ABCN… the missing piece. Why E-Business Makes Sense for Our Industry David Brensilber.

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Presentation transcript:

ABCN… the missing piece

Why E-Business Makes Sense for Our Industry David Brensilber

Who is David Brensilber  Vice President of Strategic Alliances for Beyond.com  Formerly Vice President of Business Affairs at Yahoo! HotJobs

Beyond.com  Beyond.com powers a network of more than 11,000 niche websites & online communities –dedicated to helping business professionals, corporations and vertical communities connect with each other –by providing relevant search and networking tools for every stage of career, business and life. –Product and service categories include: careers and recruitment, HR technologies, education, search engines, life management, and networking.

Beyond.com Products and Service

What is E-Business?  Electronic Business, or "e-business” has been defined as any business process that relies on an automated information system.  In practice, e-business usually includes e- commerce. E-commerce seeks to add revenue streams using the internet to build and enhance relationships with clients and partners  E-business is more than just e-commerce. It involves business processes including electronic purchasing and supply chain management, processing orders electronically, handling customer service, and cooperating with business partners.

Why is E-business important to me?  Newspaper Classified Case Study  Yellow Pages  Retail

Partners or Competitors  Regus/HQ  American Express  Staples  Yahoo! Small Business

Key E-Business Focus  Research  Sales of goods and services to new customers over the internet  Customer Support  Additional revenue streams

Research / Sales of Goods and Services  Selling Outside of Your Four Walls  How do people research information today?  E-Business is still growing 25% each year  60% to 80% of your leads come from the internet

Customer Support  Client Communication  Invoice Payment  Conference Room Reservations  Electronic Communication  FAQs  HVAC

Additional Revenue Streams  Traditional –Word Processing –Reservations –Filing –Postage –Supplies  E-Business –Business Building Tools –Online Marketing (SEO and SEM) –Recruitment –Outsourcing –Supplies

Recommendations  Increase Client Knowledge  Enhance Client Communication  Website Review  Implement Online Client Support Features  Develop New Revenue Opportunities through Referral Approaches

Conclusion  Businesses need to develop an e- business strategy  Failure to develop an appropriate strategy could result in diminishing client base and reduced revenue  Opportunities exist to –derive additional revenue –provide better customer support  Embrace e-business simply to increase client retention

Thank You Now Go Double Your Revenue David Brensilber

ABCN… the missing piece