1. The Media Audit

2. Target Your Best Prospects

3. The Index Report Reveals Your Best Targets
Market Index
Reports
Kansas City Business Journal outperforms the market in the above target groups.

4. Show Competitive Comparisons

5. The Management Report Ranks Your Best Targets Against The Competition.
Management Reports
San Francisco Business Times outperforms competitors in the above key target groups.

6. Use The Ranker Report To Drill Down On Each Target
Ranker Reports
Birmingham Business Journal is 57% more likely than market average to attract business owners, partners and corporate officers.

7. Build Your Own Profiles Using The Comparison Report

8. Media Audit Allows You To Build Target Profiles
Composite Average
Reports
Luxury Vehicle Buyers
Houston Business Journal Ranks 1st in delivering luxury vehicle buyers. Houston Business Journal is 125% more likely than market average to attract luxury vehicle buyers.

9. Create Powerful Positioning Statements

10. Houston Business Journal Ranks 1st in delivering Luxury Vehicle Buyers
Market Index
Report
*Based on Adults 18+ Planning to Buy and will pay $20K+ for Vehicle*
13.1% of Houston adults plan to buy a luxury vehicle in the next 12 months,
While 34% of Houston Business Journal Readers plan to do the same.

11. Boston Business Journal Ranks 1st in reaching Business Owners
Market Index
Report
One out of four Boston Business Journal readers are business owners/partners/corporate officers, as compared with 14% of Globe Business Section Readers, and 6.6% of Herald Business Section Readers.

12. Washington DC Business Journal Outperforms the market in reaching Cadillac Owners
*Taken from The Media Audit Printed Report
Washington DC Business Journal is 144% more likely than market average to reach Cadillac owners.

13. Return on Investment *Taken from The Media Audit Printed Report
*Based on Index for Adults with Homes Valued at $300K+
For every $100 in advertising expenditures, Washington DC Business Journal gives back $139 in reaching adults with homes valued at $300K+.

14. Return on Investment *Taken from The Media Audit Printed Report
*Based on Index for Adults with Homes Valued at $500K+
For every $100 in advertising expenditures, Washington DC Business Journal gives back $158 in reaching adults with homes valued at $500K+.

15. Where do you go to get help using The Media Audit on a proposal?
The HELPLINE
Don’t hesitate to call us. . .
We would love to help!