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Marketing Solutions For Channel marketers.

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Presentation on theme: "Marketing Solutions For Channel marketers."— Presentation transcript:

1 Marketing Solutions For Channel marketers

2 Span Global - The Universal Marketing Company
Data Capability >> 32 million B2B Database Global Presence World’s Largest Marketer- Database Marketing Leader End to End Marketing Capability Superior Technology Call Us:

3 Helping Channel Marketers achieve their goals...
Leveraging Technology to enhance delivery capabilities Reseller DB New Partner Creation Partner DB Channel Partner Support Databases Vendors DB ERP Info Append Data Append New Contact Append Call Us:

4 Strengthening Business From Channel Partners...
1-on-1 program for the ‘critical few’ Partner program infrastructure MDF Mgmt Databases Motivation Mktg Tool Kits Partner Tools Promotional Kits Driving End Users to CP 360oCampaigner Data Sourcing Data Enhancement Sales Guides Sales Materials Newsletters IT Services Call Us:

5 Global Presence
UK Canada USA China UAE Singapore Call Us:

6 How to develop New Partners & Help Existing Partners Grow
Call Us:

7 Determine the Channel Partner’s Value by asking...
How much Interaction the CP has with end users How much Visibility the CP has How much CP adds to the product and its components How actively does the CP push your product vs. mass inventory The more value a channel partner adds, the more communication with him. Call Us:

8 Three levels of channel communication
1. To the CP Training & Motivational Materials including features & benefits, positioning, incentive programs, special pricing, contests, etc. 2. Through the CP Control what the CPs say to end users about your company, products & services including brand positioning, messaging, end user communication 3. For the CP Pull communications to CP including partner logo, contact information, promotional offering Call Us:

9 To, Through, and For the CP
Communicate To CP Communicate Through CP Communicate for CP Sales guides Training materials Newsletters Short notices Free trinkets Sales materials POP materials Promotional Kits Marketing Tool Kits Feature CP’s logo CP’s contact info CP’s promotional offering Call Us:

10 Span Global Services for Channel Marketers
Call Us:

Partner Cloning Data Acquisition Span Global’s Tools & Services can help you discover Potential Partners much faster than In-house sourcing can. Old System Users Data Data Profiling Evolving Partners Data List Augmentation Call Us:

12 Telemarketing Event Marketing Lead Generation, Sending Invites
Database Qualification & Lead Detection Appointment Setting Telemarketing Data Profiling Campaign Follow-up Data Cleansing Call Us:

13 Landing Page, SEO, Banner Ads
Surveys Brochureware Event Boost LEAD GENERATION Broadcast, Landing Page, SEO, Banner Ads Telemarketing/ Call Center Operations Customized Campaigns Telemarketing + Follow-up Collateral Call Us:

14 Search Engine Optimization
Inbound lead generation Higher website traffic Practical recommendations Search Engine Optimization Site benchmarking Result-focused action with clear goals and benefits Reporting and analytics Call Us:

15 Social Media & Blogging
Brand Monitoring Marketing Brand Monitoring Marketing Marketing Marketing Marketing Marketing Call Us:

16 Website Best Practice Reports
Assessment of the website design, structure & content Site-wide check of links and images Site-wide validation of HTML used within web pages Site-wide assessment of website security Call Us:

17 Product Reviews, Analyst Briefing
Newsletters Product Reviews, Analyst Briefing Marketing Communications Marketing Services Marcom & Strategic Marketing Sales Literature Solutions Reference Catalogues Tradeshow Traffic Generation Blogs Call Us:

18 Channel Marketer Boost
Update/ New Product Support Market Analysis & Metrics Channel Satisfaction Business Plan Development Channel Economic Analysis Channel Marketer Boost Process & Systems Definition & Management Channel Recruitment Channel Segmentation Reporting Infrastructure Development & Management Channel Relationship Management End User Segmentation Development Of Partner Program & Components Call Us:

19 Case Study Production Interviews Copies Approvals Design & Production
Call Us:

20 Go Do’ s 1. 2. Take advantage of deep-rooted strategic marketing
expertise at affordable prices by engaging Span Global. Start tracking your Marketing Progress and ensure your marketing funds are spent in the most effective way. 2. Contact Span Global <<<your Name and Contact name>>> Call Us:

21 Thank You
Call Us:

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