CS 410 Orange Team Feasibility Presentation November 8, November 2010CS 410 Orange Team1

 Introduction and Personnel  Problem and Characteristics  Solution  Software/Hardware  Competition  G.A.S. Cannot Provide  Benefits to Customer  Market Analysis  Risks  References  Image Credits 8 November 2010CS 410 Orange Team2

8 November 2010CS 410 Orange Team3 John Knox Project Manager Ryan School Public Relations Database Specialist Yousef Aloumi Forum Administrator Assistant Webmaster Ben Cawrse Webmaster Alvin Fagan Software Engineer Marrissa Webster Documentation Specialist Rebecca Cooper Assistant PM Domain Expert Dr. Stephan Olariu Consultant

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Traveling in unfamiliar places is troublesome and inefficient 8 November 2010CS 410 Orange Team7

 Amount of money spent traveling  Time on the road due to traffic  No idea where anything is  Distracted driving due to non auto-delivery apps 8 November 2010CS 410 Orange Team8

8 November 2010CS 410 Orange Team9 10 % Points of Interest 23% Lodging 23% Food & Drinks 44% Transportation Source: U.S Bureau of Labor Statistics

 “In 2008, the average U.S. household spends about $1,415 on transportation, lodging, food and drinks, and points of interest while on vacation and pleasure trips” 1  “U.S. Travel Association forecasts [this year] that there will be million business trips in the U.S. and up to 480 million in 2012” 2 Sources: 1. U.S. Bureau of Labor Statistics and 2. U.S. Travel Association 8 November 2010CS 410 Orange Team10

 In 2009, National Business Travel Association states, in regards to travel management, “Among the top ten cost cutting measures, number 1 is reducing non-essential travel and number 10 is reducing prices of hotel bookings.” Source: National Business Travel Association 8 November 2010CS 410 Orange Team11

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 In 2007, wasted time in traffic totaled 4.2 billion hours  Total amount of wasted fuel topped 2.8 billion gallons  Overall cost based on wasted fuel and lost productivity reached $87.2 billion Source:Texas Transportation Institute 8 November 2010CS 410 Orange Team13

 4 out of every 5 accidents are attributed to distracted drivers.  In 2008, almost 6,000 people were killed and 500,000 were injured in crashes related to driver distraction. Source: Edgar Snyder & Associates 8 November 2010CS 410 Orange Team14

G.A.S. 8 November 2010CS 410 Orange Team15 Geographical Auto-Delivery System

 Save time and money for the travelers  Make money for the businesses 8 November 2010CS 410 Orange Team16

Objectives  Utilize existing phone application technology  Automatically inform traveler of road conditions, traffic reports, and weather  Use a server to push real time updates  Configure GPS coordinates to user profile 17 8 November 2010 CS 410 Orange Team

Objectives  Define constraints of user profile  Develop scenario based algorithm  Cross application development for all smart phones, ensure reliability and compatibility  Market the product 18 8 November 2010 CS 410 Orange Team

Current Process 19 Start Trip Stop For Dinner Anger, Broke Expensive Gas Prices Traffic Frustration, Behind/Late Stop For Gas No idea where food is Road RageTerrible Trip 198 November 2010 CS 410 Orange Team

How G.A.S. Helps! 20 Start Trip Stop For Dinner Avoid Traffic Expensive Gas Prices Traffic Stop For Gas No idea where food is G.A.S. Cheap Gas G.A.S. Favorite Restaurant 208 November 2010 CS 410 Orange Team

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8 November 2010CS 410 Orange Team34 WebsitesGASGas BuddyMapquestMSN AutosAAA AutonomousX Real-TimeX Gas PricesXXXXX MapX XXX TrafficX X X Points of InterestX X X Phone ApplicationX

8 November 2010CS 410 Orange Team35 AnDroid AppsGASWhereTripItWeatherBugWaze AutonomousX Real-TimeXX Gas PricesXX RestaurantsXXX TrafficXX X HotelsXXX Points of InterestXX WeatherXXXX

8 November 2010CS 410 Orange Team36 iPhone AppsGASAroundMeCheap GasYelpUrbanSpoonGoogle Earth AutonomousX Real-TimeX Gas PricesXXX RestaurantsXX XXX TrafficX Points of InterestXX X HotelsXX

G.A.S. Cannot Provide  A stress free car ride  Completely prevent distracted driving  Find businesses not located in the database  Automatically make a user profile  Tell you if the point of interest you are driving to is worth the trip 37 8 November 2010 CS 410 Orange Team

Benefits to the Business Customer  Substantial increase in visitors to attractions and points of interest in lesser known areas  Increased profit for small gas station owners and large chains alike  Fast food chain and family restaurant profit increase  Hotel chains increase profit 38 8 November 2010 CS 410 Orange Team

Benefits to the Traveling Customer  Quicker travel to locations  Avoid traffic, road and weather problems  Find places to eat easier  Explore and enjoy popular attractions and points of interest within an unknown area  Less money spent on travel overall 39 8 November 2010 CS 410 Orange Team

 Bilal Syed, RaceCoast gas station owner, stated he is willing to pay $50/month for service.  Dr. Olariu said he is willing to pay, as a traveler, $15/month.  Popular services, which provide traffic updates, gas prices, weather reports, and news info  MSN Direct : $29.95 Monthly  XM Nav Traffic : $9.94 to $16.94 Monthly  FM Traffic : $49.99 Monthly 8 November 2010CS 410 Orange Team40

Risk Analysis 41 Risk Matrix Probability Impact Very HighHighLowUnlikely Very High L1, F1, S1 T2 HighL2 U2, T1 Low U1 Very Low Risk Matrix Legend User U1Privacy/Security U2Business Fraud Legal L1Data Mining/Scraping L2Distracted Driving Financial F1Business Participation Technical T1Server Load T2Existing Phone Applications Schedule S1Business Participation 418 November 2010 CS 410 Orange Team

 Privacy/Security  Mitigation: Password Encryption, Wireless Encryption.  Business Fraud  Mitigation: Business Agreement 8 November 2010 CS 410 Orange Team42

 Data mining/scraping  Mitigation: Service Level Agreement (SLA).  Distracted Driving  Mitigation: Text to Speech system Source: 8 November 2010 CS 410 Orange Team43

 Business Participation  Mitigation: Marketing Plan, Viral Marketing. 8 November 2010 CS 410 Orange Team44

 Server Load  Mitigation: Topology based design, Concurrent design.  Existing Phone Applications 8 November 2010 CS 410 Orange Team45

 Business Participation  Mitigation: Marketing Plan 8 November 2010 CS 410 Orange Team46

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You can’t get anywhere without G.A.S. 8 November 2010CS 410 Orange Team48

 United States Department of Labor: Bureau of Labor Statistics   U.S. Travel Association: U.S. Travel Forecast Charts  mary.pdf  National Business Travel Association  20Library/NBTA2009Forecast.pdf  Edgar Snyder & Associates: Car Accident Cell Phone Statistics   Texas Transportation Institute: Economic Factors Tap the Brakes on Traffic Congestion  8 November 2010CS 410 Orange Team49

 Family, Slide 4   Business Man, Slide 4   Restroom Sign, Slide 5   Fast Food Chains, Slide 5   Dollar Sign, Slide 5   Clock, Slide 5   Traffic (HRBT), Slide 6   Vacation Family, Slide 47   Business Man, Slide 47  8 November 2010CS 410 Orange Team50