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Business & Marketing Education

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Presentation on theme: "Business & Marketing Education"— Presentation transcript:

1 Business & Marketing Education
Planning for Instruction, Blooms Taxonomies, Unit Planning, and Professional Organizations: Brief Review

2 Planning for Instruction
Start with the end in mind. Identify expected outcomes and existing knowledge/skills. Assessment (Assess, teach, reassess, teach, …) Goals Standards Specific Objectives/Performances Student Characteristics Theme or unit Time Allotted Cognitive level check Assignments Special Needs / Differentiated Instruction Assessments Reteaching as needed Adapted from: Teaching Strategies, A Guide to Effective Instruction.

3 Bloom’s Taxonomy of Learning: Domains (slide 1 of 2)
Cognitive Domain (thinking) Knowledge Comprehension Application Analysis Synthesis Evaluation Affective Domain (emotion) Receiving Responding Valuing

4 Bloom’s Taxonomy of Learning: Domains (slide 2 of 2)
Psychomotor Domain (hands-on application) Imitation Manipulation Precision

5 Bloom’s Taxonomy Instructional Strategy for Unit Planning
Use the taxonomy as a planning tool Provide a range of objectives Sequence objectives from simple to complex Show the relationship of objectives Plan for logical and sequential activities. Build on previous learning. Plan for appropriate levels of instruction and assessment. Taken from: Teaching Strategies, A Guide to Effective Instruction, Seventh Edition.

6 Professional Organizations
National Associations: NBEA Students are required to become members of the National Business Education Association (NBEA). MBAResearch and Curriculum Center Online Newsletter It is highly recommended for student to sign up for the free newsletter. MEA (Marketing Education Association) ACTE (Association of Career & Technical Educators) NABTE (National Association for Business Teacher Education)   Regional & State Associations WBEA (Western Business Educators Association - 11 western states & 3 Canadian provinces) IBEA (Idaho Business Education Association) IMEA (Idaho Marketing Educators Association) CTEI (Career & Technical Educators of Idaho) State Governmental Agency for PTE in Idaho (PTE is an Idaho term, CTE is the national term). IDPTE (Idaho Division of Professional-Technical Education)


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