and talent to produce the artworks. FinanceMost of the fixed costs are offset by customers. Pay everything up-front before customer buys anything. ManufacturingUses premium materials to create artworks. Each artwork is different so each piece takes a long time to create. Research and DevelopmentGetting better technologies to better the artworks. Not creating the technologies but buying them.

7 Situation Analysis – External Factors External FactorsOpportunitiesThreats SocialHigh-end market and Corporate market likely to be stable Premium price scale may limit access to mass market CompetitiveMonopoly in terms of overall product lines Several small product items have free apps available online TechnologicalNew technology will make it easier to send photo for art transformation Consumers may rely heavily on new technology and not transform photo into art EconomicEmerging economies will provide more global business opportunity Consumer’s discretionary income not geared more into arts. RegulatoryCreation of your own art ensures that we abide with the Digital Millennium Copyright Act of 1998 Patent troll - a company that holds patent but makes no product and brings legal miseries to businesses

8 Photo to Art Turn your dreams into art with your photo

9 Market-Product Focus Marketing and Product Objectives – Current Markets Increase Advertising – New Market Word of Mouth advertising – New Products Gifts Office accessories

10 Market- Product Focus – Target Markets – Points of Differences Customization Option – Positioning Customer Service Market SegmentsPhoto to ArtInstant ArtPhoto Studio Male 15-19110 20-24110 25-29111 30-39011 40-49002 50+000 Female 15-19321 20-24323 25-29213 30-39113 40-49003 50+003

11 Marketing Programs, Strategy, and Tactics

12 Promotions Social Media On-line Coupon Sites In-Store Coupons Photographers/ Art Studios Customer Appreciation

13 Place www.mydavinci.com www.mydavinci.com

14 Products Photo to Art Instant Art Photo Studio DYI (Do It Yourself)

15 Photo to Art Traditional Pencil Sketch Ink Rendering DaVinci Sketch Water Color Pencil Color Oil Painting Modern Pop Art Pop Art Panels Oil Painting Giclee Abstract Fun Art In Masterpieces Fantasy Caricature Certificates Magazines

16 Traditional Water Color

17 Instant Art Art My Way Celebrity

18 Photo Studio Print on Canvas Enhance Photo Photo Restore

19 DIY Robovinci Design Categories Create My Own

20 Design Categories

21 Price Price: $10-$2,150 The price range depends on: the technique materials the number of subjects size framing or gallery wrapped on canvas


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