Number of Customers <2500 Sales Team Founder Founder + P Sales Team P Sales TeamR Sales Team Sales VP + R Sales Team Marketing References Ref + Cold Cold + Marketing Target Market Early Adopters Early Majority Renumeration No Incentives / No Referral Incentives Incentives + Referral Key Focus Product Management Sales CultureRecruitmentExpansionProcesses Early StageScale StageGrowth Stage Sales Stage

Spending hours with the USERS Building needs which can SCALE Focussing on PAID needs USAGE was my best friend What worked

Free trial to experience Instant gratification Passionate team members for sales Sales culture - No Discounts, Value based sales Technology to manage funnel What worked

Sales Recruitment Communication Sales Ability Relevance Attitude