1. Meredith Kendall, Jocelyn Nedumcheril, Tyler O’Regan, Austen Robinson

2.  Our mission is to create a welcoming establishment that will fulfill the nightlife and entertainment needs of the local college population. We will strive to provide a safe and entertaining venue that can accommodate 18 and older, while also offering a mature bar setting for those of legal drinking age. Our ultimate goal is to provide a high quality and unique experience for our customers.

3.  Two Floors  Live Music Bar  18+ on weekends  Specializing in live concerts  Beer Pong Tables  Darts

4.  Monday- Amateur Night  Tuesday- Beer Pong Tournament  Thursday- College Special  Friday or Saturday- Live Concerts

5.  3 Distinct Customer Groups  College Underclassman: 18-20  College Upperclassman: 21+  Young Professionals

9.  Location ◦ Large customer base from local universities  Uniqueness ◦ No similar businesses in the area  Accommodation ◦ 18 to enter on weekends

10.  Important to consistently find Bands  Sophisticated Sound System  Bands will set up early in the night  Concerts start at 10:30  House Music throughout the night

11.  Order in bulk  Keep costs low  Quick Service  Properly Trained Bartenders

12.  Lean Six Sigma System  -elimination of food services  5S Practices

13.  Waiting- additional staff  Motion/Underutilization- walk thru-tests  Inventory- JIT and daily checks  Defects- managers review supplies, perform tests  Transportation- research suppliers

14.  Background check on musical talents  Proper bartender/bouncer training  -wristbands and markers  Bartenders  -produce all kinds of drinks  -limit waste of liquor

15.  Reliable Suppliers -Bryn Mawr Wine and Spirits -Muller, Origlio, Penn beer distributors -US Foods  Periodic Review System  -daily inventory check

16.  Operate at full capacity Thursday-Saturday  Factors: ◦ Certain weekends, weather, sports, special events, school schedules  Separate Entrances ◦ Streamlined ◦ Reduces waiting times  2 Month Moving Average ◦ Adjust as needed

17.  Start-up Cost: $400,000 -outfitting the bar, stage, liquor license, etc.  Fixed Cost:  Variable Cost: Rent$120,000 Insurance$5,000 Manager Salary$46,000 Gas$5,100 Electricity$17,400 Bouncers$40,716 Bartenders - $3 an hour$33,700 Band Fees - $300 a show10,500

18. Prices based on 2.5 times cost markup  Beer- $3  Shot- $5  Well Drinks- $5  Soda/Redbull- $3  Cover (under 21)- $10  Thursday Specials  Beer- $2  Shot- $3  Well Drinks- $3

19. RevenueCOGSProfit Cover$270,0000 Beer weekends$74,925$29,970.0$44,955 Beer Weekdays$60,750$24,300.0$36,450 shot weekends$101,250$40,500.0$60,750 shot weekday$33,750$13,500.0$20,250 mix drink weekend$84,375$33,750.0$50,625 mid drink weekday$67,500$27,000.0$40,500 Soda/Redbull$121,500$48,600.0$72,900 Total$814,050$217,620$596,430

20.  Revenue- $596,430 Less Startup Costs- $400,000 Fixed Annual- $171,000 Variable Annual- $107,400 Loss- $81,970