Link Farmer[countryside] to Customer[downtown]

Downtown Valley F F F F F F F F

Downtown Valley F F F F F F F F

Downtown F F F F F F F F Honest Food Agent Honest Food Agent 1-2. Register farmer info and their goods 1-1. Register to Agent

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 2-1. Select goods and place orders

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 2-2. Send the order to agent via internet 2-3. Send the order to agent via SMS

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 2-4. The farmer prepare goods and move to agent

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 2-5. The agent shipping the goods to downtown customer

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 2-6. Customer got the goods and enjoy it

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 3-1. Customer rank the goods and the farmer in V-Market, also share some personal experience of cooking or goods knowledge The feedback info also send to the agent and the farmer to improve their goods and service.

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent 4-1. The new user can select goods by more food information, knowledge and others’ experience The Agent get more goods and service needs, the agent can training the farmer The farmer get more information about the needs and the safe food knowledge.

SOLUTION

Food User Food Maker F F F F F F Front System AGENT Support System SOLUTION

END

Downtown Valley F F F F F F F F Honest Food Agent Honest Food Agent