1. The S of Mobile Learning Tina Lim Open University Malaysia 16 & 17 Dec. 20091 APAC Mobile Learning & Edutainment Conference 2009

2. Overview of presentation Popularity of mobile devices & its uses for learning OUMs mobile learning initiativeMobile learning via SMS How mobile learning via SMS re-defines learning space 2

3. Why mobile devices are so immensely popular? (Herrington & Herrington, 2007) Decreasing cost Increasing social currency Popularity of mobile devices 16 & 17 Dec. 20093 APAC Mobile Learning & Edutainment Conference 2009

4. Some statistics on mobile phones in Malaysia Did you own a mobile phonein 2000?in 2007? Between January and March 2009 Number of people in Malaysia Number of mobile phone subscriptions According to Malaysian Communications & Multimedia Commission (MCMC) About 26 million28.914 million According to the Dept. of Statistics, Malaysia21.8 %85.1 % 16 & 17 Dec. 20094 APAC Mobile Learning & Edutainment Conference 2009

5. Survey on learner readiness for mobile learning 2008: Do OUM learners own a mobile phone? Out of 2837 respondents 16 & 17 Dec. 20095 APAC Mobile Learning & Edutainment Conference 2009

6. Are OUM learners ready for mobile learning? Yes (82%)No (18%) 16 & 17 Dec. 20096 APAC Mobile Learning & Edutainment Conference 2009

7. Use of mobile devices for learning SMSMMS E-book Podcasts Games Simulation 16 & 17 Dec. 20097 APAC Mobile Learning & Edutainment Conference 2009

8. To encourage and support ubiquitous learning To increase the flexibility of learning To enhance the blend of learning modes currently available OUMs vision: To be the Leading Provider of Flexible Learning OUMs Mobile Learning Initiative Advisor: Professor Dr. Mansor Fadzil (Senior Vice President) Head: Professor Dr. Zoraini Wati Abas (Director of the IQRI) OUMs vision: To be the Leading Provider of Flexible Learning OUMs Mobile Learning Initiative Advisor: Professor Dr. Mansor Fadzil (Senior Vice President) Head: Professor Dr. Zoraini Wati Abas (Director of the IQRI) GOALSGOALS 16 & 17 Dec. 20098 APAC Mobile Learning & Edutainment Conference 2009

9. Blended learning environment @ OUM Self-managed learning Modules Digital/Physical Library Peers Tutors SME Online learning: Asynchronous forum discussions Learning objects Digital library Face-to-face tutorials Classroom /Laboratory 10 hours interaction Varied instructional strategies 9

10. OUMs LMS (Learning Management System) 10

11. OUMs Current focus: Mobile learning via SMS Why SMS Least/lowest common denominator of all mobile technologies People are very familiar with the use of SMS Can be used in all types of mobile phones Convenient and relatively cheap 16 & 17 Dec. 200911 APAC Mobile Learning & Edutainment Conference 2009

12. Short Message Service (SMS) a.k.a. text messaging the most useful and most used mobile phone application (Markett, Sanchez, Weber &Tangney, 2006) labelled the killer application of mobile phones as its usage has surpassed all expectations 16 & 17 Dec. 200912 APAC Mobile Learning & Edutainment Conference 2009

13. Milestones in OUMs Mobile Learning via SMS Initiative Survey on Learner Readiness 1 course: OUMH 1103: Learning skills for ODL 3 courses: OUMH 1103 – Learning skills for ODL BBUS 2103 – Company Law NBNS 3504 – Renal Nursing 6 courses Jan. 2010 Sept. 2009 May 2009 End of 2008 16 & 17 Dec. 200913 APAC Mobile Learning & Edutainment Conference 2009

14. 14 CategoryPurposeExample ContentTo help learners locate/remember important course facts easily There are 4 pairs of learning styles: Active/Reflective; Sensing/Intuitive; Visual/Verbal; Sequential/Global. Which is yours? See Appendix 1.1 Forum / Facebook To remind and motivate learners to participate in discussion forums Setting goals and time management are important to your studies. What is your goal? How do you apply time management? Share it in Facebook. TipsTo provide hints/strategies to learners on how to do well in their studies Hi there! Do study and prepare for your exam early so that you can go through the module a few times and are able to remember better! MotivationTo motivate learners to persevere in the learning process Learning is an active process. We learn by doing. Only knowledge used sticks in our mind. By Dale Carnegie Course management To provide timely announcements / reminders on tutorial dates, assessments and other aspects related to course management Please read Topics 1-3 for the Mid Term Examination which will be held on 13 Nov 2009 at 3.00 to 4.00pm Categories of SMS, Their Purpose & Example

