1. Networking & Your Job Search – Hands On LinkedIn
Welcome to:
Networking & Your Job Search –
Hands On LinkedIn

2. Transition Being patient - 66% Start preparing early - 65%
 Networking  - 68%
 Being patient - 66% 
 Start preparing early - 65% 
 Have a transition plan - 59% 
 Translate military skills - 59%
According to recent data collected from military veterans*, 5 of the most important elements of the military-to-civilian transition process are:
You need a strong network outside of the military to find meaningful work, and your online presence is the key. Gaining employee referrals makes you 11 times more likely to get a specific job, so branding yourself, engaging people with content, and developing a strong network is becoming more and more important.

3. Why Network?

4. Recruiter Cost
The average cost/hire is $4,425 in ‘16 up from $4,129 in ‘15
The average time to fill a job is 36 days in ‘16 vs 42 days in ’15
Quality hires have risen to 28% in’16 compared to 18% in ‘15
According to Society for Human Resource Management's (SHRM's) 2017 report

5. Quantity vs.
Quality

6. Senior Level Positions

8. AND MILITARY SPOUSES!!!!

9. Premium Service
Featured Applicant Status - Your name is first when you apply for a job.
Job Search Badge – Shows you are looking for a job.
Profile Views - Shows everyone that has viewed your profile in the last 90 days.
InMail – 5 InMails per month. Can be carried over.
Advanced Search – Fine tune your search for people and companies.
Open Network – Allow anyone to connect with you.
Competition Level – See where you stand with the competition before you apply for a job.

10. LinkedIn All-Star LinkedIn Profile
Users with complete profiles are 40 times more likely to receive opportunities through LinkedIn than someone with an incomplete profile.
Complete profiles rank higher in LinkedIn’s search results. LinkedIn wants to ensure their search results are accurate and so they promote profiles that are completely filled out ahead of profiles that are incomplete.

11. LinkedIn How to Obtain an All-Star LinkedIn Profile
What does it take to achieve a perfect LinkedIn profile that ranks All-Star profile strength?
Your industry and location
An up-to-date current position (with a description)
Two past positions
Your education
Your skills (minimum of 3)
A profile photo
At least 50 connections

12. LinkedIn The LinkedIn Banner….
“A picture is worth a thousand words.”
It represents your brand, personality, and cultural fit. It’s a Billboard.
Keep it simple; easy to read; fit properly; and proper sizing.
It shows you are ‘serious’ about LinkedIn and your brand.
To create your own customized banner, there are several free online programs you can use:
 Canva - 
 PicMonkey - 
 Adobe Spark - 

13. LinkedIn Privacy & Settings Profile Updates – on/off Accounts Privacy
Communication
Customized URL
Groups

14. LinkedIn
Your Name
Within your name you get 40 characters. (The first place LinkedIn looks for keywords is in your name field)
Don’t add too many
keywords

15. LinkedIn
The Header
The Headline gets 120 characters. (extra weighting in search algorithm)
A. Mary Smith Transitioning Military Member
----- or -----
B. Mary Smith Experienced Marketing Professional
C. Mary Smith Strategic/Product Marketing Analyst w/5 Years in Consumer Products (B2C): Market Assessment and Competitive Positioning
Location & Industry

16. LinkedIn The Summary Gets 2000 characters.
The digital first impression
Does it have spice?
Is it authentic?
Where is the value?
How is it formatted?
Are there keywords?
Ready/Set/Action

17. LinkedIn
The Summary
Victories: A sentence for each significant accomplishment.
VPs (Values & Passions): What inspires your; describe your core principles?
Valiant Superpowers: What can you do better than anyone else?
Vital Statistics: Quantifiable facts; interesting figures.
Verve: What makes you different/unique? Can be quirky but professional.
Validation: A quote from someone else or a special award.

