Presentation is loading. Please wait.

Presentation is loading. Please wait.

09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Regional and specialised rural tourism products in Mecklenburg-Vorpommern Cornelia Hass.

Published byMilton Chunn Modified over 10 years ago

Similar presentations

Presentation on theme: "09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Regional and specialised rural tourism products in Mecklenburg-Vorpommern Cornelia Hass."— Presentation transcript:

1 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Regional and specialised rural tourism products in Mecklenburg-Vorpommern Cornelia Hass

2 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. 1.Rural Tourism Association of Mecklenburg- Vorpommern 2. Regional and specialised tourism products

3 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Where is Mecklenburg-Vorpommern? In the north of Germany At the Baltic Sea 1.7 million inhabitants 2.000 km coastline > 2.000 lakes

4 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Biggest town: Rostock 200.000 inhabitants Well known seaside resorts – Heiligendamm, Warnemünde, Kühlungsborn, Binz etc. tourism is a big industry 2009: 28.5 million bednights Much of the area is rural Industries: agriculture, food industries Rural tourism: important economical factor in the countryside

5 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Rural Tourism Association of Mecklenburg-Vorpommern founded in 1991 230 members with about 4.100 guest beds < 8 beds99 members 8 – 20 beds38 members 21 – 50 beds30 members 51 – 100 beds17 members >101 Betten 2 members Associated members44 (17 private persons, 27 associations and tourist service providers without accommodation) about 472.000 bednights per year estimated rural tourist service providers in MV: ca. 600 - 800

6 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Structure of Rural Tourism Association of M-V Board (8 members – honorary basis) Main Office (2 employees) 4 Regional Offices (4 employees) 1 Special Project Horse Riding Tourism (1 employee) Financing: - PROJECT funding (from EU and Federal State) - membership fees - receipts for services

7 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Catalogue Rural Tourism in Mecklenburg-Vorpommern Annual publication ~ 120 pages 45.000 copies Distribution through fairs, exhibitions, events, postal service Regional specialised products - 1

8 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Catalogue Horse Riding Tourism in Mecklenburg-Vorpommern First edition: 2008 Next edition: October 2010 ~ 80 pages 50.000 copies Distribution through fairs, exhibitions, events, postal service Regional specialised products - 2

9 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Map Regional farm and coffee shops First edition: 2008 Second edition: January 2010 60.000 copies Distribution through fairs, exhibitions, events, postal service Regional specialised products - 3

10 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. TRIIDO – new and innovative Online Booking System Regional specialised products - 4 ? What is new ? Online booking of accommodation and activities

11 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Accommodation 1.Holiday apartment/house 2.Double room, single room 3.Hay lodging Activities a)A daily horse riding lesson b)A guided city tour c)Visit at the local museum Activities d)Participation in a traditional handicraft course e)Taking part in farm activities f)Guided walking tour through national park Holiday Packages Numerous packages can be created: 1+a+b1+ a+c2+a+b2+c+f3+d+f3+b+e etc What is new?

12 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. This booking system is REGIONAL DEVELOPMENT creates regionally specialised tourism products practical networking improves the local value chain through marketing and selling What is new?

13 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. creates regional specialised tourism products practical networking improves the local value chain All kinds of providers can participate Farm houses, private providers, holiday apartments, guest houses, hotels, camp sites, fishers, handicraft providers, tour guides, horse riding teachers etc The system delivers the tool for tourism providers to connect their services. The system bundles all its regional offers. The region defines itself in a completely new and complex way. The region attracts more and new guests.

14 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Advantages for tourism providers Accommodation and activities are marketed professionally Once registered accommodation and activities can be marketed - in many different packages - by several tour operators Quotas need to be updated only once > automatic update for all packages where accommodation/activities are included

15 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Quotas can be flexibly used by the tourism provider and the tour operators Quotas can be updated by tourism provider himself Comfortable administrational functions Immediate information by e-mail when accommodation and/or activity was booked Easy handling of the software Advantages for tourism providers

16 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Advantages for guests Easy way to individual and bookable holiday packages Many opportunities to find suitable accommodation and select regions and activities Only packages that are available in the travel period are shown in the system Especially important for short trips: guests experience something special Comfortable und user friendly system - easy booking procedure Guests receive all booking materials and vouchers immediately online

17 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V.

18 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V.

19 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V.

20 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V.

21 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V.

22 09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Thank you for your attention! Welcome to Mecklenburg-Vorpommern! LANDURLAUB Mecklenburg-Vorpommern e.V. (Rural Tourism Association of Mecklenburg-Vorpommern) Cornelia Hass Griebnitzer Weg 2 D-18196 Dummerstorf Tel. +49 38208 13645 Fax +49 38208 60673 Mail: landurlaub.hass@m-vp.delandurlaub.hass@m-vp.de www.landurlaub.m-vp.de

Download ppt "09.06.2010LANDURLAUB Mecklenburg-Vorpommern e.V. Regional and specialised rural tourism products in Mecklenburg-Vorpommern Cornelia Hass."

