Super Bowl History

Super bowl is the largest day for U.S. consumption, after______________________ Thanksgiving

By the Numbers: Super Bowl Facts and Figures WHO WILL BE WATCHING? WHO WILL BE WATCHING? million: Number of people who will watch at least part of the game. 194 million: Approximate number of blades of grass on the football field. 194 million: Approximate number of blades of grass on the football field. 232: Number of countries and territories in which the game will be broadcast. 232: Number of countries and territories in which the game will be broadcast. 34: Number of languages the game is broadcast in. 34: Number of languages the game is broadcast in.

8 million: Total pounds of popcorn consumed on Super Bowl Sunday. 28 million: Pounds of potato chips consumed. 222,792: Number of football fields worth of farmland to grow all that corn, potatoes, and avocados. 293,000: Number of miles of potato chips, laid end to end, consumed during the game. 1 billion: Number of chicken wings consumed on Super Bowl Sunday million: Gallons of beer drank by Americans that day. 493: Number of Olympic-sized swimming pools that could be filled with all that beer. 20%: Increase in ant-acid sales the Monday after the game. 7 million: Number of employees who will not show up to work Monday. HOW MUCH FOOD WILL BE CONSUMED?

$5.6 billion: Amount consumers will spend on Super Bowl related items. $400 million: Amount of money added to the local economy because of the game. 35%: Ticket holders writing-off the game as a business expense. $12,500: Price Tiffany charges to produce the Vince Lombardi Trophy. $4 million: Cost for a 30-second advertisment slot during the game. 20.5: Number of minutes worth of ads it would take to pay for a new Sun Stadium at that rate. 45: Number of minutes worth advertisements during last year's game. 41%: Percent of Super Bowl viewers surveyed who will re-watch this year's ads online. 2.9 million: Number of HD TVs bought for the Super Bowl in HOW MUCH MONEY MOVES AROUND FOR THE BIG GAME?

Guess the facts First Super Bowl Game Date?Where?Who?Winner? How Many? Ticket Price? 30 Second Commercial Cost? Hint: Venue capacity = 93,607

First Super Bowl Game January 15, 1967 January 15, 1967 Los Angeles Memorial Coliseum Los Angeles Memorial Coliseum Green Bay Packers vs. Kansas City Chiefs Green Bay Packers vs. Kansas City Chiefs Packers win Packers win ,946 people attended 61,946 people attended Ticket prices were $12, $10, $6 Ticket prices were $12, $10, $6 $42,000 for 30 second commercial $42,000 for 30 second commercial

Guess the facts 2013 Super Bowl Game Date?Where?Who?Winner/Score? How Many? Ticket Price? 30 Second Commercial Cost? Hint: Venue capacity = 75,540

2013 Super Bowl Game February 3, 2013 Mercedes-Benz Superdome, New Orleans, Louisiana Mercedes-Benz Superdome, New Orleans, Louisiana Baltimore Ravens vs. San Francisco 49ers Baltimore Ravens vs. San Francisco 49ers Ravens win 34–31 Ravens win 34–31 71,024 people attended 71,024 people attended Highest Ticket price: $1250 Highest Ticket price: $ = $ = $2300 $4 million for 30 second commercial $4 million for 30 second commercial

Broadcast Rights Networks bid on a package: NFC/AFC Networks bid on a package: NFC/AFC Seven year contract Seven year contract Total package $20.4 billion Total package $20.4 billion Example: Example: Fox bid on NFC package – includes all major NFC games, at least one playoff game, and super bowl every third year Fox bid on NFC package – includes all major NFC games, at least one playoff game, and super bowl every third year CBS - $3.7 billion (AFC) CBS - $3.7 billion (AFC) NBC – $3.6 Billion (Sunday night games) NBC – $3.6 Billion (Sunday night games) FOX - $4.2 Billion (NFC) FOX - $4.2 Billion (NFC) ESPN - $8.8 Billion (Monday/Thursday night games) ESPN - $8.8 Billion (Monday/Thursday night games)

Commercial Airtime Most expensive of the year Most expensive of the year Companies develop their most expensive adsCompanies develop their most expensive ads Watching and discussing commercials has become a significant aspect of the eventWatching and discussing commercials has become a significant aspect of the event

From the Beginning NFL has been around since 1920 NFL has been around since 1920 Fended off several rival leaguesFended off several rival leagues AFL began to play in the 1960’sAFL began to play in the 1960’s Intense competition between NFL and AFL Intense competition between NFL and AFL Merger agreement announced on June 8, 1966Merger agreement announced on June 8, 1966 One of the conditions of the merger was that the winners of each league’s championship game would meet in a contest to determine the “World Champion of Football” One of the conditions of the merger was that the winners of each league’s championship game would meet in a contest to determine the “World Champion of Football”

Origin of Name NFL films president, Steve Sabol, wanted to the call the game “The Big One” NFL films president, Steve Sabol, wanted to the call the game “The Big One” Lamar Hunt, Kansas City Chiefs owner, jokingly suggested calling it the “Super bowl” after seeing his children playing with a toy called the “SuperBall” Lamar Hunt, Kansas City Chiefs owner, jokingly suggested calling it the “Super bowl” after seeing his children playing with a toy called the “SuperBall” The name became permanent The name became permanent

Winning Team Receives the Vince Lombardi Trophy Receives the Vince Lombardi Trophy Named for the coach of the Green Bay PackersNamed for the coach of the Green Bay Packers Won the first two Super Bowl gamesWon the first two Super Bowl games Won three of the five preceding NFL ChampionshipsWon three of the five preceding NFL Championships

Security Has become a National Special Security Event since 911 Has become a National Special Security Event since 911 No more blimps – have been grounded since No more blimps – have been grounded since

TV Coverage & Ratings Approximately tune into some part of the Super bowl game Approximately million tune into some part of the Super bowl game The most watched sporting event The most watched sporting event Apples Computers 1984 commercial introducing the Macintosh computer set the precedent for the ‘prime’ place/time to advertise Apples Computers 1984 commercial introducing the Macintosh computer set the precedent for the ‘prime’ place/time to advertise

Entertainment Early Super Bowls featured halftime shows of marching bands Early Super Bowls featured halftime shows of marching bands As popularity increased, so did the potential for exposure As popularity increased, so did the potential for exposure Can cost millions to stage and employs hundreds Can cost millions to stage and employs hundreds

Venues Twenty-five out of forty-two Super Bowls have been played in one of three locations: Twenty-five out of forty-two Super Bowls have been played in one of three locations: New Orleans, Louisiana (nine times)New Orleans, Louisiana (nine times) Greater Miami (nine times)Greater Miami (nine times) Greater Los Angeles (seven times)Greater Los Angeles (seven times) Followed by: Followed by: Tampa, FloridaTampa, Florida San Diego, CaliforniaSan Diego, California

Selection Process Location for Super Bowl is chosen by the NFL usually three to five years before the game Location for Super Bowl is chosen by the NFL usually three to five years before the game Cities place bids to host Cities place bids to host Cities are evaluated Cities are evaluated NFL owners meet to make a selection NFL owners meet to make a selection