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The New Economy – An Engineers Perspective Sir David Brown Chairman, Motorola Ltd.

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Presentation on theme: "The New Economy – An Engineers Perspective Sir David Brown Chairman, Motorola Ltd."— Presentation transcript:

1 The New Economy – An Engineers Perspective Sir David Brown Chairman, Motorola Ltd

2 Why understanding of mobility is changing Digitisation of everything

3 Why understanding of mobility is changing Digitisation of everything Expansion of broadband

4 Why understanding of mobility is changing Digitisation of everything Expansion of broadband Explosion of smart things

5 Device formerly known as the mobile phone Processing power of yesterdays personal computers The fourth screen Anytime, anywhere interaction Personalisation The fourth medium

6 Everything=Digits Everywhere=Intelligence Everyone=Broadband Experience=Mobile Portal

7 Seamless Mobility

8 The future of communications User centric content Device-sensitive and context-sensitive, driven by affordable, available broadband Applications explode Digitisation of everything at the edge of the network Privacy, safety and security Critical for content that is purchased and created Full mobility Across heterogeneous networks Always on, always here Sessions that cross networks and devices seamlessly

9 Seamless mobility is not continuity of bits … Its continuity of experience

10 Seamless mobility Peoples understanding of mobility is changing People value continuity of experience The more personalisable is the experience, the higher is the value Technologies to deliver continuity of experience exist Seamless mobility is happening now

11 Economic effects Macroeconomy Microeconomy Socioeconomy

12 Economic effects Macroeconomy Microeconomy Socioeconomy

13 Macroeconomic effects Rate of globalisation

14 Macroeconomic effects Rate of globalisation Unleashing innovation on a world scale

15 Macroeconomic effects Rate of globalisation Unleashing innovation on a world scale Technology models and business models

16 Innovative Technology Models Innovative Business Models World Wide Web Powerful Search Engines Large-Scale Web Development Browsing Via Mobile Devices Mobile Internet and.mobi The Disruptive Spiral

17 Macroeconomic effects Rate of globalisation Unleashing innovation on a world scale Technology models and business models Disruption

18 Macroeconomic effects Rate of globalisation Unleashing innovation on a world scale Technology models and business models Disruption Large-scale industrial restructuring?

19 Economic effects Macroeconomy Microeconomy Socioeconomy

20 Microeconomic effects Race to offer more personalisable continuity of experience

21 Microeconomic effects Race to offer more personalisable continuity of experience Open-ness

22 Microeconomic effects Race to offer more personalisable continuity of experience Open-ness Mobile internet

23 Microeconomic effects Race to offer more personalisable continuity of experience Open-ness Mobile internet Service-level interoperability

24 Microeconomic effects Race to offer more personalisable continuity of experience Open-ness Mobile internet Service-level interoperability Scalability

25 Economic effects Macroeconomy Microeconomy Socioeconomy

26 Socioeconomic effects Bridging the Digital Divide

27 Socioeconomic effects Bridging the Digital Divide Regulation and taxation

28 Socioeconomic effects Bridging the Digital Divide Regulation and taxation Connecting the unconnected

29 Macroeconomy + Microeconomy + Socioeconomy = New Economy

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