I NTERNET C URRICULUM P ROJECT : T WITTER AND S PLASH C AST T EACHING WITH T ECHNOLOGY F ALL 2008 Designed by: Nicole Pluchino

T WITTER A little history on Twitter… Twitter was founded by Jack Dorsey in May of  Twitter.com  A free social networking and micro- blogging service, that allows its users to send and read other users' updates (otherwise known as tweets), which are text-based posts of up to 140 characters in length.  Using Twitter:  Users are able to make short posts about what’s going on that minute in their life.

W HAT ARE YOU DOING ? Creating an Account Very Easy and User Friendly Look for friends once you post your first “tweet” Posting Tweets Users can access twitter in many ways: The site Cell Phones/PDA’s (iPhone) Text Messaging Instant Messaging Subscribing to get notifications.

M Y T WITTER A CCOUNT

T WITCHING ABOUT TWITTER ? Very popular among this generations “texting” and Iming crowd. Short way of blogging Hassle free set up No need for a computer Keeping in touch with family/friends Interruptions every minute of the day Busy work days Do you care? PositivesNegatives/Questions

T WITTER ’ S EVERYWHERE Twitter is completely FREE! Windows Desktop – TwitterooTwitteroo Add-ons and Spinoffs : Twifferific TwitterVision TwitterMap Watch this!

S PLASH C AST

Is a content syndication service designed specifically for emerging high- growth media, such as social networks and mobile devices. Users create and distribute embeddable micro-channels of continuously refreshed and entertaining content that consumers choose to engage with, share and use to interact with other like- minded people. Audience With SplashCast, brands can reach even the most elusive audiences in a smart, efficient way. Nike, MTV, Universal, PBS, and Converse Micro-Channels Social Networking Pages Blogs Websites Video enabled Mobile Devices (iPhone)

W HO IS S PLASH C AST IS G EARED T OWARDS ? Matches consumer brands with great video content that appeals to specific audiences, then creates branded micro-channels that audiences want, share, and use to interact with like- minded people. The micro-channels are embeddable on social networking sites such as Facebook and MySpace, and are easy to share. FacebookMySpace Micro-channels are a highly targeted, and measurable way to get year olds to engage positively with your brand. Nike, Red Bull, Converse and many others, have incorporated SplashCast micro-channels into their online marketing. AdvertisersContent Providers Offers media companies the most effective way to immediately leverage their media assets to generate new revenue. Consumers download and share these micro-channels on social networking sites like Facebook and MySpace, making them an extremely attractive marketing platforms for advertisers.

E XAMPLE OF A S PLASH C AST SplashCast Example

T WITTER AND S PLASH C AST FOR THE C LASSROOM Twitter Creating accounts for your class. Students helping other students. Teachers seeing what their students might need help on. SplashCast Useful for projects Researching Make their own casts Informational

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