© 123win! Contests. Deals. Rewards.

The Industry Contests / Sweepstakes & Deals / Offers are two of the most popular digital marketing tactics worldwide used by companies of all sizes © 123win!

The Competition © 123win! Competition: Sweepstakes / Contests - Destination sites / platforms (Spriza) - Social media tools/apps (Woobox, Gleam, Tabsite) - Marketing Agencies* Competition: Deals / Offers - Destination sites / platforms (Groupon, LivingSocial) - Social media tools/apps (Woobox, Tabsite) - Marketing Agencies* * Potentially, also a partner

The Problems SWEEPSTAKES / CONTESTS Problem 1: Validity Validity of contests/sweepstakes when organized “internally” by merchants; especially SMEs (i.e. participation process, draw, etc.) Problem 2: Local Marketing Most sweepstakes platforms are not designed for local businesses Problem 3: Social media platforms Facebook, Twitter, etc. are not designed for contests/sweepstakes Facebook no longer allows “Like to Win” contests/sweepstakes © 123win!

The Problems DEALS / OFFERS Problem 1: Perceived value of product/service Big discounts (50-%70% off), without group-buying as a prerequisite (minimum sales volume), affect perceived value of products/services Problem 2: Consumers pre-paying full amount Paying $20-$30-$100 for vouchers that may be redeemed weeks later Problem 3: Merchant payments Deal sites collect the money from deals; send cheques / wire money to merchants several weeks later (in installments) © 123win!

123win! Value Proposition VALUE PROPOSITION TO MERCHANTS: Synergistic “dual platform” (Contests & Deals) Brand-product awareness / Lead Generation / Sales Third-party contest organizer ensures validity National or regional/local contests/sweepstakes Deal discounts “justified” as part of group-buying Offering customers the option to buy or “secure” deals © 123win!

123win! Value Proposition VALUE PROPOSITION TO MEMBERS: Free to join, trusted, and secure Enter contests for a chance to win fabulous prizes No need to be part of social networks to enter contests Option to a) “secure/lock” or b) buy deals Enjoy premium membership benefits (credits, etc.) © 123win!

123win! Differentiation © 123win! CONTESTS: WHAT MAKES US DIFFERENT Trusted platform (third-party organizer) National as well as local/regional contests No need to be part of social networks to enter DEALS: WHAT MAKES US DIFFERENT Secure/lock deal option (on some deals) Premium Membership Money processing

123win! Deals SECURE / LOCK DEALS On some deals, 123win! will enable its Members to pay a small amount ($2-$10 depending on a deal’s total price) in order to “secure” / “lock” a deal and pay the rest of the deal’s amount when the voucher is redeemed at the Merchant (i.e. 1-3 months later) BENEFITS Consumers: Easier to become “frequent” shoppers Merchants: Potentially attract more customers 123win!: keeps 100% of amount (deal commission) © 123win!

123win! Deals © 123win! PREMIUM MEMBERSHIP Premium Membership will enable 123win! Members to: Gain access to exclusive deals Easily buy or secure deals with 1 click Get credits / use funds towards deal purchases

Deal Sites: Payments © 123win! PAYMENT PROCESS OF DEAL SITES (i.e. Groupon, LivingSocial) Consumer pays Deal site Deal site sends cheque(s) or bank wire to Merchant* (revenue-share less cancellations & credit card fees) * Either within days after deal ends or as vouchers are redeemed

123win! Deals © 123win! 123win! will use PayPal’s Delayed Chained Payments solution* and pay Merchants immediately after a voucher’s cancelation period expires (i.e. 14-day standard refund policy) * Link:

123win! Sources of Revenue 123win! Contests / Sweepstakes - Contest set-up fees - Opt-in Leads (pay-per-lead) 123win! Deals / Offers - Buy deal commission: 10% - 20% of deal sales - Secure deal commission: $2 - $10 per secured deal Premium Membership: $10 & $20 membership levels Banner Advertising Affiliate Marketing © 123win!

123win! Facts & Figures Launched contest platform in Greece and Canada Over 150 daily entry contests organized More than 1,500,000 contest entries High member loyalty High contest entry frequency 20%-25% opt-in rate (lead generation) Viral growth / very low acquisition cost © 123win!

123win.gr Contests © 123win!

123win.ca Contests © 123win!

123win.gr Facebook Page © 123win!

123win! Member Value Each Member who joins 123win! adds value to the company throughout their “lifecycle”. Value is determined by the following: - Opt-in (Lead from Contests) - Buy / Secure Deals - Ad clicks / actions - Inviting New Members © 123win!

123win! Member Value $10 - $20 © 123win!

123win! Use of Proceeds Launch deals platform in Greece Acquire Greek deals site - 1.2M Euros in sales in 2 years - 300,000+ vouchers sold - 200K subscribers Product Development - Integration of acquired deal platform to 123win! - Mobile app (iPhone & Android) Hires - C Level, Business development, Tech / Product development, Customer support Marketing / Advertising Expansion in the US, UK, India and other markets © 123win!

123win! Revenue Projections Sources of Revenue Contests$10,000$50,000$100,000$200,000$250,000 Deals$100,000$500,000$1,000,000$1,500,000$5,000,000 Membership$10,000$100,000$500,000$2,500,000$5,000,000 Ads/Affiliate Marketing$1,000$5,000$10,000$25,000$50,000 Total Revenues:$121,000$655,000$1,610,000$4,225,000$10,300,000 © 123win!

123win! Inc. Head Office 1233 de la Montagne, suite 101 Montreal, Quebec H3G 1Z2 Canada © 123win!