1. LICENSING UNIVERSITY 2016

2. LICENSING UNIVERSITY 2016 CLOUD MANAGE-MENT APPS APP INNOVATION DATA
SECURITY
MANAGE-MENT
APPS
APP
INNOVATION
DATA
INTELLIGENCE
LICENSING UNIVERSITY 2016
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3. AGENDA 9.30 Welcome Tom Struye - Client Director
9.40 Contracts: MPSA & EA
Petra Coenen - Licensing Specialist
10.15 Windows server & System Center The Licensing model
10.30 The business case for migrating
Kenny Buntinx – Coretech
11.00 Break / LENOVO DEVICE BAR
11.15 Windows 10 Licensing
11.30 Customer Experience Windows 10
Anthony Pascucci - Project Manager
12.00 SAM 2,0 : Impact & Governance
Ronny Brumagne - Assist
12.30 Sandwich lunch
AGENDA
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4. Enabling users and their business
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5. MS CONTRACTS
06 October 2016

6. TOPICS Microsoft Products & Services Agreement = MPSA
Enterprise Agreement = EA
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7. MS products & services agreement

8. Evolution from agreement- to customer-centric licensing
Microsoft US CIO Summit Fall 2011
5/23/2018
Evolution from agreement- to customer-centric licensing
2001
Volume Licensing programs and agreements focused on standardized on-premises licensing
On-premises
2011
Updated agreements and new enrollments to support virtualization and cloud licensing
Virtualization & cloud-enabled
2012 plus
Full on-premises and cloud integration; flexible, user-centric licensing; and unified license and asset management via MPSA
Cloud & device proliferation
Principles: Flexibility, manageability, and value

9. The easy way to license what you need
All the cloud services and software you need
Fast, flexible purchasing
More value in one simplified agreement
Talking Points:
We understand clearly that licensing needs to be an enabler of this new world and that’s why we have been investing to make it easier for you to do business with Microsoft.
We have focused our investments on three main areas:
Create an easy way to license all the cloud services and on-premises software you need
Make sure purchasing is fast and flexible
Allow you to realize more value in one simplified agreement
Essentially, we’ve been working hard to simplify our licensing models. In response, Microsoft Products and Services Agreement (MPSA) is a modern agreement, designed for the mobile-first, cloud-first world.
Microsoft Products and Services Agreement (MPSA) =
the next generation of volume licensing

10. All the cloud services and software you need
Buy Microsoft cloud services and on-premises software
Microsoft
SQL Server
Talking Points:
Let’s look at each of these three areas one at a time starting with:
All the cloud Services and software you need: Buy Microsoft cloud services and on-premises software
With the MPSA you can buy Microsoft’s cloud services as well as on-premises software and you have the flexibility to choose whether to deploy on premises or in the cloud or create a hybrid environment; whatever works best for your organization.
For instance, you may deploy Office on-premises or use it as a cloud service with Office 365 or a little of both. Or you can deploy SQL server in your own data center or you can access it in the cloud via Microsoft Azure.
Microsoft Azure
Online
Microsoft Intune

11. Points MPSA More value in a single agreement Price
Optimize your pricing by consolidating purchases in one simplified agreement
Points
Points
Points
Points
Points
Purchasing Account
Talking Points:
Next, let’s take a look at the ways you get more value in a single agreement. We will start with - Optimize your pricing by consolidating purchases in one simplified agreement.
There are many advantage to consolidating your Microsoft purchases into a single agreement. With Purchasing Accounts, points are combined across like Purchasing Accounts to provide the maximum discount available based on the combined purchase volume. Price level adjustments happen automatically, so the best price for your level of purchasing is always what is offered.
In addition to optimizing your spend, you also reduce the time it takes to administer and track purchases across multiple agreements.
MPSA
Price

