Monetizing in Latin America. TIMWE at a glance 2.

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Presentation transcript:

Monetizing in Latin America

TIMWE at a glance 2

Overview Offered Solutions 3 TIMWE Solutions TIMWE Services Mobile Marketing Mobile marketing campaigns and strategies for mobile carriers, consumer brands, Government/NGOs and media groups Mobile ad network Profiling Mobile Surveys Mobile Voting Sales Incentives Programs SMS Communication Loyalty Programs Mobile Entertainment Solutions for monetizing and distributing content to mobile users globally Mobile carrier portal solutions (turn-key and à la carte) Games Applications Music Videos Photos Mobile text services Mobile Money Billing solutions leveraging access to the billing platforms of mobile carriers Micro Payment solution for Digital Contents and services Mobile Billing Solutions Mobile Micro Payment Solutions 3

TIMWE around the world 75+ countries 26 offices 280+ mobile Carriers 3Bi mobile users potential reach 4

TIMWE Stronger Local Presence TIMWE’s LatAm Presence 215 people 5

Continuous Growth Revenues, Million Euros 6

LatAm Interesting Facts 7

Internet Penetration A Fast Growing Market 8 Percentage comparison between internet users, 2005 versus 2011 (in %) Source: América Economia Intelligence

Credit Cards vs Mobile Phones Source: Estudio de comercio electrónico en América Latina.2010 Mobile phone penetration > Credit Card penetration Need to explore alternate payments 9

10 Expanding Middle Class Untapped Potential! Source:Ministerio da Fazenda Brazil. (1)Average monthly income of 1,064-4,591 BRL. Population in Millions One of the Fastest Growing Middle Class Communities New Clients Everyday ! Brazil’s Case

LatAm Virtual Goods Market Potential 11 Brazil, Colombia, Peru, Argentina & Colombia driving the growth. With $336 Million in 2010, the market is expected to reach $517M in % YoY Growth

Monetization Payment Options Available For You 12

Comparision of Payment Options Specifics for LatAm 13 Carrier Billing - Upto 10X More Coversion than Credit Cards

Success Stories – Habbo Case 14 “Mobile payment is still the biggest source of our revenue” – Sulake CEO 243 Million users > 90% Revenues* from Carrier Billing in LatAm

It’s Not Just About Payment Solutions 15

Understanding the LifeCycle Specifics for LatAm 16 Localization Acquisition Promotion Just two major Languages, but they are different Give the games a local touch – Use Local Elements

Understanding the LifeCycle Specifics for LatAm 17 Metrics Driven Leverage local social networks alongside facebook Eg. Sonico, Orkut Retention Use Local Community Manager and Local Support Teams Engagement Community Management

How to Choose A Partner ? 18 Strong Local Presence Relations with local Media Partners Localization Support Payment Solutions Offering

19 TIMWE in LatAm 11 Local Offices Deep Market Knowledge Vast network of Affiliate Partners & Large Ad Inventory Trusted Partner for large TV Networks M-Coin & other local payment Solutions Thank you !