1. How I can help you? I can show you how to start a business with a small initial investment, that can develop into a business that can produce millions of rands. I will also provide you with ongoing business training and coaching

2. Warren David Horak A serial entrepreneur Co-founder of Classiclean – Bio Classic washing powder Founder of the Lion Group and the Lion Entrepreneur Academy Founder of the Lion Group and the Lion Entrepreneur Academy

3. Business coach, mentor and online marketing specialist. Passionate about helping others succeed in life Building a bridge between the rich and the poor

4. BUSINESS OPPORTUNITY Great product – BIOMatic Unique brand that you can take the Lions share of your local market

5. THE BENEFITS OF THE DETERGENT MARKET Market size: Over R7 Billion per annum in South Africa alone High foam = ± 75% of market – hand wash Low foam = ± 25 % of market – machine wash

6. THE BENEFITS OF THE DETERGENT MARKET BIOMatic is suitable both the hand wash and the machine wash market – hot and cold water. Therefore the potential market value for your area is worth millions.

7. THE BENEFITS OF THE DETERGENT MARKET Recession proof People buy it every month as it is a consumable Excellent way of having consistent sales and profits each month.

8. THE BUSINESS STRUCTURE A Distributor buys direct from Lion Consumer Brands An Agent buys directly from their Distributor

9. DISTRIBUTOR We are looking entrepreneurs who; want to start a business or add this to their existing successful product lines. want to start a business or add this to their existing successful product lines. are hungry for business and are go- getters, prepared to do what it takes in order to take the Lion’s share of the market. are hungry for business and are go- getters, prepared to do what it takes in order to take the Lion’s share of the market.

10. We are looking entrepreneurs who; want to build a successful brand in their area and not just sell a me too product. want to build a successful brand in their area and not just sell a me too product. want a product that sells even when they are on holiday. want a product that sells even when they are on holiday.

11. As a Distributor you will get the best prices. Your discount is ± 45% off retail price as you buy directly from Lion Consumer Brands in Johannesburg.

12. As a Distributor you will be allocated an exclusive geographical area for one or more the three market segments. General Sales - Distributor General Sales - Distributor Retail Sales – Distributor Retail Sales – Distributor Buy Direct Fund raising - Distributor Buy Direct Fund raising - Distributor

13. We will help you develop your own team of Agents registered under you; who will help you take the Lion’s share of your local market.

14. As a Distributor you will need to collect your stock from our offices in Johannesburg.

15. GREAT BENEFITS FOR YOU Product training and sales training Business training through Lion Entrepreneur Academy for you and your team. One on one sessions with me to help strategise to effectively penetrate your local market.

16. AGENT An agent also wants to earn extra money from home. Or An Agent is a person who prefers to sell directly to customers and does not want to have their own sales team reporting to them. Note: A powerful well trained team of Agents are the key to your success as a Distributor

17. AGENT An Agent will get a discount of 20% off the retail price. An agent will register under a Distributor. They will need to buy a minimum of R300 of product each month directly from their Distributor in order to qualify as an Agent.

18. How much can agents earn?

19. POTENTIAL INCOME FOR AGENTS – 5 KG bucket Retail price per bucket: R210 Retail price per bucket: R210 4 buckets per day = 120 buckets pm 4 buckets per day = 120 buckets pm Profit per bucket = R42 Profit per bucket = R42 You make R252 per day You make R252 per day Total profit per month = R 7 560 Total profit per month = R 7 560

20. POTENTIAL INCOME FOR AGENTS – 1 KG Foil Pack Potential monthly income 1 KG Retail price per unit: R48.50 Retail price per unit: R48.50 12 x pouches per day = 300 units pm 12 x pouches per day = 300 units pm Profit per unit = R 9.70 Profit per unit = R 9.70 You make R116.40 per day You make R116.40 per day Total profit per month = R3 492 Total profit per month = R3 492

21. POTENTIAL INCOME FOR AGENTS – 100 gram sachet Potential monthly income 4 wash sachet - 100 grams Price: R7.00 Price: R7.00 60 sachets per day = 1200 per month 60 sachets per day = 1200 per month Profit per unit = R1.40 Profit per unit = R1.40 You make R84 per day You make R84 per day Total profit per month = R2 520 Total profit per month = R2 520

22. POTENTIAL INCOME FOR AGENTS – TOTAL Total profit for 5 KG = R7 560 Total profit for 1 KG = R3 492 Total profit for sachet = R2 520 TOTAL PROFIT = R13 572 Per Month

23. How much can you earn as a distributor with a team of agents?

24. Value of your local market? Example Small town of 150 000 people Small town of 150 000 people Average use per month per person = 400 grams per month =0.4 kg pm Average use per month per person = 400 grams per month =0.4 kg pm

