1. Northeast District Workforce Development and Millennial Strategies Update Scott Parker, MBA Director, Membership & Career Services

2. 2 © APICS Confidential and Proprietary Shaping the Future of Supply Chains APICS Develops People People Improve Supply Chains Supply Chains Improve Economies Improved Economies Improve Lives APICS SCC Develops Organizations Organizations Improve Supply Chains

3. 3 © APICS Confidential and Proprietary APICS Member Census February, 2016 Member TypeCount Professional 20,247 Enterprise Professional4,258 Enterprise e-Members3,537 Young Professional2,665 Student 7,273 International6,643 APICS One256 Academic Professionals597 Life/Honorary/Retired/Hon. Chap, AST&L Legacy 282 648 Total Members 46,399

4. 4 © APICS Confidential and Proprietary APICS Pillars Supporting Supply Chain Professionals Membership Student Professional International Academic Networking Local Meeting Education Principles CPIM CSCP CLTD* SCOR Conferences Seminars Certifications High-Stakes CPIM CSCP CLTD* Endorsements SCOR P GLA PLS AOL* * Programs to be released in 2016

5. 5 © APICS Confidential and Proprietary Workforce Development Strategic Intent  Create pathways for high demand supply chain management careers  Partner to prepare individuals for those careers in the most effective way possible, and ultimately  Give them the knowledge they need to do strategic work and advance

6. 6 © APICS Confidential and Proprietary Workforce Development Strategy Tenets  Grow ― Introduce more incoming students to careers in supply chain management  Assure ― Offer Basics of Supply Chain Management as an “AoL” exam benefitting students, universities, and employers ― Provide a high quality, yet simple way for students to earn a pre-professional certification that will provide them a competitive advantage and provide us a funnel for future CPIM certifications  Certify ― Continue to educate and certify entry to mid-level supply chain professionals so that they can accelerate their careers and enhance their value to their employers  Advance ― Extend the relationship with APICS beyond middle management by leveraging APICS SCC and collaborative research to produce education and information that supports transitioning professionals into higher levels within their corporations

7. 7 © APICS Confidential and Proprietary Major APICS Programs Advancing Supply Chain Careers High School and Skilled Labor University Students Early Career Professionals Mid-Level Managers Senior Managers Executives Support  Provide access to content -Conexus Indiana -Community Colleges  Develop career video/materials -APICS local orgs -Manufacturing Institute Invest  Free student membership  Special programs -Classroom visits -Scholars program -Plossl Fellowship -Team competitions -Career resources  Assurance of Learning Exam (GSCA)  ASTL GLA. PLS, CTL  SCOR content for faculty Strengthen  CPIM Strengthen  CSCP  CLTD (CTL) Invest  SCOR-P  Advanced management university collaborations Invest  APICS SCC Exec Summit  Research collaborations -MSU -SCM World -SCMR  Professional membership  Local partner education and networking  Career resources  Workforce diversity  APICS magazine  APICS Dictionary  APICS Events  Practitioner research

8. 8 © APICS Confidential and Proprietary Workforce Development  As of the end of December, we have 6,684 student members. We exceeded our goal by 22%, which represents a 49% increase over 2014.  Although we have exceeded our 2014 student engagement point baseline by 17%, we fell we 13% under our goal in active student engagement points. Note that we do not include more passive forms of engagement, such as social media (Facebook, e-Mentor communities) engagement, as a part of this metric, which accounts for an additional 8,924 engagement points.  We have exceeded our 2015 goal re: the number of professionals posting resumes to our career center by 76%. 1,646 individuals posted resumes to the APICS Career Center which represents 163% growth.  We have 4,032 directors and vice presidents that are actively engaged with APICS. This exceeds our goal by 12% and our baseline in 2014 by 34%. 9,617 4,032 5,490 11,093 937 3,600 6,684 1,646

9. 9 © APICS Confidential and Proprietary Millennial Strategy Statement of Intent  To create an organization-wide millennial strategy that demonstrates – A thorough examination and understanding of the general millennial population; and – An analysis of the current APICS millennial population and how this group aligns with or is different than our other generational populations.  Our millennial strategy is designed to – Fulfill Board’s request for additional study and insight – Serve as guideposts for decision making – Evolve as we learn more about this generation  Successfully executed, our millennial strategy will – Increase awareness of our brand and offerings – Enable differentiation of our products and services – Ensure relevancy of our marketing and experiences – Fuel growth and continued organization success

10. 10 © APICS Confidential and Proprietary Increase awareness: Marketing goals  2015 social impact  FB +7%  Twitter +6%  LinkedIn +20%  Instagram +35%  Launched blog Fuel growth: PD & Certification  Expand online delivery  Launched online CPIM test simulator  Launched LinkedIn Add- to-profile Enable differentiation: Membership  +11% Young Professionals  Implement segmented member strategy  Career coach program Fuel growth: Student Programs  +17% student members  88% Student engagement point goal  Strong millennial engagement on social  3 millennial-focused campaigns to date with more planned  Blog will improve SEO and inbound marketing  Broader digital delivery strategy in development  Test simulator is 4x budgeted revenue  Continuing successful digital marketing  Making it easy to display credentials on social  Updated career center  Member app launched  Career coach is a hit! Webinars continue to be popular; adding content to APICS magazine  Working on young professional to member transition stats  Ongoing student webinar series  Strong participation in case study competitions  Making updates to student portal  Working on improving student to young professional transition stats Millennial Strategy Dashboard

