1. 1 Connecting Regions 23 rd November, 2009 Michitaka Nakao Judge Business School University of Cambridge

2. 2 What is JETRO? The trade and investment promotion agency funded by the government Originally established in 1958 36 offices all over Japan, 73 offices in 54 countries Government’s one-stop service provider for Invest Japan Initiative

3. 3 Industrial Output Source: Cabinet Office, Japan

4. 4 Challenges that we share Growth Issue Innovation in Manufacturing Sector Revitalising the Regions

5. 5 Eye Openers Case 1 Case 2

6. 6 “I might speak to the guy I met at local chamber of commerce” “Company A in Bristol was looking for a technology similar to yours” “Why not speak to University of Edinburgh who is looking for a commercial partner in the field?” “Your technology is very new to Japan. Also, you could benefit from their technology!” Technology Chain

7. 7 JETRO RDAs LGs, CCs Company Technology Chain

8. Connecting Regions 8 Invest in Regions Invite foreign companies to exhibit in trade shows Tailored individual invitation programmes Regional Industry Tie-Up (RIT) Exchange programmes between industry clusters Expert visits for F/S on potential partnerships Business Seminar on the counterparts

9. 9 Invest Japan Business Support Centre (IBSC) Facilities Consulting Services ● Marketing ● Laws and regulations ● National and local government incentives ● Cost simulation ● Incorporation procedures ● Employment and labor issues ● Free temporary office spaces (Tokyo IBSC has 35 spaces) ● Well-stocked library ● Exhibition space and auditorium JETRO has helped more than 300 foreign firms set up in Japan in the past three years alone

10. 10 Thank you and if you have further questions, Please contact: Michitaka Nakao Judge Business School, University of Cambridge E-mail: michitaka.nakao@gmail.com