DSA Best Practices Organizing Events Mirosław Luboń Executive Director, Polish DSA (PSSB) DSA Best Practices Organizing Events Mirosław Luboń Executive.

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DSA Best Practices Organizing Events Mirosław Luboń Executive Director, Polish DSA (PSSB) DSA Best Practices Organizing Events Mirosław Luboń Executive Director, Polish DSA (PSSB) Brussels, October 2, 2014

Polish Direct Selling Day Organizer: Polish DSA (PSSB)

Need Image building Promoting the industry and the DSA mission Emphasizing its significance to the national economy Acquainting the public with DSA activities Communicating selected topics to decision makers Attracting new members Integrating the direct selling community

Pros and Cons Extra media coverage Activation of member companies Positive communique to the sales force Expensive undertaking Many time-consuming advance arrangements Risk of failure

Funding PSSB is a non-profit organization Own budget Extra contribution from members Sponsors

Team Work PSSB staff Communication agency Special working group (8 people) - two or three meetings - s, teleconferences

Conference details Select date and venue Choose target group and formula Define topic, motto, key speakers, panellists, moderator, workshop leaders Draft agenda Agree on input from sponsors and member companies (set up deadlines)

Partners and participants Patronage Event partners Media partners Participants - decision makers - academia - consumer, trade and employers organizations - direct selling community

Conference materials Printed or electronic? Agenda Invitations Roll ups Handouts – VIPs and others Press kits

Red tape Concluding agreements and contracts Signing up extra staff: - photographer - filming crew - reception desk staff - catering company

Assemble all contributions from members Produce slides/films to be shown on screens Mail invitations Meet with speakers, moderator and panellists Draft event evaluation poll for participants Concluding steps

Draft detailed scenario Rehearse event - technical equipment - supporting crew - room setting Get a good night sleep Be first on the spot Be ready for all kinds of suprises Final stage

III Polish Direct Selling Day WHEN: 17 th October 2014 WHERE: InterContinental Hotel HONORARY PATRONAGE: Władysław Kosiniak-Kamysz, Minister of Labor and Social Policy TOPIC: Business Independence for the Young PARTNERS : Confederation Lewiatan, Consumer Federation, Polish National Sales Awards EXPECTED ATTENDANCE: 100 people

PSSB – Contact Us Polish Direct Selling Association (PSSB) 35 Rakietników Str Warsaw Phone , Fax