1. Penn Biotech Group Healthcare Consulting Spring 2020 Kickoff
02/06/2020

2. Who we are: Meet the leadership team for 2019-2020 academic year
Takashi Nakamura
Sec. of Alumni Relations
Linlin Yang
Co-President
Joshua Parris
VP of Consulting
Jack Jacobs
VP of Operations
Alex Salomon
Sec of Knowledge Development
Kyle Niederer
VP of Business Development
Supriya Saxena
Sec. of
Communication
Austin Zimmet
Co-President
Alejandro Gozalo
VP of Career Development
Ross Pirnie
Co-President
Christopher Yi
Sec. of Social
Kristen Nehls
VP of Finance
Kat Gawronski
Sec of Career Development
Jiawei Lu
Secretary of Sponsorship

3. Networking opportunities
What we do at PBG: PBG provides members with access to resources and pro bono consulting opportunities
Host ~30 consulting projects per year and serve real-life clients in the extended healthcare industry, including pharma, MedTech, payers and VC
Pro Bono Consulting
Consultant dinners and coffee chats
Kickoff and end-of-year parties
Alumni networking panels
Networking with diversity groups: women in consulting
Healthcare industry-related career panels
Company info sessions
Resume and case workshops/boot camps
Career Development
Networking opportunities

4. Overview: Consulting Projects
Pro Bono Consulting
Career Development
Networking opportunities

5. Synthesize conclusions
What is a consulting project: Assist clients with answers to problems they either don’t have the expertise to address
Can be both project and firm specific
Types of work can include:
Interviews
Quantitative Surveys and analysis
Market Research
Analysis of client data and financials
Presentations
Synthesize conclusions
Create hypothesis
Gather Data
Solve Problem

6. Who we are: PBG is a Penn student-run organization dedicated to prepare advanced degree members for careers in management consulting
PBG Infographics
10+
The largest consulting club for non-MBA advanced degree candidates at Penn, with
years of history
members actively participated with PBG per year
~300
PBG alumni working in a variety of healthcare-related industries
1000+
We have members from schools at Penn
7/12

7. What we do at PBG: Pro bono consulting projects provides valuable opportunities to learn about the career and polish your resume
Selected past clients
Overview
~15 consulting projects are organized per semester to serve clients in the extended healthcare industry, including pharma, MedTech, payers, and VC
Consulting projects are ~10 weeks in length, and are staffed with a multi- disciplinary team of graduate students at Penn
Project objectives include market research, product development strategy, market entry planning, industry overview, operation and implementation etc.

8. Typical team staffing: director, dedicated project manager and multi-disciplinary team
Role
Responsibilities
Experience
Director (oversee 2-3 projects)
Assist in work planning, team management, presentation preparation as needed
4-8 hours/week in the first 2 weeks, 2-4 hours/weeks later
Previous PBG project manager or external consultancy experience
Project Manager (manage 1 project)
Lead client communication and progress update
Lead project scoping, work planning, team management and presentation preparation
4-8 hours/week
Previous PBG team member or external consultancy experience
Team Member
(4-7 per team; composition depends on client demands)
Conduct data collection and analysis, and come up with recommendations for clients
Present findings to clients
6-10 hours/week
None needed!!!

9. Spring timeline: project kickoff in later February and run through early May
March
April
May
Team recruiting
Team selection and training
Pre-midterm work
Team meetings on a weekly basis
Post-midterm work
Application deadlines
PM/Director: Sun. Feb. 9th
TM: Tue. Feb. 11th
Training
PM/Director: Feb 13th
TM: Feb 20th
Team happy hour (based on team’s availability)
Midterm update
Final update
End-of-Year party

10. To participate in the spring project cycle:
What to expect next: Important dates and instructions to sign up for spring project cycle
To participate in the spring project cycle:
Visit and follow the instructions to register as a member at our CampusGroups website
* an annual membership fee of $25 (or two-year membership as $45) is required and will be reimbursed if not assigned to projects
Find the project list and application links on group dashboard
Submit your application (with a one-page business style resume) by the deadlines:
Directors and project managers: Sunday, Feb. 9thth
Team members: Tuesday, Feb. 11th
Check your and come to the following trainings:
Directors and project managers: Thursday, Feb. 13th
Team members: Thursday, Feb. 20th