12. Get price protection for all incremental orders of the same product
More value in a single agreement
Benefit from price protection and budget predictability for multiyear subscriptions
Cloud services 1 2 3
Purchase
year subscriptions
Talking Points:
More value in a single agreement: Benefit from price protection and budget predictability for multiyear subscriptions
With MPSA, you have a number of options when subscribing to cloud services. You can protect pricing for additional purchases when you buy 1, 2 or 3 year subscriptions. This means that the price is established up front and will not change.
For additional purchases, you won’t pay more than your first purchase. If you commit for longer than a year, you will benefit from any price reductions on incremental orders if the price changes. This means that you can budget predictably over the subscription term and are protected from price increases.
Get price protection for all incremental orders of the same product

13. Fast, flexible
purchasing
Easily add any number of users and services at any time
250 users
300 users
325 users
Cloud services
Sign in
February
200 users
Year 1
Year 2
Year 3
Add 50 users in June
Add 50 users in August
Add 25 users in October
Talking Points:
Fast and flexible purchasing: Easily add any number of users and services at any time
You don’t always know in advance what your cloud services and software needs will be in any given year. To ensure maximum flexibility to meet your changing needs, MPSA allows you to subscribe to cloud services for any number of users, as needed. That gives you the flexibility to add or migrate users and applications to the cloud.
In the example above: You sign your MPSA in January and buy cloud services for 200 users. In June, you hire 50 people and you add 50 additional licenses. The following year in August, you expand your workforce again and buy 50 more license. And so on.
This means that you only buy what you need, when you need it.

14. How it works
Contoso wants to buy MPSA through their MPSA and are willing to commit to a 3-year subscription
Year 1
Year 2
Year 3
Year 4
They initially buy 500 subscriptions and establish their price for 3 years
500 ECS
In year 2, they add 100 subscriptions and even though the market price has increased, they pay their protected price
100 ECS
Talking Points:
Let’s take a look at how you would buy ECS through your MPSA
Contoso buys a 3-year ECS subscription through MPSA.
They sign up for MPSA and start using ECS immediately. Their initial purchase established the maximum price they pay for subsequent purchases during the term which is fortunate, because when they decide to add 100 more subscriptions the next year, the price has gone up. Their 3-year subscription includes price protection so they pay the lower protected price.
Once their subscription expires at the end of the third year, they simply renew 600 new subscriptions for another 3 years.
In year 4, they renew for another 3 years
600 ECS

15. Fast, flexible purchasing
Choose from monthly to multi-year subscription durations
Cloud services
3 year
2 year
Multi-year subscriptions
1 year
Short term subscriptions
Microsoft Azure
Quarter
Talking Points:
Fast and flexible purchasing: Choose from monthly to multi-year subscription durations – or pay-as-you-go for Azure
We recognize that organizations have different budgetary and cash flow needs. That is why the MPSA offers a range of subscription options.
Multi-year subscriptions: With MPSA, you also have the option to subscribe to cloud services for 1, 2 or 3 years. This allows you to budget more predictably.
Short term subscriptions: (coming in a future release) Many organizations need to make temporary staffing increases to accommodate project needs or to support their seasonal business. These organizations now have the option to license a range of cloud services on a short-term basis through MPSA – for less than 12 months. Short-term subscriptions ensure that organizations can save money by paying for only what temporary workers need.
Microsoft Azure pay-as-you-go: For Azure you can pay only for what you use through MPSA. Without having to make an upfront monetary commitment, you can use as much or as little Azure as you need and pay only for what you use. Start using Azure today and pay for what you use at the end of each quarter.
Quarter
Pay-as-you-go
Quarter
Quarter

16. All the cloud services and software you need
Quickly provision services you need, including enterprise editions, with minimal setup
Microsoft Volume Licensing Center
Licenses and Services
Downloads and Keys
Agreements
Orders
Online Services
User Management
Help
Talking Points:
All the cloud services and software you need: Quickly provision services you need, including enterprise editions, with minimal setup
One of the areas we have focused on is time-to-use. Today, with the MPSA, employees can quickly access the productivity tools they need with minimal setup.
You can easily self-provision cloud services including enterprise editions via the online portal for immediate access.

