Best Practice Presentation Partner: WISTA-MANAGEMENT GMBH Best Practice: Soft Landing Practices.

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Presentation transcript:

Best Practice Presentation Partner: WISTA-MANAGEMENT GMBH Best Practice: Soft Landing Practices

To expand and to internationalize business, we provide custom-made services and tools for technology based: Companies, Start-ups, and Entrepreneurs.

What is the “Adlershof Welcome-Office”? An iniative to support innovative companies, expanding business, finding new markets, increasing sales & distribution, and finding partners. Innovative companies can use an equipped office for a week including services and support by the Regional Management e.g. for making contacts, organizing meetings, etc.

What is the “Business Welcome Package”? Helping high-tech companies internationalize their business, e.g. for opening a branch office and for startups, & Joint Ventures. The Business Welcome Package provides 3 months of office use and services for €2300 (including fully- furnished apartment, consultancy by experiences consultants, monthly public transportation pass, etc)

What is the “Expo-Package”? An inniative for entering regional markets and internationalizing at conventions, conferences, and expos. Advantages for users: visibility (e.g. providing of a platforms at expositions/fairs), cost advantages (e.g. common booth), different services (e.g. support in conference preparation).

STRENGTHS AND WEAKENESSES OF THE BEST PRACTICE WP-Strengths:WP-Weaknesses: Decentralized Customizable Networking Possibilities Proximity to buyers and suppliers Language/Cultural Support Secretary Services Access to R&D environment Good High Tech location Highly Competitive Location Heterogeneous facilities Lack of PR Unclear view of actual customer costs Limited number of partners

STRENGTHS AND WEAKENESSES OF THE BEST PRACTICE EP-Strengths:EP-Weaknesses: Applicable to more sorts of companies Quick networking and market knowledge Low costs Language, cultural support Limited choice in representative, inexperience Bad PR (low awareness of the service) Short time frame BWP- STRENGTHS: BWP- Weaknesses: Applicable to more sorts of companies Fixed low costs for the 3 month Time to gain networking and market knowledge Customisable Proximity to buyers and suppliers Access to R&D Consortium of owners: spread responsibility among Region, Chamber of Commerce & Science park.

Presenter: WISTA-MANAGEMENT GMBH Jason Gagich Berlin-Adlershof – Germany