Isabella Canuso Matt Santoriello Ryan Stoll Eric Treffeisen Henry Walker

Phillybuster’s The restaurant for families during the day and college students at night A place for good times with great eating Local, convenient, and consistent

Menu Selection

Corporate Strategy Environmental scanning o Opportunities and threats Core competencies o “Fast casual dining” Core processes

Market Analysis Indoor Seating XX Touch Screen Ordering XX Open Past Midnight XXX Serves Alcohol X

Operations Strategy Focus on: Low cost Quality and Reliability Quick Delivery Develop Touch Screen Ordering Establish Quality Controls Maintain Low Menu Pricing Achieve Competitive Advantages

Competitive Priorities Consistent Quality o The food and drinks served at Phillybuster’s will always be of the highest quality possible o The atmosphere of the restaurant will consistently be fun, engaging, and free-spirited Delivery Speed o A quick preparation time will keep our customers happy and will lead to their return Customization o Our customers will be able to make any changes to our set menu using our interactive touch screen ordering system Variety o Phillybuster’s menu will be expansive and provide the customer with a range of options

Quality Strategy Phillybuster’s will use a lean system in an effort to eliminate wastes o Inappropriate processing o Waiting o Inventory

Quality Control Phillybuster’s will ensure quality control by: o Choosing the best suppliers o Expiration date checking system o Proper storage facilities and monitoring o Employee training

Suppliers

Supply Chain Inventory Management Two important questions: o How much to order? o When should we order?

“Event” Forecasting Multiplicative Seasonal Method

Dealing with Lines Depends on number of customers Manager’s options: o Scheduling employees o Number of registers open o Splitting the process

Startup Costs Start Up Costs Rent $ 11, Security Deposit $ 11, Utilities $ 2, Restaurant Furniture $ 40, Insurance $ 6, Equipment $ 80, Kitchen Customization $ 275, Menus $ 1, Permits and Licenses $ 6, Nextep System Ordering Technology $ 60,000.00

Fixed Costs Rent$132,000 Salaries$100,000 Utilities$30000 Insurance$6000 Yearly Fixed Costs$268,000 Variable Costs Food Orders$8,000 Equipment$1,000 Approximate Variable Costs$9,000 Fixed & Variable Costs

Questions?