Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 1 Sales Presenter – September 2009

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 2 Promotional Activities of the Month

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 3 Consumer Promo on 2700 C & 5130 XM Objective: To increase market share in the MC enabled handset category Outlets: All Product: 2700 C & 5130 XM Start Date: 31 st August End date: Till stock end Modality: For every purchase of 2700 C customer will get a Nokia T-shirt & for purchasing 5130 Xm customer will get a Nokia Bag POSM: Posters, Leaflet, Banner Execution: FR to cover GRAs SR to cover GRB, C & D

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 4 Consumer Promo on 1202, 1208, 1209 & 1661 Objective: To increase market share in the low end category Outlets: All Product: 1202, 1208, 1209 & 1661 Start Date: 1 st September End date: Till November Modality: For every purchase of 1202, 1208, 1209 & 1661 customer will get 5 ringtones of popular Bangla songs. (worth of 50 taka). In addition a silicon cover free with every 1209 POSM: Posters Activation: Ringtone kiosk will be place in 10 key shopping malls/markets across the country. The list will be shared later. Execution: FR in GRAs, SR in other outlets

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 5 Consumer Promo on OVI Objective: To trigger more OVI mail activation Outlets: BR, Selected 127 GR Product: 2323,2330, 2700 C & 5130 Start Date: 26 th August End date: Till December Modality: Upon purchasing any of these four products, customer will get 300 MB data plan free for 3 months POSM: Posters, Leaflet Execution: FR in GRAs, SR in other outlets

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 6 Nokia – SCB joint promo Objective: To boost up N & E series sales In NBR Outlets: 5 NS (Dhaka) & 1 NSP (Chittagong) Product: N & E Series Start Date: 3 rd September End date: 10 th October Modality: Upon purchase of any Nokia N Series or Eseries device, consumer can pay through SCB credit card from at 0% interest for 3 months POSM: Cut out, Leaflet, Table Top Execution: FR

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 7 BR Gear Campaign Objective: To introduce gear business through branded retails Outlets: NS & NSP Product: N Series, E Series & XM Series Start Date: 1 st Week of September End date: Till the stock end Modality: Upon purchasing any of these category products, customer will get minimum 30% discount on Nokia original accessories. POSM: Cut out, Leaflet, Table Top, Tent Card, Cube, X Banner Execution: FR

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 8 Trade Promotion: Nokia Eid Ayojon Objective: To boost up sales during Ramadan Outlets: Top 2000 Outlets Product: All Start Date: 22 nd August. End date: 20 th September Modality: Upon purchasing Product worth of taka 50,000 or more retailer will get 1% incentive. In addition to this there will be three lucky winners from each RDS point to receive Otobi gift voucher. POSM: Trade Letter Execution: Sales Team

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 9 Objective: Get people engaged in Ovi Share Outlets: All NS, NSP & NSIS & Selected 100 GR As for POSM placement Activation: Selected NS, NSP & Shopping Mall Focus Product: 6700c, 6303 Start Date: 16 th August End date: 30 th September Modality: Share you picture at nokia.com.bd /shareyourstyle A panel of celebrity will judge the pictures & the winner will be notified through his/her ovi mail Winner will get gift vouchers of Cats Eye, Artisti, Wetecs, Shoppre’s World, Nokia Flask and Nokia Bag Ovi Share Campaign…..Click! Share! Win!

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 10

Company Confidential © 2008 Nokia V1-Filename.ppt / YYYY-MM-DD / Initials 11 Glitterbug Objective: Establishing Nokia synonymous to fashion and style Portraying the premiumness of Nokia devices Outlets: Nokia Store Gulshan, Nokia Store Bashundhara City & Nokia Store Uttara Product: 8800 Carbon Arte, 6600 slide, 6600 fold, 3600 slide and 7610 Duration: 12 th July till Eid ul Fitr Modality: Gift of purchase with every purchase of the above devices. Gift includes Ladies Scarf, Cufflinks, Business Card Holder, Premium Quality Pen (Cross), Mobile Pouch and Crystal Paper Weight Outlet will be decorated with demo booth and POSMs and there will be dedicated brand promoters. Alternate Retail like AnDes, Rina Latif, Nogor Dola and Radisson will also have branding and BP led campaign communication Consumers will also be given to fill a questionnaire from which selected winners will get chance to participate in “Glitterbug”, the Eid Fashion extravaganza with the top designers of the country (tentative timing – Mid of August 2009)