17. How it works
Ideal for organizations that want to buy cloud services and on-premises software
Electronic agreement review and signature process – non-expiring agreement – only 8 pages
Purchase points are combined with automatic price level adjustments
Set up purchasing accounts for different groups via a simple one-page registration
Talking Points:
Let’s take a look at how the MPSA works in a little more detail:
MPSA is recommended for commercial, government, healthcare and academic organizations that want to buy cloud services and on-premises software without a requirement to buy licenses for everyone in the organization.
There are no purchase minimums to get started with an MPSA, just review and sign the agreement online and you can start buying. And since MPSA does not expire, you won’t have to go through any agreement renewal process.
While there are no purchase minimums to start, there are some requirements to continue purchasing through the MPSA.
Let’s take a look at purchase points.
Purchase Points: Microsoft categorizes products into three distinct pools with tiered price levels: Applications, Systems and Servers. Each product you buy is assigned a number of points and a pool. The more you buy, the more points you achieve and the lower the price you pay for the product. Points are combined across like Purchasing Accounts so you always achieve the most beneficial price level. (government and academic organizations each have a single price level).
To continue buying through MPSA, an organization must reach 500 points or buy at least 250 seats of a cloud service in a single product pool by each year anniversary.
Let’s dive in a little deeper.
Points from both cloud services and software purchases across all like Purchasing Accounts (commercial, government, academic) are combined, so customers automatically receive the best available discount for every purchase based on the points per pool.
Note: Commercial organizations also automatically get the next discount price level for a pool as soon as they meet the corresponding annual point minimums. The order that qualifies you for the next discount threshold (for example, Level A to Level B) receives the discount. All subsequent orders across the organization with the same account type receive the new price level automatically.
No purchase minimums to enter; reach the minimum purchase within one year

18. MS ENTERPRISE AGREEMENT

19. Microsoft Enterprise Agreement
5/23/2018
Microsoft Enterprise Agreement
Best Value
Flexible
Manageable
Maximize your investment in Microsoft technologies with best pricing & benefits, like training, deployment vouchers, support, etc…
Respond to the rapidly changing technological landscape by accessing the latest versions of cloud & on-premises software and add-on license solutions
Streamline license management with a single organization-wide agreement, standardization across the group, predictable payments
Key points:
These are our core values which we believe can help you face the opportunities and overcome the challenges we have just discussed:
Best Value: The primary mission of the Enterprise Agreement is to offer you the best pricing based on the size of your organization.
Flexible: It has also been designed to give you the necessary agility to respond to current and future trends.
Manageable: We are constantly evaluating how can we make it easier for you to license what you need at the organization-wide level.
Let’s take a deeper look at each of these core values.
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

20. Enterprise Agreement How it Works Enterprise Enrollment
5/23/2018
How it Works
Enterprise Agreement
Designed for organizations with 500+* devices or users
Enterprise Enrollment
Server and Cloud Enrollment
Three-year license term with annual payments
Add products and services as needed and True-up each year
Key points:
The Enterprise Agreement is designed for organizations with at least 500 devices or users* who want to license software and cloud services for a minimum three-year period. You have the ability to add and adjust products and services over time and account for changes via the annual True-up process.
The Enterprise Agreement includes a subscription option which lowers initial licensing costs because you subscribe to the rights to use Microsoft products and services instead of owning them. Subscription also includes the ability to increase or decrease subscription counts on an annual basis.
The program also offers comprehensive Software Assurance benefits.
Enrollments:
Take advantage of enrollments as a cost-effective way to license Microsoft solutions to meet organizational objectives. The enrollment agreement structure allows for the easy addition of new products, services, and licensing options to better support future licensing and deployment scenarios.
Two major enrollments are available under an Enterprise Agreement:
Enterprise Enrollment for your end-user productivity services and device needs
Server and Cloud Enrollment for your data center and cloud services needs
*500 minimum user/device requirement is for commercial customers effective July 1, Does not apply to Server and Cloud Enrollment (SCE). The minimum requirement for public sector customers is 250 users/devices. For more information, please see the Enterprise Agreement program guide.
Software Assurance (SA) helps you to take full advantage of your investments in IT
*500 minimum user/device requirement is for commercial customers effective July 1, Does not apply to Server and Cloud Enrollment (SCE). The minimum requirement for public sector customers is 250 users/devices. For more information, please see the Enterprise Agreement program guide.
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

