Questions? Contact Kantar Media Healthcare Research (609) Oncology Nursing Readership Study Facts

2015 Oncology Nursing - Data Collection Oncology Nursing Readership data were gathered via mail questionnaires between March 2015 and May 2015 as well as an online survey in April A portion of the sample received an paper mailing in March, while the other portion of the sample received an invitation to an online survey in April. Paper – A monetary incentive accompanied each questionnaire. Two rotations of each questionnaire were distributed on an every-other-name basis. The publications were assigned a unique random rotation on each version of the questionnaire. The questionnaire included a color representation of each publication. Online – Kantar Media drafted an invitation in which recipients were asked to participate in a brief, Internet-based survey. A monetary incentive was promised to be sent upon completion. The publications of interest were asked in random rotation for each respondent. The online survey included a color representation of each publication.

2015 Oncology Nursing - Specialties Studied and Universes Oncology Nurses Total Respondents:424 Universe:36,000

2015 Oncology Nursing - Additions/Deletions Publications Studied A total of 14 publications were included in this survey. General criteria used for selection of the 14 publications were (1) a publication frequency of at least 4 times per year, (2) circulation to at least 20 percent of the universe of a given specialty, (3) acceptance of advertising from several advertisers and (4) a minimum of four issues published as of March NOTE – If a publication scored below 20% in receivership for a particular specialty, that publication was not reported on the tables for that specialty. Publications Added The following publications were studied for the first time in Please note the Initial Date of Publication information. Although every effort is made to identify and measure new publications a soon as they have 4 to 6 issues out, there are occasions where a publication is available for a few years before it is studied. If a publication has been in the market for a few years before it is studied, its readership and exposure scores should be compared to established publications rather than to new introductions. Publication Publisher Initial Date of Publication Journal of Community and Supportive Frontline Medical Communications 2014 Oncology, The Publications Deleted No publications deleted in 2015

2015 Oncology Nursing - Publication Grid