VISION CREATE A WEB[SIGHT] AND BOUTIQUE THAT WILL BE A PLATFORM AND SPACE FOR THE UPCOMING TAIWANESE FASHION FORCE.

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Presentation transcript:

VISION CREATE A WEB[SIGHT] AND BOUTIQUE THAT WILL BE A PLATFORM AND SPACE FOR THE UPCOMING TAIWANESE FASHION FORCE.

TAIWAN DESIGNER -SHIATZY CHEN AUDIENCE ANALYSIS 98% WOMEN AGE BETWEEN 41~50 ECONOMIC ABILITY HIGHER F E,THEN FROM A WEALTHY FAMILY FEMALE FULL-TIME HOUSEWIFE OR IS THE STRENGTH OF A STRONG GROUP, WITH THE FEMALE MEMBER OF THE SECOND GENERATION( AGE 20~30)GROWTH source : ftp://id.tut.edu.tw/share/%A4%E5%A4%C6%B3%D0%B7N%B2%A3%B7~%ACF%A9%B2%AC%DB%C3%F6%A4%E5%A5 %F3/2004%A4%E5%A4%C6%B3%D0%B7N%B2%A3%B7~%B5o%AEi%A6~%B3%F8/OT051613Q_P pdf

WORKS

TAIWAN DESIGNER-JOHAN KU AUDIENCE ANALYSIS AGE BETWEEN 25~40 GOVERNMENT OFFICIALS AND STAR SOURCE :

WORKS

VISION COMMUNICATING WITH COLLEGE PROVIDES A SPACE FOR EXHIBITIONS AT PHSICAL STORES COMBINING WITH THE TEA ROOM AND GALLERY SPACE,BRING THE REST PLACE FOR SHOPPING GUESTS CAN ALSO ENJOY THE WORKS OF DIFFERENT ARTISTS TO DISPLAY

PHSICAL STORES FIRST FLOOR IS A BOUTIQUE,SECOND FLOOR IS SHOWROOM THE OTHER BUILDING IS A TEA ROOM, SECOND FLOOR IS GALLERY

SHOW ROOM PROVIDING SHOWROOM FOR TALENTED TAIWAN STUDENTS

TEA ROOM IT IS A COMFORTABLE AND ELEGANT ENVIRONMENT TO MAKE GUESTS AFTER SHOPPING CAN ALSO ENJOY A PLEASANT AFTERNOON TEA

USING THE MATERIAL DECORATION IN TAIWAN NATURAL WOOD & TEA BRICKS

USING THE ORIGINAL LEAF TEA IN TAIWAN

TAIWAN DESIGN TEA BAG

TAIWAN DESIGN TO SELL RETAIL DISTRICT IN STORE IS DESIGNED BY TAIWAN ARTISTS

GALLERY

CHINA CALLIGRAPHY AND PAINTING

ANTIQUE

MISSION TO ADVERTISE ‘TAIWANISM’ AND TO MERGE THE IDEAS OF THE WEST [SKILLS LEARN’T FROM EDUCATION ABROAD] AND THE EAST TO OPEN THE MINDS OF THE UPCOMING TIWANESE CONSUMERS TO THE IDEA OF ‘AVANTE GARDE’ TO PUSH BOUNDARIES OF THE CURRENT IDEA OF ‘FAST FASHION BEING THE ONLY FASHION’ To PROMOTE TAIWAN DESIGN AND ASIA CULTURE

VALUE ON[LINE] E[MERG]ING : VIRTUAL AND PHYSICAL [FAB]RIC : FABULOUS FABRIC [CON]CEPT : GLOBAL CONCERN [ART]IST : ARTIFACT

TREND & SOCIETY TAIWAN LIKE THE OTHER ASIAN COUNTRIES IS SEEING ARISE IN TREND OF CONSUMPTION OF ONLY COMMERCIAL LUXURY BRANDS.IT IS TIME TO NURTURE THE TALENTS WITHIN THE COUNTRY AND PROVIDE A GLO[VIRTUAL] SPACE AND BRICK-AND- MORTAR LOCATION FOR THESE TALENTS