TOP 5 MARKETING TRENDS FOR 2014 media/

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Presentation transcript:

TOP 5 MARKETING TRENDS FOR media/

 tendency: a general tendency, movement, or direction "a report documenting recent social trends"  prevailing style: a current fashion or mode "the latest trends in designer kitchens"

 General tendency or movement regarding marketing products and services

LOCATION BASED MARKETING Delivering multi-media and content directly to the user of mobile devices based upon their current location QR Codes Type of matrix bar codes (two dimensional) that allows content to be decoded at high speed; connect consumers to digital information/web; provide more information for consumers VIDEO Using video as a means of communicating with customers; events; video news letters. By % of all internet traffic will be video SOCIAL FACEBOOK, Twitter, LinkedIn, and now business applications such as JABBER, Quad, and Show and Share INFOGRAPHICS Information such as number of hits on a website, and breakdown of other information in graphic visual

 Work in a small group to complete the marketing trends project.  Identify 2 or 3 top trends, then select one of those trends that you think could apply to the Falcons’ Nest  Complete a PPT presentation to deliver to the class