25. Value of your local market? Market Volume pm = 150 000 x 0.4 kg = 60 000 kg per month Value of market = @ R25 p/kg x 60 000 kg/pm Value of market = @ R25 p/kg x 60 000 kg/pm Market Value per month = R1 500 000 per month

26. Profit in your local market? Lions share of the market Lions share of the market Lets say you aim for only 30% of the market. Lets say you aim for only 30% of the market. R450 000 sales per month

27. Profit in your local market? Gross profit before commissions to agents R202 000 per month Gross profit after commissions R112 000 per month

28. Profit in your local market? Transport about 2.8 % of sales value = R12 600 pm Profit per month R 99 400 per month R1 192 800 per annum

29. POTENTIAL INCOME FOR DISTRIBUTORS So how do you get these sales? You build a team of 40 agents You attend the online training and coaching. I show you how.

30. POTENTIAL INCOME FOR DISTRIBUTORS If you have only 40 agents: Each agent sells per month Profit 20 x 5 KG @ R52.30 profit = R 840 x 40 = R 33 600 70 x 1 KG @ R11.27 profit = R 789 x 40 = R 31 560 500 x 100g @ R2.00 profit = R 1000 x 40 = R 40 000 TOTAL PROFIT = R 105 160 Per Month

31. THREE TYPES OF DISTRIBUTORS 1. Direct Distributor – General customers 2. BuyDirect Distributor – School fundraising 3. Wildfire Retail Distributor – Retailers

32. DIRECT DISTRIBUTOR - MARKET As a Direct Distributor you and your team of agents will focus on the following markets: Friends and family Homes and local businesses

33. DIRECT DISTRIBUTOR - MARKET As a Direct Distributor you and your team of agents can focus on the following markets: Heavy users like restaurants, wishy washies, hair salons, doggie parlous, B&B’s etc Party system – where you invite guests to a home presentation Corporate sales – sell through receptionists in office parks

34. BUYDIRECT DISTRIBUTOR AND CONSULTANT We train up and mentor an existing Direct Distributor who has been operating for a while as a Direct Distributor. You will be trained as a fundraising Consultant As a BuyDirect Consultant you will assist NPO’s, Schools, Churches etc to raise funds through their members, parents & students.

35. BUYDIRECT DISTRIBUTOR AND CONSULTANT A BuyDirect Consultant will help each NPO meet their fund raising target by developing an effective fund raising plan You make profit as you supply the NPO with fantastic products like BIOMatic, that their parents or members can Buy Directly from the School or NPO in order to raise funds You will also be given an exclusive sales area which covers all the schools in the area designated.

36. WILDFIRE RETAIL DISTRIBUTOR As a Wildfire Retail Distributor you and your team will focus on retailers You will be trained to service and market the retail stores.

37. WILDFIRE RETAIL DISTRIBUTOR The product will be delivered for you to the major chains and you will be paid a 10 % commission from the sales You will need to deliver stock to the smaller chains and independent retail stores. You will also be given a exclusive sales area as regards to the retailers that you will service.

38. The choice is yours As you progress through our coaching programme you can now choose to stay as Direct Distributor or you can decide to expand your business and become either a Wildfire Distributor or a BuyDirect Distributor Consultant or all three. a BuyDirect Distributor Consultant or all three.

39. The Choice Is Yours If you want all three types of Distributorship right for your area: This would be an Area saturation strategy for serious investors and entrepreneurs.

40. The choice is yours What happens if I want all three segments? You are welcome to apply for all three Distributor types in your area as long as you have the capital These Distributor opportunities are entirely up to you and depend on area availability.

41. DISTRIBUTOR INVESTMENT A distributor needs to invest in a starter pack of stock, starting from R27 000. The starter pack includes BIOMatic stock = R25 000 Marketing material = R2 000 The R25 000 starter pack is for the smallest area larger areas will be more.

42. We will give you the total investment cost for your area once you are successful in your application and strategic call.

43. DISTRIBUTOR REQUIREMENTS You will need to get a minimum sales per month for your area according to the targets agreed. You will need to get a minimum sales per month for your area according to the targets agreed. Ability to build an effective team of sales agents in your area. Ability to build an effective team of sales agents in your area. You are prepared to go through all the training and train others with our sales system. You are prepared to go through all the training and train others with our sales system.

44. Next Steps To move forward all you need to do is click on the link below and apply for your area. If your area is available then we will set up an appointment so that I can call you and have 20-30 min strategy session with you to see if you are the right fit for our business model in your area.

45. Next Steps If this strategy call is successful I will send you all the documents and order forms etc You are now ready to place your first order and start training and selling

46. Click the Next Steps Start moving forward and Apply for your area now!