1 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei IPv6 Business Opportunity Owen Chan Vice President, Asia Operations Cisco Systems 25 February 2003

222 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei

3 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei IPv6 Business Opportunity Tony Hain Technical Leader Cisco Systems 25 February 2003

444 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Key Messages All communication is converging on the Internet IPv6 enables continued growth of the Internet Advances in IP open new market opportunities

555 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei The Benefits of integrating IPv6 Large Address Space “Plug-and-Play” Enhanced Mobility The Ubiquitous Internet

666 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Shortage of IP Addresses due to Proliferation of Internet devices 405M mobile phones sold in 2000; 1B+ by B+ cars in 2010; 15% with GPS & Yellow Pages Populations with emerging Internet usage China, Korea, Japan, India, Russia... New “Always On” Internet access New Internet applications Multi-user games, Internet telephony

777 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Explosion of New Internet Appliances

888 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Address allocations Actual allocations Smoothed projection

999 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Key IPv6 Markets Early adopter enterprises National Academic and Research Networks Service Providers Wireless Home networking Gaming industry Consumer PC’s and appliances Reducing operational costs Auto-configuration of billion of devices and thousands routers Elimination of complexity caused by NAT

10 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Business opportunity in a variety of environments Telecommuter Residential Cable IPv6 IX Aggregation ISP’s Enterprise

11 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Market Drivers Growing demand for IP addresses strongest in the Asia-Pacific region Always-on mobile world need to meet growing demand for IP addresses and enhanced functionality 3GPP mobile standards mandates IPv6 for use in mobile multimedia services

12 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei The Market Opportunity Millions More wireless devices connected to the Internet than PCs by end of 2005 Projected cellular subscribers Projected PCs connected to the Internet 1+ billion mobile phones by 2005, of which 60% will be Internet enabled Source: Information Society Technologies

13 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei It just works Multimedia applications

14 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Devices in Motion Optimizes IP connectivity in a changing network environment Enables new services and applications HA CN MN IPv6

15 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Networks in Motion Extend IP connectivity to any kind of mobile environment Enhanced scalability of mobile environment Enables new services and applications IPv6

16 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Success of IPv6 IPv6 will not become a success because it is a standard … IPv6 becomes a success when there is a business driving the need for it

17 © 2003, Cisco Systems, Inc. All rights reserved. IPv6 Forum Keynote - Taipei Networking and the Internet

18 © 2001, Cisco Systems, Inc. All rights reserved. IPv6 CEF, 11/02 For Cisco Internal Use Only