18. LinkedIn The Experience
Job Title – 100 characters (extra weighting in search algorithm)
Description: 2-3 sentence overview (paragraph) with 2-3 accomplishments (bullets).
Front load achievements
Use action verbs
Use keywords
Demilitarize
Less is more
Proper grammar and spelling

19. LinkedIn Skills & Endorsements Extra weighting in search algorithm
50 skills to be endorsed, make them count!
Allows connections to quickly affirm your skills and expertise
Keep skills relevant and up to date

20. LinkedIn Recommendations
They solidify you as a person, employee, and talent. Very important to your profile.
You can ask your connections to write a recommendation of your work that you can display on your profile:
Go to your profile and click the down arrow to the right of the button near your profile picture.
Click Ask to be recommended from the dropdown.
Follow the prompts to request the recommendation. Click Send.

21. LinkedIn Recommendations Hi [first name],
I hope all is well with you. I am preparing to depart from the military and pursue a civilian career.
I have been reflecting on my past accomplishments and I really enjoyed working with you on/at [project/company], and I was wondering if you would write a brief LinkedIn recommendation of my work.
I'd love it if you could touch on Y initiative and our collaboration on Z. Just three to five sentences is all I'm after.
I know a recommendation from you will significantly elevate my profile. I greatly appreciate your time, and hope to hear from you soon.
Thank you,
[your name]

22. LinkedIn
Connections
50 connections for a complete profile and 500 connections to be taken serious.
Always add to the connection request.
Connect to 2nd degrees (co-workers, peers, recruiters, decision makers).
Participate, Post, Participate.
Save connection templates for future use.

23. Groups Now what??? Join up to 100 Groups on LinkedIn Your Industry
Your Job Function
Your Geographical Location
Bonus!!! – Both Job Function & Location
Now what???
Engage – Add value to a comment; share your expertise
Ask Questions; Seek Advice; Share Content – Remember “Branding”
Check for Jobs – Yes, it is a job board also
Connect with Fellow Members – You all share a common interest or bond.

24. Scrapped Jobs on LinkedIn
Application process is different.
Takes you to company website to apply.
Companies pay LI to take the jobs off of their website. Cheaper.

25. Dedicated Jobs on LinkedIn
Application process is different. “Easier”
This is specifically posted by the recruiter. More expensive.
These are HOT jobs
Always reach out to the recruiter for the position.

26. Dedicated Jobs on LinkedIn
Edit profile to match job opportunity.
Always add phone number
Always upload Presentation Resume in PDF format.
Premium puts your application on top.

27. 10 Best Job Search Groups 1. A Job Needed – A Job Posted
Most productive group in career and recruitment segment. About 9k members.
2. Career Change Central
Job changers and people in career transition; meet with hiring managers, and career coaches.
3. CareerLink Network
Holistic approach to your career and life, helping you with spiritual and personal growth.
4. Corporate Recruiters
Corporate, in-house if you will, recruiters. This will get you in direct contact with companies.
5. Executive Suite
A massive group connecting executives and recruiters mainly in the US.
6. Job Openings, Job Leads and Job Connections
A self explanatory title and also the biggest LinkedIn group of them all.
7. Jobs Alert
Career opportunities at middle and senior level of management.
8. Linked:HR
A group for managers, corporate recruiters, and now you. Biggest HR group on LI.
9. Personal Branding Network
A group about using your brand for your job search and career in general.
10. Undercover Recruiter
Ask questions about careers and recruiting.

28. ACTIVE or ENGAGED?
“Liking” what others write
Active – Hitting the “like” button and moving on….
Engaged – Actually reading, commenting, and sharing
“Sharing” Posts
Active – Sharing everything and anything
Engaged – Quality vs. Quantity….share relevant information to your network.
“Share” an article vs. “Writing” an article
Active – You hit share and move on
Engaged – Actually writing an article related to your profession. Know your audience
“Wallflower” Effect
Active – You say the generic congratulations and move on
Engaged – Make a unique comment the makes you stand out

29. LinkedIn