Blogging for Beginners NHLA Spring 2008 Conference Steve Butzel,

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Presentation transcript:

Blogging for Beginners NHLA Spring 2008 Conference Steve Butzel,

Blogosphere o "Technorati is now tracking over 70 million weblogs, and we're seeing about 120,000 new weblogs being created worldwide each day. That's about 1.4 blogs created every second of every day." - Technorati CEO, David Sifry, April 2007

What is blog? A web site containing: Brief informational posts arranged in reverse chronological order Timestamp for each post Archives of previously posted content Keyword searchable

Why a blog? Why not a website? o Free software o Easy to add content and can do so from anywhere o Limited tech skills needed

Important Features o Comments o Can be moderated o RSS Feeds o Syndication o Subscription

Purpose & Audience –To communicate with your customers Market services and resources –To communicate with library staff and Trustees Knowledge management and knowledge sharing

Library Blog Content Library & Topical News Announce New Services Recent Acquisitions List Book/Movie/Web Site Recommendations Book Discussions Local Events Calendar Recommended Research Sources Photographs!!!!

What not to include in a blog

Blogging Software Blogger Word Press Movable Type Typepad

Blogger.com

Marketing the blog Announce in library newsletter users directly Share by word of mouth Create bookmarks, business cards, etc. Include URL on library publications Seek links from other Web sites & blogs List with search engines and blog directories Issue a press release to local news outlets

Human Resources Who will be in charge? Dividing up responsibilities

Rules of Thumb Make a commitment Make it fun! Offer training Marketing, marketing, marketing

NH Library Blogs Nashua Public Library – YA Lit Blog at Wadleigh Memorial Library – Embedded YouTube content UNH Library Newsletter!!! –

Librarianship blogs Tame the Web – Librarian In Black – ALA TechSource Blog –

NHLA Blog Subscribe via option!!

Steve Butzel C/W MARS, Inc. Access Services Supervisor