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Dual Recruitment and Marketing Blake Vawter, Senior Assistant Director, OSU Admissions Christine Baker, Admissions, LBCC.

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Presentation on theme: "Dual Recruitment and Marketing Blake Vawter, Senior Assistant Director, OSU Admissions Christine Baker, Admissions, LBCC."— Presentation transcript:

1 Dual Recruitment and Marketing Blake Vawter, Senior Assistant Director, OSU Admissions Christine Baker, Admissions, LBCC

2 Marketing Dual Programs WEBSITE –Program details –FAQ list –Contact list –Link to application MEDIA –News release to announce program –Schedule of Classes –Campus newspaper (The Commuter-LBCC)

3 Marketing (con’t) Announcing dual scholars in local newspapers Must market/promote within your institution –Staff/faculty/ADVISORS!!! –Foundation/alumni (led to scholarships)

4 Recruitment Decide on populations to target –Current CC students –Current University students –‘New’ students (HS/Transfers/Int’l) Activities? –Fairs/HS visits –Target advisors/influencers (advisors/counselors) ASPIRE Tribal fairs/Hispanic Leadership Events Counselor workshops

5 Recruitment (con’t) Campus Events –Campus Picnic/Spring Fling-LBCC –Winter Advising Event-LBCC –CHS College Night @ OSU –LBCC Open House –Added dual info/advising to OSU START program Using student listserv to keep dual students in the loop

6 Shared Efforts Created fliers Brochure created 2-3 years later Logo created last year –Use on website –Promotional items (signs/shirts/pens)

7 Q & A

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