L ITTLE W INERY. B IG H ART.. The Oldest Pinot Noir Vines in Santa Lucia Highlands.

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Presentation transcript:

L ITTLE W INERY. B IG H ART.

The Oldest Pinot Noir Vines in Santa Lucia Highlands

“The soul of winegrowing in the early days”: First choice in vineyards. Sustainably grown. Honest value. The White Hart  Rare white deer brought to Hearst Ranch, jumped the fence.  Mike saw while working as young boy in his family’s vineyards, in the 1940’s. A UTHENTICITY “Mike knows the Central Coast.” 3 rd generation Central Coast wine family. Mike has 60 years experience there. Helped plant some of White Hart’s vineyards.

SUSTAINABLY FARMED Pinot NoirSanta Lucia Highlands Oldest Pinot Noir in SLH. 40+ years old. ChardonnaySanta Maria Valley From famed Dierberg Vineyard. Cabernet Sauvignon Paso Robles Napa-like balance, lower alcohol. Grown between 2 cooling rivers. K EY S ELLING P OINTS

WineSRPBack Label Pinot Noir $23/$19.99Santa Lucia High. Chardonnay $18/$15.99Arroyo Seco Cabernet Sauv $23/$19.99Paso Robles H IGH V ELOCITY, H IGH P ROFIT Provide great value at hi-profit segment. By-the-Glass programming. Independent chains, wine shops.

L ITTLE W INERY. B IG H ART.