21. Enterprise Enrollment
5/23/2018
Enterprise Enrollment
Office Professional Plus
CAL Suites
Windows Enterprise
Enterprise Platform
Per device
Enterprise Mobility Suite
Messaging
Office 365
Office 365
Enterprise Mobility Suite
Windows SA per User
Enterprise Cloud Suite
Per user
Collaboration
Windows Enterprise
Communication
Get the best value and benefits when you buy Microsoft productivity technologies like Office, Windows and CAL Suites on a per user, per device, or hybrid basis. You can also simplify license management and get true per user licensing. A subscription option is also available.
The Enterprise Cloud Suite empowers users with best-in-class productivity tools across devices while supporting IT security and control.
Available as an Add-on to the Enterprise Enrollment or a User Subscription License (USL).
Manage apps across devices and PCs, including Office 365
Enable consistent access to corporate resources
Server access
Device Management
Productivity and efficiency for everyone – IT and users
Allowing users to work on the device(s) of their choice
Device and Info Protection
Protection against modern security threats
Simple, flexible management and deployment
Key points:
Enterprise Enrollment:
The Enterprise Enrollment gives you the best value when you buy Microsoft end-user technologies on a per user, per device, or hybrid basis. Get a range of benefits, including best pricing and terms, cloud and user optimized licensing options, and simplified license management. The Enterprise Enrollment is also available as a subscription.
With Enterprise Enrollment you can license Windows for workloads like server access and device management as well as protection for devices and information. You can also leverage the new Office to provide your End-user with messaging, collaboration and communication along with other productivity tools.
Enterprise Platform
With the Enterprise Enrollment, you get the best pricing when you make an organization-wide commitment to the Enterprise Platform, which includes Office Professional Plus, CAL Suites, and Windows Enterprise.
Enterprise Cloud Suite
The Enterprise Cloud Suite which is now available as part of the Enterprise Enrollment, brings together Office 365 E3, Enterprise Mobility Suite, and Windows Software Assurance per User. The combination of these three offerings empowers users with best-in-class productivity tools across devices while supporting IT security and control.
With Enterprise Cloud Suite, you can take advantage of:
Simplified cloud licensing in the Enterprise Enrollment.
True per user licensing that puts users at the center.
A compelling offer when buying cloud services.
NOTE: Additional Enterprise Cloud Suite slides are available in the appendix.
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

22. Server and Cloud Enrollment
5/23/2018
Server and Cloud Enrollment
Cloud Computing
Virtualization
Datacenter
Integration
In return for making an installed base commitment to one or more of four server and cloud technologies, get a range of benefits including the best pricing and terms, new cloud-optimized licensing options and simplified license management.
Subscription option available.
Development
Data Management
Analytics
Identity
Key points:
Server and Cloud Enrollment:
The Server and Cloud Enrollment (SCE) is a new licensing vehicle under the Microsoft Enterprise Agreement that enables organizations to standardize on one or more Microsoft Server and Cloud technologies.
To enroll in an SCE, you will make an installed base-wide commitment to one or more components. This means committing to full Software Assurance coverage across the installed base of an SCE component.
Products available under SCE include Windows Server with System Center, which support workloads like Virtualization and Identify Management, BizTalk Server for integration, Microsoft Azure for cloud computing, Visual Studio for development and SQL Server for data management, datacenter and analytics workloads.
Benefits of SCE:
The SCE is designed to build a high-value licensing foundation for customers adopting Microsoft’s server and cloud technologies. It does so across three key benefits:
The SCE is a cloud-enabled enrollment. The SCE provides new flexible terms for Microsoft Azure, better Microsoft Azure pricing, application license mobility to the cloud through SA, new System Center benefits for managing Microsoft Azure resources, and new subscription options.
The SCE better enables customers to deploy a common platform spanning Microsoft server and cloud technologies. SCE customers have the opportunity to access Microsoft’s latest technologies and benefits through Software Assurance across all deployments.
The SCE simplifies licensing management, making it easier to plan, administer, and adapt as organizations evolve.
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