15. 15 DAYS Week 1 ( 21 – 27 Sept 2009 ) (Before T1) Week 2 (28 Sept – 4 Oct 2009) (Topic 1– Introduction to Company Law) Week 3 (5 – 11 Oct 2009) (Topic 1- Introduction to Company Law ) MONDAY 21 HARI RAYA PUASA 28 There are 4 types of business structure in Malaysia. Discuss the advantages and disadvantages of each type in the forum. Refer to 1.2 and 1.3 F 5 Is the company liable for all contracts entered into by promoter before incorporation of the company? Refer to 1.8.4. C TUESDAY 22 HARI RAYA PUASA Welcome back to OUM! You will be receiving a series of SMSes for Company Law as part of our value added service. It is free. Enjoy! CM 296 WEDNESDAY 23 Do you know that learning is an active process? We learn by doing. Only knowledge that is used sticks in your mind. Dale Carnegie M 30 What are the effects of incorporation to a company according to the Companies Act 1965? Refer to 1.4.5 C 7 Why is partnership business structure very popular among entrepreneurs in ? Discuss in myLMS forum. Refer to 1.3.2 F THURSDAY 24 Your tutor is very keen to meet you during tutorials. Welcome you all and be on time. See you! CM 1 Hi, try to read your module regularly and participate actively in the forum. This will help you do well in your studies. :-) T 8 FRIDAY/SAT/ SUNDAY TUTORIAL 1 (25 – 27 Sept 2009) 2 TUTORIAL 2 (9 – 11 Sept 2009) MOBILE LEARNING: SMS CONTENT & SCHEDULE FOR SEPT 2009 SEM. (COURSE : COMPANY LAW) – First Three weeks

16. Group messaging / Sending bulk SMS 16

17. Benefits of using SMS for teaching/learning Support for engagement with module and concepts Nuggets of information – more easily absorbed Expansion of time for learners to reflect/react Motiwalla (2007) Uday Bhaskar & Govindarajulu (2008) Field (2005) 16 & 17 Dec. 200917 APAC Mobile Learning & Edutainment Conference 2009

18. Offer true flexibility for learners and fit their lifestyleLearners come to tutorials better prepared and more readySuccessful in reducing drop-out rate of distance learners Mellow (2005) Keegan (2007) Ericsson Global (2009) 16 & 17 Dec. 200918 APAC Mobile Learning & Edutainment Conference 2009

19. Push/Pull Metaphor 2 ways to get information from a network: The University pushes information to the student The student pulls information from a source 16 & 17 Dec. 200919 APAC Mobile Learning & Edutainment Conference 2009

20. Self-managed learning: Use of Modules Online learning: Asynchronous forum discussions Face-to-face tutorials Content Motivation Tips Content Motivation Tips Course management Forum/ Facebook Push and pull of mobile learning via SMS in a blended learning environment Push and pull of mobile learning via SMS in a blended learning environment 20

21. Re-defining learning space Concept of Space-Time 4 dimensions (3D space, 4 th D time) 16 & 17 Dec. 200921 APAC Mobile Learning & Edutainment Conference 2009

22. The of Mobile Learning: Mobile Learning via SMS in a Blended Learning Environment The S of Mobile Learning 16 & 17 Dec. 200922 APAC Mobile Learning & Edutainment Conference 2009

23. Analogy of the use SMS in a blended learning environment as the Superhero of mobile learning Superman Mobile learning via SMS Very common, ordinary and simple 16 & 17 Dec. 200923 APAC Mobile Learning & Edutainment Conference 2009 Yet powerful: – Expands learners time – Re-creates learning space: From one dimension to other dimensions – Can be used in response to distance learners needs

24. Appreciation and Thanks to OUM Mobile Learning Team members Enquiries Admission to OUM programmes: Call 2773 2002 OUM Mobile Learning initiative: Email mlearn@oum.edu.my 16 & 17 Dec. 200924 APAC Mobile Learning & Edutainment Conference 2009