11. Overview: Networking Opportunities
Pro Bono Consulting
Career Development
Networking opportunities

12. Health Care Specific Firms
Two main types of consulting: Management consulting (Generalist) or strategy consulting (i.e. Health Care Specific)
Generalist Firm
Health Care Specific Firms
Project Subjects
Can range to anything from government projects, oil and gas to pharmaceuticals
Focus on biotech, medical devices and pharmaceuticals. Work with clients ranging from start-ups to big pharmaceutical companies
Project Workflow
Work onsite Mon-Wed, travel home on Thursday and stay in office on Friday.
Work 8:30 AM – 6:30 PM in office M-F. Travel for kickoff, midterm and final.
Company Sizes
10,000-25,000 employees
employees
ADC Consultant Degrees
Mostly MBAs (~80-95%) with the rest composed of Ph.D.'s, J.D.s and M.D.s
Mostly Ph.D.'s Occasional M.D.
Types of firms

13. Employer Info/Networking Sessions so far and upcoming this semester
We’ve heard from…
We will hear from…

14. Networking opportunities
A heads-up of other PBG events this semester (stay tuned to newsletter)
Networking opportunities
Mixer for Casing Partners - TBD, Feb
Mingle with others preparing for recruiting cycle and build network of casing partners
Director/Project Manager Happy Hour – TBD, after midterms
Share experiences/tips with fellow project leaders
Women in Consulting Panel – TBD
Hear from female consultants at a variety of firms on their transition into consulting
Career Prep
Consulting 101 Series – March-May
Prepare for spring/summer consulting recruiting cycle with a series of workshops
Resume workshop
Fit interview workshop
Case concepts workshop

15. Overview: Career Development
Pro Bono Consulting
Career Development
Networking opportunities

16. Consulting 101: What do firms look for in candidates?
Leadership (formal and informal)
Teamwork (good teams, bad teams)
Problem solving (structuring a problem)
Communication (be explicit about when you communicate in stories)
Setting goals and planning for them
Client skills (empathy, understanding client priorities)
Persuasion (team members, boss, subordinates)

17. Consulting 101: What do firms look for in candidates?
Resume
Cover Letter
Make sure it looks professional – feel free to use Wharton format (PBG has template)
Must keep it short, e.g. 1 page
Less can be more
Your info and accomplishments should be in consulting-ese – use consulting buzz words Talk about impact of your accomplishments, and quantify whenever possible
Some places accept CV
SCOPE AND IMPACT
Look for examples of these to use as templates
In general, do these things:
Express interest in firm and position
Show you’ve done your homework by referencing research and conversations
Give a brief description of why you’re qualified, and feel free to select some stories from your resume to do it
Add to your resume’s narrative
Don’t do these things:
Repeat your resume
Use the same cover letter for multiple places
Write the wrong name
Can be a great avenue to differentiate yourself as a credible candidate

18. Consulting 101: What is the interview process for consulting?
Meet & Greet
The Fit
The Case
Wrap-up
0:00
0:15
0:40
Process
Wait in hospitality suite with other candidates & recruiters
Interviewer asks for you by name and you proceed to the interview suite together
~15 min
Interviewer may give personal background
Questions about resume & experience (personal and professional experiences)
~25 min
Interviewer will start the case
Case is often based on work the interviewer did previously
May not receive much information to begin
~5 min
Your chance to ask questions
Walk back to hospitality suite with interviewer
Your role
Take the time to read your interviewer’s bio – any useful information for a Q&A session later
Appear warm, confident, professional
Be able to clearly tell “your story”
Highlight the strengths of your previous work experience that relay why you’re a good fit for the firm/consulting
Pass the “fit” test
Keep track of time so that you analyze the info/data to make a recommendation by the conclusion
Be natural! Maintain confidence, controlled, upbeat demeanor
Don’t ask stock questions
A good chance to get to learn about the interviewer’s personal experiences at the firm

19. Career resources can be found on the PBG website pbgconsulting.org

20. Thanks to our sponsors this year
Gold Level
Bronze Level

21. Q&A? PBG website: http://pbgconsulting.org/
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Contact for any question!

22. See you at the happy hour at Distrito starting at 7:45 (3945 Chestnut St)!
Please remember to put your name and address on the signup sheet!