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Presented By:- Abhinav Shashtri.  SEO or Search Engine Optimization is the process of ranking your website easier to make the top on SERP pages and other.

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Presentation on theme: "Presented By:- Abhinav Shashtri.  SEO or Search Engine Optimization is the process of ranking your website easier to make the top on SERP pages and other."— Presentation transcript:

1 Presented By:- Abhinav Shashtri

2  SEO or Search Engine Optimization is the process of ranking your website easier to make the top on SERP pages and other search engines by optimizing your webpages and contents of your website. Introduction:-

3  A Clear map is required to build your SEO strategy from the beginning. It isn’t a visualization of your SEO strategy. A mind map helps you implement your plan, which helps you to achieve greater success. Mind maps are tools that help you to make ongoing process towards the way that which makes you easier for you to achieve ideas which you have fitted for strategy Its help to reduce the load and time Using a mind map allows you to see everything at once, in a structure that assembles the network which will works, for your SEO strategy.SEO 1. Clear Mind Map:-

4  Whether you need an in-house or outsourced SEO, you need to understand the requirement of the company in order to make any SEO strategy successful. You need to know what strengths you can puts in order to get the most SEO value, what tactics will work best for the brand identity, and what will be useful in implementation as per your way. 2. Know The Companies Requirement:-

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6  After Setting requirements You need to know who is your audience is, which means for more outputs and easier for what keywords you are looking for. 3. Know Your Audience:-

7  Find the keyword term to make your searches & crawling by attracting most of the relevant audiences. Use a tool like SEMRush or Keyword planner to see what kind of search volume is there is for your desired ideas or suggestions. https://www.exltech.in/digital-marketing- course.html 4. Keyword Research:-

8  Once you decided your keywords you will have to use them by properly putting out in content on your website regularly. This is way Your crawling will be increased which may help in the ranking. Content matters because with it you attract peoples for coming back to your site, and fresh and quality content helps you do that. 5. Content Creation:-

9  Make sure the site is crawlable, duplicate content is de-indexed, make sure you are using sub-headings, alt tags on images, and have submitted a sitemap to Google, etc. It’s not enough needs to be assigned the work, and if you’re a single entrepreneur, it’s probably you. Whoever is responsible let them know their part of their job responsibility. Put it in the right place to make it easier to rank. SEO is the process of making your website easier for Google to crawl. For big sites – they have a ‘crawl budget,’ so you have to optimize that by trimming out any thin or unnecessary content. Your mission is to avoid duplicate content if there are duplicate or thin content issues then get rid of them.website Beyond that making sure you have added page titles and meta descriptions, H1s, internal links, and they loading quickly. Sitemaps and Robots.txt also help in giving a better ranking because of the proper categorization of your site. https://www.exltech.in/digital-marketing-course.html 6. Analyzing Performance:-

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