Similar presentations

Stimulating Entrepreneurship in Rural Areas of Latvia.

Stimulating Entrepreneurship in Rural Areas of Latvia.
Encouraging Car Free Leisure How to influence visitor behaviour A presentation by Olivia Morris – Policy and Campaigns Officer October 2005.

Encouraging Car Free Leisure How to influence visitor behaviour A presentation by Olivia Morris – Policy and Campaigns Officer October 2005.
TELLING THE STORY. WORKSHOP 2 C BRUSSELS, 26th NOV. 2007 WOLF BORN, Information Office Mecklenburg-Vorpommern to the EU E U R O P A – M V. D E – A REGIONAL.

TELLING THE STORY. WORKSHOP 2 C BRUSSELS, 26th NOV WOLF BORN, Information Office Mecklenburg-Vorpommern to the EU E U R O P A – M V. D E – A REGIONAL.
Flagship Project: a channel for development work and to build partnership 12.10.2011 Baltic Sea Strategy: State of play before the European Comission Review.

Flagship Project: a channel for development work and to build partnership Baltic Sea Strategy: State of play before the European Comission Review.
Access Illinois Outdoors A Two Rivers Resource Conservation and Development Project In Cooperation with the Department of Commerce and Economic Opportunity/Bureau.

Access Illinois Outdoors A Two Rivers Resource Conservation and Development Project In Cooperation with the Department of Commerce and Economic Opportunity/Bureau.
Dr. Sarah Singer. Assistant Director of International Business Center since January 2007 PhD in Higher Education Administration Dissertation: The Impact.

Dr. Sarah Singer. Assistant Director of International Business Center since January 2007 PhD in Higher Education Administration Dissertation: The Impact.
Giacomo Crucil Forest and Environmental Sciences University of Padua Pre-case study: Holiday Farm House Ai Casali.

Giacomo Crucil Forest and Environmental Sciences University of Padua Pre-case study: Holiday Farm House Ai Casali.
IH&RA Hotel booking platform

IH&RA Hotel booking platform
1 Administrator Introduction Driver Discount Lodging Program For T-Chek Systems.

1 Administrator Introduction Driver Discount Lodging Program For T-Chek Systems.
Welcome Tourism Schedule. Hotel Introduction Holiday Inn Pudong Shanghai Located in Pudong New Area, 899 Dongfang Rd 4-star hotel,320 rooms (single and.

Welcome Tourism Schedule. Hotel Introduction Holiday Inn Pudong Shanghai Located in Pudong New Area, 899 Dongfang Rd 4-star hotel,320 rooms (single and.
The Corporate Social Responsibility Market Access Partnerships Project (CSR-MAP) By: Thai Ecotourism and Adventure Travel Association (TEATA) and Partners.

The Corporate Social Responsibility Market Access Partnerships Project (CSR-MAP) By: Thai Ecotourism and Adventure Travel Association (TEATA) and Partners.
Akureyri town An entrepreneurial and service centre for all of North Iceland - The Capital of the North Aprox. 18.000 inhabitants A centre for culture.

Akureyri town An entrepreneurial and service centre for all of North Iceland - The Capital of the North Aprox inhabitants A centre for culture.
Www. rowelmoney.com. AN ISO 9001 : 2000 Certified Company.

Www. rowelmoney.com. AN ISO 9001 : 2000 Certified Company.
Rwanda Office for Tourism and National Parks / Office Rwandaise Pour le Tourisme et Parcs Nationaux www.rwandatourism.com Presented by: Werabe Emmanuel.

Rwanda Office for Tourism and National Parks / Office Rwandaise Pour le Tourisme et Parcs Nationaux Presented by: Werabe Emmanuel.
STUDY AT MID SWEDEN UNIVERSITY 2012-09-04. REALISE YOUR DREAMS AND AMBITIONS 2012-09-04 Mid Sweden University helps you to find inspiration and to expand.

STUDY AT MID SWEDEN UNIVERSITY REALISE YOUR DREAMS AND AMBITIONS Mid Sweden University helps you to find inspiration and to expand.
Southern of the province of Ontario, Canada. Small population : 15,400 Mainly conformed by retiree adults’ citizens (over 65 years old). Land extension.

Southern of the province of Ontario, Canada. Small population : 15,400 Mainly conformed by retiree adults’ citizens (over 65 years old). Land extension.
Sprint Credit Union Member Discount Program Overview.

Sprint Credit Union Member Discount Program Overview.
Hamburg Metropolitan Region Partners, organisation and projects Welcome.

Hamburg Metropolitan Region Partners, organisation and projects Welcome.
Strategic Public Management Why it is so important? 1.

Strategic Public Management Why it is so important? 1.
Welcome to Tyresö. Tyresö – close to the City of Stockholm  20 km southeast of Stockholm  15 minutes by bus from Gullmarsplan  Approx. 20 minutes by.

Welcome to Tyresö. Tyresö – close to the City of Stockholm  20 km southeast of Stockholm  15 minutes by bus from Gullmarsplan  Approx. 20 minutes by.

Similar presentations

Ads by Google