1. Libraries and Institutional Content Management Systems
Computers in Libraries 2005
Session C302
Libraries and Institutional Content Management Systems
Carol Knoblauch, Product Manager,
Open Text, Inc.
18 March 2005
Copyright © Open Text Inc. All rights reserved.

2. Abstract
Enterprise Content Management (ECM) is a comprehensive set of principles, processes and tools applied to controlling the lifecycle of an information resource from creation, approval, publication, and maintenance, to archiving and destruction. ECM is an integrated platform that consolidates content related activities like search, document management, and Web content management with collaboration activities like Web meetings, , and Communities of Practice.
In 2004, KMWorld Magazine announced that “the checkbook is open for ECM”. In addition to the usual motivators for investing in technology, addressing information overload and increasing productivity, the biggest impact on the ECM market comes from the growing demands of regulatory compliance.
As organizations adopt systems to support compliance initiatives and connect various content, collaboration and process-centric programs, the integrated ECM system will be the destination of choice for most employees. Information Professionals should join them. There are many roles for Information Professionals in ECM: as a user advocate to articulate information needs and requirements; as a content advocate to apply search and categorization to add value to authenticated content; and as a moderator and knowledge broker in an online community.

3. Enterprise Content Management (ECM) Elements of ECM
Topics
Enterprise Content Management (ECM)
Elements of ECM
Search
Document Management
Collaboration
Business Process Management
Document Lifecycle Management
Web Content Management
Portal Technology
Differentiating Content – Roles for Information Professionals

4. Enterprise Content Management (ECM)
Collaboration + Content + Process = ECM

5. Working with Information
Rich Content
Images
Documents
Forms
Structured Data
Structured Tasks | Collaborative Workflow | Flexible Collaboration

6. ERP vs. ECM – Very Different
Structured Data
ERP - Database
Unstructured Data
ECM - Word Index

7. Market Consolidates from Point Solutions
Rich Content
Document Management IM
Imaging
Workflow
Groupware
Knowledge Management
Search
Web Content Management
BPM
Online Meetings
Web Conferencing
Content Archiving
Portal
Classification
DAM
Projects
Records Management
Images
Documents
Forms
Structured Data
Structured Tasks | Collaborative Workflow | Flexible Collaboration

8. ECM Becomes Essential Business Challenge: Compliance
Market Size: $19B Source: Ovum
Business Challenge:
Cost Savings (application consolidation)
Compliance (control all content)
Compliance
DMS
1985
WCM
1995
ECM
2001
ECM
Killer
App
2003
Broad
Market
Awareness
2005
2007

9. Advanced Search Options
Enterprise Search
Advanced Search Options
Boolean, stemming
Proximity, adjacency
Linguistic & semantic analysis
Natural language processing
Categorization, classification, taxonomy, thesaurus
Result Set Options
Sort and relevance ranking
Hit-highlighting and navigation
Intelligent summarization
Entity extraction
Analysis and visualization
Guided navigation

10. Document Management (DM)
Tools to control document creation, review, authorization, publication and storage
Electronic Document Management
Security (repository vs shared drives)
Workflow for review and approval
Version control and audit trails
Linking documents
Production Business Document Management
Image management and archiving
Workflow for sharing and tracking
Metadata definition and identification
Optical character recognition (OCR)

11. Collaboration

12. Knowledge Management (KM)

13. Business Process Management (BPM)
Content
Content
Content

14. Document Lifecycle Management (DLM)

15. Web Content Management
I want to quickly setup a site and I want to reuse content from my DMS.
I don‘t want to learn new tools and it better be easy to use!
I need to communicate internally and externally to all sorts of different constituents. Its driving me mad!!!
I want a productivity tool and I don‘t want to program.
Project Mgr
Authors
Webmaster
Web Content
Business Owner
Graphic Designer
I need full control over Corporate Identity and design
I want a solution which works seamlessly with my development environment
Marketing Mgr
Application
Developer
The WCM system must fit into my overall technology and ECM vision
IT Manager
Business Driven
Technically Driven

16. Enterprise Portals

17. Multimedia – voice and video Digital asset management
More ECM Technologies
Multimedia – voice and video
Digital asset management
Digital rights management
Unified communications
E-learning
Skills management
Expertise location
Integrated document archiving and retrieval
Customer relationship management (CRM)

18. Finding Opportunities
Organize
Select
Access
Preserve

19. Be a User Advocate

20. Be a Content Advocate

21. Build a Community