1. 15 Ways Pinterest Can Increase Your Sales Today
Presented by: Kathleen Booth
01/06/2013

2. How To Download These Slides?
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3. What Is Pinterest? Pinboard style image sharing website
Social media platform centered around lifestyle

4. How Does It Work? “Pin” images Like or comment on pins
From a website
From your computer or mobile phone
From Pinterest (“re-pinning”)
Like or comment on pins
Click through a pinned image to the website that is the source
Share your pins on Twitter, Facebook, etc.

5. What Can You Do With Pinterest?
Personal:
Redecorate your home
Plan a wedding
Find your style
Save your inspiration
Business:
Increase brand awareness
Drive website traffic
Strengthen brand identity
Gather market data

6. The Basics

7. The Basics, cont…

8. Pinterest By The Numbers12
million
Pinterest had this many monthly unique visitors faster than any other independent site in history
145% 72
minutes
Growth in users in 2012
Average time per user, per day (compared to 45 for Facebook)
Percent of pins that are “repinned” (compared to 1.4% of retweets on Twitter) 70
Percent of users
that are women 80
More website traffic
comes from Pinterest than from YouTube, Google+, and LinkedIN combined!

9. Why Is Pinterest So Popular?
Visual self expression
Easy curation
Sense of community
User friendly interface
No ads
Content is easily shared across other social networks

10. 15 Tips for Distributors

11. 1. Create a Pinboard to Highlight Products

12. 2. Show How Products Can Be Used

13. 3. Create Themed Boards

14. 4. Showcase Your Office, Staff, Etc.

15. 5. Crowdsource

16. 6. Hold a Contest

17. 7. Promote Product With Pricing Information

18. 8. Add a Follow Button to Your Site

19. 9. Enable Share on Your Facebook Timeline

20. 10. Add a “Pin It” Button to Your Website

21. 11. Create Group Boards

22. 12. Pin Videos

23. 13. Comment on Others’ Boards

24. 14. Share Your Pins on Twitter

25. 15. Promote a Sale

26. Remember! Don’t be too promotional Have fun Follow Pinterest etiquette
Make it a part of your regular routine
Syndicate!

27. How To Download These Slides?
Click the link below and fill out the form