1. Richard Yu

2.  Present view of the world that is: Enhanced by computers Mix real and virtual sensory input  Most common AR is visual Mixed reality virtual displays Computer generated images overlaid on real world video feed  Different from virtual reality Virtual reality replaces real world with simulated world rather than enhance perception of real world

3.  Real-time  Basic examples of AR Yellow first-down line in NFL broadcasts Heads-up displays in helmets (e.g. piloting)  Advanced AR Utilizes computer vision and other physical analysis methods to generate relevant information Information is interactive and manipulated

4.  Smartphones, Tablets  Components that make AR work Camera – Visual feed of Physical Environment Additional Devices  Accelerometer  GPS  Compass Display Internet Connection

5.  Web Applications Navigation Language Translation Gaming Marketing/Advertising  AR enhances these web applications in presenting data to user  Most useful on mobile devices

6.  AR apps present different method of presenting Web content to the user than browsers Relevant and informative Easy to use  Web browsers User has to search for what they want Interpret search results

7.  Example: Finding a restaurant review  Web browsers Open up browser on smartphone Find out restaurant name Look up restaurant in a search engine Find a website in the results that provide reviews for restaurants Make sure that the restaurant on the website is the one that the user is looking at (confirm address, etc.)  AR application User aims smartphone camera at restaurant AR application uses image recognition and GPS locator to determine what the restaurant is, then searches on the web Reviews for the restaurant are then displayed

8.  AR combined with navigation software Uses camera and GPS locator Web-based mapping service (e.g. Google Maps) Real-time uploading of location data from phone to the service and downloading of navigation data  AR conveys directions to user Visual cues (e.g. arrows, highlighting roads) Audio cues (e.g. voice saying turn left, right)

9.  AR can provide additional data about user’s location Visual data matched with web information Points of interest (tourist attractions, places to dine, lodging) Web 2.0 user-generated content  Other users can leave messages at locations  Messages brought up when user is at location

10.  Real-time translation of languages Visual display for written language Microphone and speakers for spoken  Web-based translation services Babelfish, Google Translate

11.  AR display overlaid with virtual objects Games provide goals and challenges involving those virtual objects  Multiplayer AR games Mobile games utilize connectivity on smartphones to connect player with other players Allow players to interact on a virtual level while in the real world

12.  Multiplayer AR game models Large-Scale Client-server model  Players/clients communicate their real-world locations to the server  Server helps players locate other players in real world  Server provides game objectives for these players to accomplish together Peer-to-peer model  Quick ad-hoc games between players aware of other players playing same game

13.  Virtual product demonstrations User downloads data on a product to their smartphone User “views” product through smartphone display Preview product virtually on visual feed of the real world  E.g. a piece of furniture  User moves about their house, virtual display shows how furniture might look like at locations in the house

14.  AR can enhance shopping experience  Customer personalization AR app remembers consumer purchases Develop customer profile Locates stores in the vicinity of the user Highlights products in a store based on profile Provides product information alongside the product itself in the mixed reality display

15.  AR Enhanced Online Advertising Campaigns Combine real-world advertising (billboards, subway ads) with AR Pointing a smartphone camera at a billboard will then lead to website for product E.g. Android QR Code  Encodes URL or text

16.  Augmented Reality is the next step for web applications Browsers require users to manually query what they want and sift through the results AR apps allow users to integrate the Web seamlessly with their daily routine  Smartphones are the best platform currently to implement AR apps Mobile and Internet connectivity