1. Win Your Purchase January 2018
Drag and Drop your image and Send to back.
January 2018

2. About Us
FloatThat is a gamified commerce platform that allows members the opportunity to win everyday goods (priced at full retail) for a fraction of the price, and apply their money as credit towards purchases on the site if they don’t win
Drag and Drop your image and Send to back.

3. Our Solution
Allows members to buy guaranteed discounts for products that they would purchase anyways, with an opportunity of winning them
Vendors have access to qualified buyers with Credits (FloatBucks) they have to spend
Vendors can offer members incentives by multiplying their Floatbucks for greater savings on their products

4. How It Works
Chance to win at a fraction of the cost - $100 item, could be yours for $2
Member never loses money -applies credit / multiplied credit towards purchases on site
Provide vendors with a user base with available Currency that needs to be redeemed
Spot something you want to have
Enlist your social network to divide and conquer
Reserve your guaranteed discount
And maybe you win for nothing
One gets the goods, and the others score Float Coins
Credit is redeemed when purchasing another item

5. Example $150 Bose Headphones Also:
$3 Guaranteed discount
75 spots available
Invite as many contacts as you want (Facebook, Twitter, Instagram, etc…)
In above scenario, first 75 to participate, and buy the discount, will cause the deal to Float and determine a winner
Winner will receive the Headphones for $3
Rest of the 74 people will have $3 worth in FloatThat Currency
Also:
Retailer receives 74 New Buyers with validated interest in the Headphones
Buyers have Currency to spend
Retailer can offer to multiply the discount by 5x for immediate transaction
Buyer can use the $3 in FloatThat currency and get $15 discount from Retailer
Buyer got the Headphones for $135

6. Our Platform
Win
Search
Participate

7. Market Validation Bid or Buy Now options only 169M users
Local daily deals
48M users
Merchant take is ~25% of Retail price
Classifieds
Bidding fee auction site
8M users

8. Market Size $1.9 $322 $3M Total Available Market
Trillion in ecommerce sales (worldwide)
Total Available Market
$322
Billion sales in U.S. in 2016
Serviceable Available Market
$3M
Est. GMV transacted on FloatThat in YR1
Est. Share of Market
0.001% of available market

9. A Win-Win Solution
Expedia added more than 100K subscribers when they gave away one cruise vacation each day for 25 days
Belk added 175K subscribers when it ran a “25 Days of Prizes” with prizes ranging in value from $500 to $6,000
McDonalds increases same store sales by more than 5% during their annual Monopoly promotion

10. Revenue generated through % commission on each transaction
Business Model
Revenue generated through % commission on each transaction
$355M
GMV* with FloatThat
0.08% of Available Market
$150
Average Order Value
$35.5M
Net Commission Rev
Projected by 2020
* GMV or Gross merchandise volume is a term used in online retailing to indicate a total sales dollar value for merchandise sold through a marketplace

11. Marketing Strategy 01. 02. 03. 04. Social Media Bloggers, Facebook Ads
User Referrals
Share deals with friends, Word of mouth
03.
Partnerships
Potential partnerships with Best Buy, Marriot, and Expedia
04.
Marketing
Retarget Users with unused credits
Delete pictures
Drag and Drop your images

12. Competition
GAMIFIED COMMERCE
TRADITIONAL COMMERCE

13. Competitive Advantages
Engages Social Media Network
Built In Retention Strategy
Desire to win creates urgency - forces users to actively engage social media
Builds qualified customer base for vendors through credit system
Higher AOVs
Profitable Order Economics
Drives higher AOV due to nature of initial sale
Order economics for vendors are more profitable than Groupon

14. Thank You 1-510-867-8160 Ali@floatthat.com www.floatthat.com
Drag and Drop your image and Send to back.