1. Text Project as Letterpress-Style Posters
Hatch Show Print
Text Project as
Letterpress-Style Posters

2. Hatch Show Print
If you follow music, art, and culture of the America, sooner or later you're bound to run into the letters, images, and unmistakable "look" of Hatch Show Print, established in One of the oldest working letterpress print shops in America, and over the years the posters have featured a host of music performers, ranging from country, rock, alternative, hip-hop, etc.
"Advertising without posters is like fishing without worms."
- The Hatch Brothers
“We've done it all without losing that irresistible appeal of turn-of-the-century Hatch posters, which were used to promote vaudeville, circus, and minstrel shows across the country in the early part of the 1900’s. There's a reason why music lovers, Americana buffs, graphic arts collectors and designers, and commercial advertisers of all persuasions continue to turn to Hatch for inspiration. We are, indeed, a tonic for the information age.”

17. Items Visible on a Concert Poster
Name of Band or Musician/Artist
Location of Concert (Auditorium, Concert Venue, Stage, Park, etc)
Location of Venue (City, State)
Date of Event
Possible other information….opening act, number of days of event/show, record label

18. Assignment Requirements:
Choose a band, musician, artist
Open Poster Template from Template Folder
Utilizing as many of the text tools, design a Concert Poster for your artist(s)
Choose a font, stick with it for the majority of the poster (no more than 3 fonts)
Choose a color theme (no more than 3 colors total)
Add simple illustrations or an image (basic) to add to the poster design (do NOT use faces/people)
Majority of design is TEXT and its capabilities
We will be printing on brown paper—so your background color needs to take that into consideration

19. resources www.gigposters.com/designer/33935_Hatch_Show_Print.html