23. 5/23/2018
Built-In Savings
The Enterprise Agreement offers the best overall pricing based on organization size
Pricing is based on a tiered volume discount structure – the greater the size of your purchase commitment, the less you pay
Price
Server & Cloud Enrollment
15% additional savings for new purchases
5% savings for existing Software Assurance
Enterprise Enrollment
5% – 15% additional Platform Discount
Discounts range from 15% – 40%
Key points:
The Enterprise Agreement offers pricing advantages beyond standard license and subscription pricing and provides comprehensive Software Assurance benefits for on-premises licenses.
Pricing is based on a tiered volume discount structure – the greater the size of your purchase commitment, the less you pay.
The Enterprise Enrollment includes the opportunity to save approximately 15% on top of already discounted enterprise software and services when you purchase either the Professional or Enterprise Platform.
The Server and Cloud Enrollment includes the opportunity to save 15% off License + Software Assurance products and 5% off Software Assurance products, as well as 5% off Microsoft Azure.
When you add the programmatic discounts to the Enrollment discounts, customers get savings between 15% - 45% off Select Plus* pricing.
* Effective July 1, 2016, in markets where the MPSA is available, Microsoft will stop accepting new orders and Software Assurance renewals through existing commercial Select Plus agreements at your next agreement anniversary date. This retirement does not apply to government and academic Select Plus agreements. More information is at
Licenses and services
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

24. What is Software Assurance?
5/23/2018
What is Software Assurance?
Software Assurance includes a broad range of technologies, services and rights to help you deploy, manage and use Microsoft products efficiently and help take full advantage of your investments in IT
Rights to new software releases during the term of your agreement at no additional cost
Deploy
Manage
Use
Access to unique technologies and enhanced use rights available only to Software Assurance customers
Software Assurance
Planning Services to enable efficient deployments
Training for IT pros and end-users to build skills and master new technologies
Key points:
Software Assurance includes a broad range of technologies, services and rights to help you deploy, manage and use Microsoft products efficiently and help take full advantage of your investments in IT. Some of those benefits are:
Rights to new software releases during the term of your agreement at no additional cost.
Access to unique technologies available only to Software Assurance customers including the Microsoft Desktop Optimization Pack (MDOP) and license mobility.
Planning Services to enable efficient deployments through collaborative planning built on best practices.
In-person and online training to help build technical skills and prepare IT professionals, developers, and end-users for the latest wave of Microsoft technologies.
Support benefits to help improve operational efficiencies.
Support benefits to help improve operational efficiencies
© 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

25. Thank you!
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26. Windows server & SYSTEM CENTER 2016 licensing

27. Windows Server: History

28. WINDOWS SERVER 2016: FEATURE DIFFERENTIATION ACROSS MAIN EDITIONS

29. Windows Server 2016 – available branches

30. REMPLACEMENT/GRANTS: Processor towards core

31. Windows Server 2016

32. Scenario 1 :

33. Scenario 2 :

34. System center 2016: editions and features

35. CORE INFRASTRUCTURE SUITE: CIS SUITE

36. Thank you!
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37. MICROSOFT – Windows 10 - os

38. Windows 10 EDITIONS

39. Windows 10 EDITIONS

40. Windows 10 branches

41. Windows 10 EDITIONS: changement

42. Windows 10 ENTERPRISE e3  E5

43. Windows 10 hero offers

44. Existing customer paths to e5

45. What is mdop : MS Desktop optimization pack

46. Thank you!
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