1. HERTZ 24/7
The future of car rental experience is here

2. CONTENTS INTRODUCING HERTZ HERTZ 24/7
CURRENT PARTNERSHIPS OUR PROPOSITION POTENTIAL USER STORIES

3. INTRODUCING HERTZ

4. HISTORY OF HERTZ
1918
1920
1930
1950
1970
Walter J. Jacobs opened first car rental location
Jacobs sold his company to John Hertz
First airport location with fly/ drive programme
Hertz enters European Market
First WorldwideReservation Centre
1990
1997
2000
2004
2008
First car rental loyalty programme! Hertz #1 Club Gold
First rent a car transactional website
Launched GPS, Instant Return, #1 Club Gold tiers
Launched Wi-Fi
First rental kiosks and car sharing
2009
2012
2013
2015
2016
Launched Firefly, low cost brand
Acquisition of Dollar & Thrifty. Launched Carfirmation
Relaunch of Gold Plus Rewards, inc. Gold Choice and Carfirmation
MiRES launched, new and innovative web platform
Global digital transformation – multi-million dollar infrastructure investment

5. GLOBAL FOOTPRINT
150+ COUNTRIES
10, LOCATIONS
41, EMPLOYEES
620,000+
AVG. CAR FLEET

6. HERTZ 24/7

7. THE MOBILITY MARKETPLACE
Source: Frost & Sullivan, 2015
THE MOBILITY MARKETPLACE
Mobility is experiencing a revolutionary transformation owing to demographic changes such as urbanisation and increasing population density, social preference changes, and growing connectivity.
INTEGRATED MOBILITY IS DEFINED BY VARIOUS COMPONENTS
CAR SHARING BUSINESS MODELS
Car sharing & pooling
Demand responsive transport (taxi, BRT)
TRADITIONAL
90,000
Vehicles
Intracity public transport
5,000,000
Members
Dynamic parking
Train/flight integration
Connected living (including car)
PHYD insurance
PEER TO PEER
147,500
Vehicles
Energy management
Micro-mobility solutions
1,500,000
Members
Car rental
Apps, journey
planning, big data
Intercity public transport
Concierge services
Car rental & leasing
CORPORATE
4,000
Vehicles
60,000
Members

8. OUR CONVENIENT RENT BY THE HOUR SERVICE.
WHAT IS HERTZ 24/7?
OUR CONVENIENT RENT BY THE HOUR SERVICE.
VAST NETWORK OF PICK UP POINTS
LATEST SMART TECHNOLOGY
FLEXIBLE PRICING E.G. HOURLY OR DAILY
KEYLESS VEHICLE ACCESS
NO MEMBERSHIP FEES
24/7 VEHICLE AVAILABILITY

9. HERTZ 24/7 PRODUCT MODELS BESPOKE TO CONSUMER BESPOKE TO BUSINESS
VEHICLES & TECHNOLOGY
PARTNERSHIP MODEL
A “Pool fleet” solution Employee community
24/7 technology integrated
Book online or via the 24/7 app
Real-time fleet visibility
Vehicles at partner locations
Register and rent on the spot
Serving the local communities
TECHNOLOGY ONLY

10. HERTZ 24/7 QUICK FACTS OUR NETWORK TRANSACTIONS 2016 TOTAL MEMBERSHIP
+300 LOCATIONS
Extensive European network
TRANSACTIONS 2016
+300,000
TOTAL MEMBERSHIP
+500,000
VEHICLE TYPES
+1500 VEHICLES
Including a wide and varied fleet of cars, vans and electric vehicles

11. CUSTOMER JOURNEY ENJOY YOUR DRIVE BOOK AND JOIN
RECEIVE BOOKING CONFIRMATION & PIN
ENTER PIN CODE TO UNLOCK VEHICLE
END RENTAL BY ENTERING PIN
ENJOY YOUR DRIVE

12. THE EVOLUTION OF HERTZ 24/7
THEN
2008
Launch of Connect in London and Paris
2009
First partner to offer van rental by the hour
2010
First corporate pool fleet
2013
Launch of new Hertz 24/7 brand in Europe and Australia
NOW
In seven European markets and Australia
Main retail Partners
Main corporate partners

13. CURRENT PARTNERSHIPS

14. +4 YEARS RUNNING PARTNERSHIP
+100 LOCATIONS
6 COUNTRIES
IKEA
On demand hourly van hire
Rent on the spot with ipads in-store
Great alternative to home delivery
Significant savings for the store
Used by both customers and the Ikea staff

15. +500 CARS IN THE FLEET +5 DIFFERENT CAR TYPES +55,000 EMPLOYEE
COMMUNITY
LUFTHANSA
MARQUE POOL FLEET SOLUTION
The staff reach is extensive. Employees registered for the service vary from pilots at the airport to head office staff.

16. WHAT OUR CUSTOMERS ARE SAYING
Our agreement with Hertz 24/7 is another example of our dedication to improving member service, ensuring members can transport their purchases conveniently and at a low
price. Given Hertz 24/7’s customer support network, combined with its solid reputation for reliability and experience of operating a large and strong van fleet across the UK, I am confident that this agreement will further enhance the Costco member experience.
SUE KNOWLES | COSTCO UK SALES AND MARKETING DIRECTOR “ ”
MANU T | IKEA, FRANCE
Surpris par le mode très actuel de mise à disposition du véhicule, (code, boîtier de dialogue...) pour quelqu’un qui n’y est pas habitué... Une fois la prise en main, tout est remarquablement efficace! Véhicule loué dans le cadre du partenariat avec IKEA. Rapide, efficace, pas compliqué, pas cher. Pleinement satisfait. ” “ “
It was great and easy to use and the best part is that you don’t have to wait around to fill any forms, just tap and drive. SIMPLE!! ”
PETER G. | COSTCO MEMBER, EDINBURGH

17. OUR PROPOSITION

18. SYNERGIES WITH HERTZ 24/7 Our vehicles are there for everyone
Convenience is central to what we offer
Membership is free!
We create freedom and choice for locals
Our communities use 24/7 for everything imaginable

19. CUSTOMER-CENTRIC APPROACH
SOLUTIONS TAILORED FOR OUR CUSTOMERS
We place customer needs at the heart of innovation
A collaborative approach to design and ideation
In-moment research to uncover painpoints and key behaviours
Tested to produce a highly tailored experience

20. CUSTOMER-CENTRIC APPROACH IN PRACTICE
1. IDENTIFYING CUSTOMER PROFILES
2. CUSTOMER EMPATHY MAPPING
3. IDEATION
4. CREATING A BESPOKE CUSTOMER JOURNEY

21. LET’S TALK FRANCESCO VANNINI hertz247.it
MOBILITY DIRECTOR |
| HERTZ 24/7
HERTZ ITALIANA Srl
Via del Casale Cavallari 204 – Roma
hertz247.it