11. 11 © APICS Confidential and Proprietary Ensure relevancy: Conferences  Continue student programs  10% attendees 25 - 35 goal Ensure relevancy: APICS SCC  Website and blog  Launched App  Content consumption strategy Ensure relevancy: Channel  Chapter website project  Digital brochure  Video case studies Ensure relevancy: Technology  Mobile-friendly email templates in process  Preparing responsive website plan  Segmented campaigns  Currently 14.5% of registrants are 26 - 35  Publicly launched app in July  Digital library project underway  Supporting requests (Infographics and videos!)  Positive response from SCM now multi lingual  Customizable digital brochure will support partner, chapter and corporate services sales  BASF video now complete  Will convert all email templates to responsive by year end  Responsive microsite template will launch in 2016  Preparing for responsive website  Working on all updates now with a view toward responsive experience Millennial Strategy Dashboard - 2

12. 12 © APICS Confidential and Proprietary Millennial  As of the end of Q3, we are exceeding our Millennial goals in all areas except for professional (paid) membership. However, the high number of student members we are now attracting is very positive. ―CPIMs: exceeded goal by 2 percentage points. ―CSCP: exceeded goal by 4 percentage points. ―Professional membership: missed goal by 3 percentage points. ―APICS conference: exceed goal by 9 percentage points. 3537 39 35 18 15 10 19

13. 13 © APICS Confidential and Proprietary Operations Management – A Top Career According to 2014 US News and World Report  244,100 jobs in the US  12.4% growth rate between 2012 - 2022  $95,440 median salary ($65,860 (25%) - $145,210 (75%))  4.1% unemployment rate  #5 best business job  #42 best job overall  Above average upward mobility  Above average stress  Average flexibility  Bachelor’s or master’s degree  APICS certifications often preferred

14. 14 © APICS Confidential and Proprietary APICS Employment Outlook Report Geographic AreaAverage North West $ 92,830 South West $ 113,446 North Central $ 87,447 Midwest $ 102,150 South Central $ 106,902 North East $ 106,472 South East $ 103,066 Canada $ 79,555 Average Total Compensation by Geographic Area

15. 15 © APICS Confidential and Proprietary APICS Employment Outlook Report Average Total Compensation by Age and Gender …Emerging Pay Equity Age Range FemaleMaleAverage <=25** $ 59,051 $ 52,600 $ 54,751 26-30 $ 57,347 $ 60,417 $ 59,301 31-35 $ 72,353 $ 84,949 $ 80,517 36-40 $ 81,533 $ 99,497 $ 96,036 41-45 $ 85,220 $ 103,944 $ 96,811 46-50 $ 99,537 $ 112,200 $ 108,391 51-55 $ 91,564 $ 128,867 $ 118,505 56-60 $ 93,357 $ 117,042 $ 110,134 61-65 $ 108,883 $ 120,065 $ 116,819 66+** $ 65,587 $ 103,443 $ 98,711

16. 16 © APICS Confidential and Proprietary APICS Employment Outlook Report Average Total Compensation by Education Level and Gender …But there is hope for parity! Education Level Female Male Average High School $ 73,539 $ 80,572 $ 77,999 Associate/Technical $ 65,146 $ 86,216 $ 78,617 Bachelor $ 76,513 $ 102,629 $ 94,639 Master $ 111,132 $ 111,292 $ 111,248 MBA $ 113,392 $ 125,090 $ 122,360 Ph.D.** $ 114,131 $ 116,435 $ 115,612

17. 17 © APICS Confidential and Proprietary Certifications Matters To professionals looking for a job Source: APICS Foundation 2013 Employment Outlook Report

18. 18 © APICS Confidential and Proprietary Certification Matters Not only to corporations but to the success of individuals! Source: APICS Foundation 2013 Employment Outlook Report

19. 19 © APICS Confidential and Proprietary Millennial Career Resources Campaign April 13, 2015 – May 1, 2015 This campaign was focused on engaging with young professionals beginning their career in supply chain and operations management. +15Posts +19Shares +10Comments +92Likes +464Clicks +109,885Followers Reached

20. 20 © APICS Confidential and Proprietary If you’d like to begin using Twitter to promote your chapter and engage on a new level with the supply chain professional community. Tools You Can Use To Support The Strategy Learn how to tweet! Review the new guide to using Twitter in CBox Tweet and retweet! It’s easy.

21. 21 © APICS Confidential and Proprietary APICS Boston Chapter Information booth at the Annual NEU Student Expo Boston Chapter staffed an information booth at the Annual NEU Student Expo, and the annual MIT student Expo. The event was an impactful way to communicate the value of APICS, APICS Boston Chapter, and Supply Chain in general. Share best practices with your peers Tools You Can Use To Support The Strategy

22. 22 © APICS Confidential and Proprietary APICS Ontario Grand Valley (OGV) Chapter Create A Chapter Award The Duncan McLeod Award is presented to full-time college students who earn their CPIM designation prior to their graduation. Since the inception of the Innovation Fund, six students have achieved their CPIM, compared to one in the previous 35 years. Share best practices with your peers Tools You Can Use To Support The Strategy

23. 23 © APICS Confidential and Proprietary APICS Fox Valley Chapter Start a student mentoring program Directors-at-large work together to match up students with professional members of the chapter who volunteers to be mentors. Share best practices with your peers Tools You Can Use To Support These Strategies

24. 24 © APICS Confidential and Proprietary APICS Anaheim Chapter The chapter developed a partnership with the California Department of Unemployment so that individuals who are trained under their unemployment benefits can take the chapter classes; free of charge. The fees are paid for by the Department of Unemployment. Share best practices with your peers Tools You Can Use To Support These Strategies

25. 25 © APICS Confidential and Proprietary APICS Southern Nevada Chapter Participated in a local high school student career fair. This opportunity afforded the opportunity for the chapter to bring attention to careers in the field of supply chain and create an awareness of APICS. Estimated attendance of about 1200 students. Over 800 APICS flyers and brochures were distributed. Share best practices with your peers Tools You Can Use To Support These Strategies

26. Questions?