Guy Giles – 7 th February 2012
Formally the DigiTV National Project – funded by DCLG Now fully owned and operated by Kirklees Council Looking Local Starter Kit Extensive partners Multiple Channels: -Digital Television (SKY, Virgin Media, Freeview with modem) -Other consumer devices e.g. Wii -Mobile Phones, Smartphones -Touchscreens & Tablets Over 120 LA’s, HA’s and Health Trusts engaged to date Our History
Digital Exclusion – alive ‘n’ well Nearly 50% of households earning less that £11,500 are not online compared to only 4% of households with an income of £30,000 or more SOCITM Better Connected Report % of disabled people are offline SOCITM Better Connected Report % of local authority tenants and 43% of housing association tenants are offline IPSOS MORI Technology Tracker Nine million adults in the UK have never accessed the web Networked Nation Manifesto
Digital Exclusion – alive ‘n’ well 37% of UK adults have a smartphone (expected to reach 50% around June 2012) 64% of ABC1s own a smartphone Smartphone users have a stronger relationship with their phone than standard mobile phone users (37% saying they are ‘addicted’) Nearly 50% of teenagers (12-15yrs) have a smartphone and 60% of them say they are addicted 69% of smartphone owners surf the internet – 41% regularly One third of adult smartphone users say accessing their internet on their phone is more important than internet on any other device (biased to towards younger people and the socio demo group C2) year olds are significantly more likely to surf the web via a smartphone than other age groups
Live service - TV
Live service – Mobile Web
Live service - Wii
Live service – iOS & Android
Starter Kit Live service – Tablet
. Text FEEDBACK to to tell us what you thought of your experience with us’ Baywide - Feedback
Facebook – e.g. Bracknell Forest Council Facebook
Job Centre Plus Patient Opinion
Applications – Twitter, Flikr
A story from North Lincs….
Guy Giles Operations Manager tel: web: